Cypress HCM
Information Technology Administrator
Cypress HCM, San Francisco, California, United States, 94199
This range is provided by Cypress HCM. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $80.00/hr - $85.00/hr
Direct message the job poster from Cypress HCM
Technical Enablement Manager – Higher Education (Contract)
Location: Remote (PST Preferred)
Duration: 9/29/2025 to 9/25/2026
Team: Education PMM
About the Role:
The Senior GTM Product Marketing Manager for Higher Education is a critical member of the EDU Institutions team. This global role is at the center of success of the team delivering growth by driving student opportunity for Adobe Express and Creative Cloud in Higher Education through the expansion of our Creative Campus Program.
You will demonstrate a deep knowledge of B2B marketing practices and play a key role in managing the go-to-market strategy for the Creative Campus program. In this role, your ability to collaborate across internal Adobe teams to lead complex, cross-functional initiatives will be essential. You will focus on driving GTM planning and execution—including messaging, positioning, pricing strategy, and regional enablement—while supporting the broader program rollout led by other teams. Your contributions will help scale the program through WW faculty training and student community initiatives, ensuring alignment with business goals and operational excellence.
We are looking for a Senior GTM PMM for Higher Education, who will drive the strategy, pricing programs and execution that delivers growth and sales success. You will own the metrics for the Creative Campus program and performance management, proactively engaging the wider team to resolve challenges as well as to accelerate and build on success.
Key Responsibilities:
Lead GTM strategy and execution for the Creative Campus Program, focusing on tracking, website updates, customer storie creation and pricing line-up operations to help drive awareness and adoption of the program.
Collaborate with cross-functional teams (Marketing, Sales, Finance, Operations, Pricing, and Product) to align GTM plans.
Translate messaging into compelling content to drive engagement and adoption across the Higher Education segment.
Analyze business performance in partnership with Analytics teams to uncover trends and generate actionable insights that inform GTM strategy and growth opportunities.
Collaborate with regional and country leaders to localize GTM strategies, ensuring successful implementation and resonance in diverse markets.
Required Skills & Qualifications:
5+ years GTM or Product Marketing experience
Customer-first orientation, with experience working on B2B/SAAS products or services
Genuine desire to have your impact measured in real-world metrics that correlate to near term and longer-term sales success
Successful in dynamic environments, rapidly anticipating and adapting to shifting priorities
Experience working in cross-functional multidisciplinary teams to launch impactful business initiatives in a fast-paced global environment
Customer-centric approach and desire to be a voice of our customers within Adobe
Ability to influence and align cross-functional teams toward common goals with a collaborative team
Exceptional, clear, and empathetic communication and presentation skills
Strong work ethic, combining bias toward action with innovative thinking
Education, education technology, and SaaS B2B experience preferred
Global cultural awareness and experience with in-region teams.
Compensation:
Up to $85.92 per hour.
Seniority level
Mid-Senior level
Employment type
Contract
Job function
Business Development and Customer Service
Industries
Technology, Information and Media, Internet Marketplace Platforms, and IT System Custom Software Development
#J-18808-Ljbffr
Base pay range $80.00/hr - $85.00/hr
Direct message the job poster from Cypress HCM
Technical Enablement Manager – Higher Education (Contract)
Location: Remote (PST Preferred)
Duration: 9/29/2025 to 9/25/2026
Team: Education PMM
About the Role:
The Senior GTM Product Marketing Manager for Higher Education is a critical member of the EDU Institutions team. This global role is at the center of success of the team delivering growth by driving student opportunity for Adobe Express and Creative Cloud in Higher Education through the expansion of our Creative Campus Program.
You will demonstrate a deep knowledge of B2B marketing practices and play a key role in managing the go-to-market strategy for the Creative Campus program. In this role, your ability to collaborate across internal Adobe teams to lead complex, cross-functional initiatives will be essential. You will focus on driving GTM planning and execution—including messaging, positioning, pricing strategy, and regional enablement—while supporting the broader program rollout led by other teams. Your contributions will help scale the program through WW faculty training and student community initiatives, ensuring alignment with business goals and operational excellence.
We are looking for a Senior GTM PMM for Higher Education, who will drive the strategy, pricing programs and execution that delivers growth and sales success. You will own the metrics for the Creative Campus program and performance management, proactively engaging the wider team to resolve challenges as well as to accelerate and build on success.
Key Responsibilities:
Lead GTM strategy and execution for the Creative Campus Program, focusing on tracking, website updates, customer storie creation and pricing line-up operations to help drive awareness and adoption of the program.
Collaborate with cross-functional teams (Marketing, Sales, Finance, Operations, Pricing, and Product) to align GTM plans.
Translate messaging into compelling content to drive engagement and adoption across the Higher Education segment.
Analyze business performance in partnership with Analytics teams to uncover trends and generate actionable insights that inform GTM strategy and growth opportunities.
Collaborate with regional and country leaders to localize GTM strategies, ensuring successful implementation and resonance in diverse markets.
Required Skills & Qualifications:
5+ years GTM or Product Marketing experience
Customer-first orientation, with experience working on B2B/SAAS products or services
Genuine desire to have your impact measured in real-world metrics that correlate to near term and longer-term sales success
Successful in dynamic environments, rapidly anticipating and adapting to shifting priorities
Experience working in cross-functional multidisciplinary teams to launch impactful business initiatives in a fast-paced global environment
Customer-centric approach and desire to be a voice of our customers within Adobe
Ability to influence and align cross-functional teams toward common goals with a collaborative team
Exceptional, clear, and empathetic communication and presentation skills
Strong work ethic, combining bias toward action with innovative thinking
Education, education technology, and SaaS B2B experience preferred
Global cultural awareness and experience with in-region teams.
Compensation:
Up to $85.92 per hour.
Seniority level
Mid-Senior level
Employment type
Contract
Job function
Business Development and Customer Service
Industries
Technology, Information and Media, Internet Marketplace Platforms, and IT System Custom Software Development
#J-18808-Ljbffr