Senior Brand Manager

Salary Range $119,000 - $155,000\***Job Description:******WHO WE ARE:****Saks Global is the largest multi-brand luxury retailer in the world, comprising Saks Fifth Avenue, Neiman Marcus, Bergdorf Goodman, Saks OFF 5TH, Last Call and Horchow. Its retail portfolio includes 70 full-line luxury locations, additional off-price locations and five distinct e-commerce experiences. With talented colleagues focused on delivering on our strategic vision, *The Art of You,* Saks Global is redefining luxury shopping by offering each customer a personalized experience that is unmistakably their own*.* By leveraging the most comprehensive luxury customer data platform in North America, cutting-edge technology, and strong partnerships with the world's most esteemed brands, Saks Global is shaping the future of luxury retail.Saks Global Properties & Investments includes Saks Fifth Avenue and Neiman Marcus flagship properties and represents nearly 13 million square feet of prime U.S. real estate holdings and investments in luxury markets.****YOU WILL BE:****As a Senior Brand Manager, you will play a pivotal role in the execution of brand strategies for Saks, Neiman Marcus, or Bergdorf Goodman. You will manage a brand’s vision, purpose, and positioning to ensure it resonates with target audiences and aligns with business goals. Working under the direction of the AVP, Brand Strategy, Saks Global, you will collaborate with cross-functional teams to implement strategic initiatives and maintain brand consistency across all touchpoints.****WHAT YOU WILL DO:********Brand Vision, Purpose & Positioning Support:***** Spearhead the development and execution of brand vision, purpose, and positioning for Saks, Neiman Marcus, or Bergdorf Goodman, ensuring consistency across all marketing and customer-facing channels.* Collaborate with senior leaders to refine brand messaging and ensure alignment with the brands’ unique identities, values, and market opportunities.* Ensure that brand positioning is consistently reflected across all internal and external communications, campaigns, and touchpoints**.******Brand Strategy Implementation:***** Lead the execution of integrated brand strategies that drive customer engagement, awareness, and loyalty for Saks, Neiman Marcus, or Bergdorf Goodman.* Collaborate with cross-functional teams to execute seasonal campaigns, product launches, and other strategic brand initiatives.* Participate in the development of creative briefs and ensure campaigns align with the overarching business & brand strategy.****Market & Consumer Insights:***** Gather and analyze consumer and market insights to inform brand strategy and identify opportunities for innovation and differentiation.* Collaborate with the insights team to track trends, competitor activities, and customer behaviors to keep brand strategies relevant and forward-thinking.* Provide strategic recommendations based on insights to optimize brand initiatives.****Team Support & Collaboration:***** Work closely with senior leadership and collaborate with internal teams including marketing, merchandising, digital, and creative to execute brand initiatives and campaigns.* Provide guidance and support to junior cross-functional team members, ensuring alignment with broader brand strategy goals.* Communicate effectively across teams to ensure seamless execution of brand projects and initiatives.****Cross-Functional Program Execution:***** Lead the execution of cross-functional programs designed to elevate the brands’ presence and engage key customer segments.* Assist in coordinating efforts across departments to ensure brand consistency and alignment in all marketing campaigns and initiatives.* Track timelines, budgets, and resources to ensure successful project execution.****Reporting & Performance Tracking:***** Track the performance of brand initiatives and campaigns, measuring key metrics such as brand awareness, customer engagement, and ROI.* Develop performance reports, providing insights and recommendations to optimize future brand strategies and initiatives.* Prepare presentations for senior leadership, highlighting key findings and recommendations for continued brand growth.****WHAT YOU WILL BRING:***** Bachelor’s degree in Marketing, Business, or a related field.* 5-7 years of experience in brand strategy, marketing, or a related field, preferably within luxury retail or fashion.* Experience leading the execution of brand strategies across multiple channels, including digital, social media, and in-store experiences.* Strong collaboration and communication skills, with the ability to work effectively across teams and with senior leadership.* Analytical mindset with the ability to gather insights from market and customer data to inform brand strategies.* Strong organizational and project management skills, with experience managing multiple initiatives simultaneously.* Passion for luxury retail and an understanding of Saks, Neiman Marcus, and Bergdorf Goodman’s customer base and market positioning.****Preferred Qualifications***** Experience in crafting insight-driven creative briefs, managing creative teams and outputs**It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.*****Saks.com is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.***

\*The above expected salary range may have some variability based upon factors including, but not limited to, a candidate’s overall experience, qualifications, and geographic location. If you are interested in the role, we encourage you to apply and, if selected to move forward in the interview process, you will have a chance to speak with our recruitment team regarding your specific salary expectations.Saks is a world-renowned luxury ecommerce destination. The company’s unique approach combines a focus on the digital customer experience with a strong connection to a network of extraordinary stores that extends that seamless experience into the real world.

On its website and app, Saks offers an unparalleled selection of curated merchandise across fashion for women and men, beauty, jewelry, home décor and more. In addition to the shopping experience, customers come to Saks for inspiring editorial content, access to digital stylists, lifestyle experiences and other world-class services. The company is currently in the midst of a dramatic expansion, driven by significant enhancements to its platforms and offerings, with the goal of becoming the preeminent destination for luxury internationally. #J-18808-Ljbffr