Aaron’s, Inc.
400 Galleria Pkwy SE, Atlanta, GA 30339, USA
Overview
Aaron’s is an industry leader in the sales and lease-to-own retail space, known for quality brand names and superior customer service. We offer a team-oriented, high-energy, recognition-based environment with competitive pay and benefits. This is more than a job — it’s a career with purpose. Sr. Manager, Marketing Analytics This position is based in Atlanta, GA in our Galleria office and is a hybrid role. Applicants in CA, CO, DC, HI, IL, MD, MA, MN, NJ, NY, RI, VT, and WA are not eligible for this posting. Role focus You will provide day-to-day insights and big-picture analysis to optimize performance across Aaron’s marketing and ecommerce channels. The Senior Manager delivers actionable information about customers and the business. This role works cross-functionally with Marketing, Ecommerce, and IT to identify opportunities to drive revenue through data-driven best practices. Strong analytical and communication skills are required to synthesize findings into actionable insights. The Details
What You Need
Strong SQL programming skills; experience with SQL Server/Azure SQL preferred Skilled in BI dashboards, CRM platforms, marketing mix/attribution modeling, and testing methodologies Proficient data visualization skills; experience with Microsoft Power BI preferred Experience with data preparation software such as Alteryx is a plus Experience in a wide range of qualitative and quantitative methods and the ability to apply them to business issues Understanding of basic marketing principles and experience with marketing-campaign measurement and web-analytics measurement tools are preferred Strong leadership capability and ability to work cross-functionally Very organized, detail-oriented and resourceful Very strong communication skills – both written and oral What You’ll Do
Develop a detailed, strategic analytical framework inclusive of predictive analytics to guide marketing initiatives Lead complex quantitative and qualitative research efforts and business intelligence solutions to inform brand strategies, omnichannel marketing efforts and communication plans Establish benchmarks and key performance indicators Manage the Company’s marketing performance measurement and contribute to day-to-day forecasting initiatives Direct experience with analytics and leveraging data to uncover actionable business insights Working knowledge of marketing channel performance metrics Keep abreast of consumer research studies and digital analytical tools to inform our learning agenda Identify opportunities for efficiency, automation, standardization and process simplification Excel and PowerPoint expertise; ability to tell a story with data Leverage automation solutions for regular data processes Additional Requirements
Four-year college degree (MBA/MS preferred) 7+ years of experience in a consumer insights/marketing analytics role Retail industry experience preferred Aaron’s Total Rewards
Our team members are our greatest asset. Aaron’s offers career training, competitive incentives, advancement opportunities, and a distinctive benefits package. Benefits include: Paid time off (vacation, sick days, holidays) Medical, dental and vision insurance 401(k) plan with contribution matching Note: Pay ranges and benefits vary by full-time/part-time status and may be modified in the future. Compensation is at the Company’s sole discretion unless paid and may be modified according to business needs. Benefits vary based on full- and part-time employment status. About Aaron’s
At Aaron’s we offer sales and lease-to-ownership of furniture, consumer electronics, home appliances, and accessories throughout the United States and Canada. We are committed to creating a diverse and inclusive work environment and are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected class. Candidates who require accommodation during the recruitment process should contact hrsupport@aarons.com. #LI-Hybrid
#Indeed-Full-Time 400 Galleria Pkwy SE, Atlanta, GA 30339, USA
#J-18808-Ljbffr
Aaron’s is an industry leader in the sales and lease-to-own retail space, known for quality brand names and superior customer service. We offer a team-oriented, high-energy, recognition-based environment with competitive pay and benefits. This is more than a job — it’s a career with purpose. Sr. Manager, Marketing Analytics This position is based in Atlanta, GA in our Galleria office and is a hybrid role. Applicants in CA, CO, DC, HI, IL, MD, MA, MN, NJ, NY, RI, VT, and WA are not eligible for this posting. Role focus You will provide day-to-day insights and big-picture analysis to optimize performance across Aaron’s marketing and ecommerce channels. The Senior Manager delivers actionable information about customers and the business. This role works cross-functionally with Marketing, Ecommerce, and IT to identify opportunities to drive revenue through data-driven best practices. Strong analytical and communication skills are required to synthesize findings into actionable insights. The Details
What You Need
Strong SQL programming skills; experience with SQL Server/Azure SQL preferred Skilled in BI dashboards, CRM platforms, marketing mix/attribution modeling, and testing methodologies Proficient data visualization skills; experience with Microsoft Power BI preferred Experience with data preparation software such as Alteryx is a plus Experience in a wide range of qualitative and quantitative methods and the ability to apply them to business issues Understanding of basic marketing principles and experience with marketing-campaign measurement and web-analytics measurement tools are preferred Strong leadership capability and ability to work cross-functionally Very organized, detail-oriented and resourceful Very strong communication skills – both written and oral What You’ll Do
Develop a detailed, strategic analytical framework inclusive of predictive analytics to guide marketing initiatives Lead complex quantitative and qualitative research efforts and business intelligence solutions to inform brand strategies, omnichannel marketing efforts and communication plans Establish benchmarks and key performance indicators Manage the Company’s marketing performance measurement and contribute to day-to-day forecasting initiatives Direct experience with analytics and leveraging data to uncover actionable business insights Working knowledge of marketing channel performance metrics Keep abreast of consumer research studies and digital analytical tools to inform our learning agenda Identify opportunities for efficiency, automation, standardization and process simplification Excel and PowerPoint expertise; ability to tell a story with data Leverage automation solutions for regular data processes Additional Requirements
Four-year college degree (MBA/MS preferred) 7+ years of experience in a consumer insights/marketing analytics role Retail industry experience preferred Aaron’s Total Rewards
Our team members are our greatest asset. Aaron’s offers career training, competitive incentives, advancement opportunities, and a distinctive benefits package. Benefits include: Paid time off (vacation, sick days, holidays) Medical, dental and vision insurance 401(k) plan with contribution matching Note: Pay ranges and benefits vary by full-time/part-time status and may be modified in the future. Compensation is at the Company’s sole discretion unless paid and may be modified according to business needs. Benefits vary based on full- and part-time employment status. About Aaron’s
At Aaron’s we offer sales and lease-to-ownership of furniture, consumer electronics, home appliances, and accessories throughout the United States and Canada. We are committed to creating a diverse and inclusive work environment and are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected class. Candidates who require accommodation during the recruitment process should contact hrsupport@aarons.com. #LI-Hybrid
#Indeed-Full-Time 400 Galleria Pkwy SE, Atlanta, GA 30339, USA
#J-18808-Ljbffr