Van Wyck & Van Wyck
VP, Brand Events (Event Production Company)
Van Wyck & Van Wyck, New York, New York, us, 10261
Overview
VP, Workshop Workshop designs and produces engaging events that communicate a brand’s message. We build experiences that create compelling content, heighten brand loyalty, and influence purchase behavior. Our two sister companies are distinguished by innovative designs and an unsurpassed level of service, with over 20 years of experience in the field. We are a dynamic, creative, and growth-oriented team with incredibly high production values. This is a senior leadership role for an experienced producer who thrives in fast-paced environments and can push creative boundaries. You’ll lead brand events from pitch to execution while also shaping company growth, mentoring teams, and elevating design. This is an in-office position based in New York City, with regular travel required for site visits and event execution. Company descriptions and websites: Van Wyck & Van Wyck – www.vanwyck.net; Workshop – www.workshopworldwide.com Responsibilities
Produce complex, high-touch events for global brands, including luxury & lifestyle brands, fashion, tech, finance, and hospitality Personally lead accounts and produce events from concept through execution, including budget, staffing, and run-of-show Own key client relationships and set the tone for service, delivery, and partnership Ensure a seamless, elevated guest experience at every touchpoint Support nonprofit and mission-based projects with the same standard of excellence Travel as needed for site visits and on-site leadership Strong knowledge of production components, such as fabrication, lighting, sound, AV, rental vendors, and flowers Manage and develop the project manager team, including training and performance growth Create systems for communication, onboarding, and workflow Identify freelance and full-time talent to scale project needs and creative capabilities Strengthen internal operations and help drive business planning and financial strategy Oversee Workshop’s marketing presence in partnership with internal stakeholders Collaborate with the design and project manager team to shape creative direction across pitch, presentation, and execution Push experiential design forward from concept development to spatial and narrative storytelling Ensure creative output aligns with Workshop’s aesthetic and strategic standards Represent design thinking in client interactions and business development Respond to inquiries and RFPs with compelling, tailored proposals Lead pitches and present Workshop’s vision, experience, and creative point of view Help prioritize and assess incoming opportunities based on bandwidth and brand fit Pay & Benefits
This position has an annual base salary range of $150,000 to $185,000. Actual compensation within this range will be determined based on the candidate’s skills, experience, education, and other job-related factors permitted by law. In addition to base salary, employees may be eligible for other benefits that impact overall compensation or total rewards. Other benefits include PTO, health insurance (medical, dental, vision), One Medical and Talkspace memberships, 401(k) with discretionary match after six months, cell phone stipend, commuter benefits, and gym reimbursement. Required Qualifications / Skills
10+ years of experience producing large-scale events in experiential marketing, brand experience, or luxury event production Proven track record of personally leading complex, high-touch events from concept through execution Design fluency and ability to provide creative feedback on experiential concepts, spatial storytelling, or brand campaigns Strong client-facing skills with experience stewarding global or high-expectation brands Experience managing multiple project teams and cross-functional collaborators Strong aesthetic sensibility with the ability to collaborate closely with designers and interpret brand vision Exceptional communication skills, including written, verbal, and visual Highly organized, detail-oriented, and able to juggle multiple timelines and priorities Comfortable working in our NYC office and traveling regularly for site visits and event execution Proficiency with Microsoft Office Suite, including Excel and PowerPoint Bachelor’s degree or equivalent professional experience Ideal Qualifications
Background in high-touch industries such as fashion, high jewelry, beauty, hospitality, or finance Experience leading RFP responses, pitching new business, and managing client development Experience scaling teams, mentoring talent, and leading org-wide training initiatives Experience working in AutoCAD or other 2-D or 3-D modeling software Van Wyck & Van Wyck and Workshop are proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, color, creed, religion, gender (including gender identity or expression), transgender status or gender dysphoria, pregnancy, childbirth or related medical conditions, sexual orientation, marital status, domestic violence, sexual violence or stalking victim status, ancestry, national origin, alienage or citizenship, age, disability, military or veteran status, genetic information or predisposing genetic characteristic, unemployment status, familial status, caregiver or partnership status, or other protected status.
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VP, Workshop Workshop designs and produces engaging events that communicate a brand’s message. We build experiences that create compelling content, heighten brand loyalty, and influence purchase behavior. Our two sister companies are distinguished by innovative designs and an unsurpassed level of service, with over 20 years of experience in the field. We are a dynamic, creative, and growth-oriented team with incredibly high production values. This is a senior leadership role for an experienced producer who thrives in fast-paced environments and can push creative boundaries. You’ll lead brand events from pitch to execution while also shaping company growth, mentoring teams, and elevating design. This is an in-office position based in New York City, with regular travel required for site visits and event execution. Company descriptions and websites: Van Wyck & Van Wyck – www.vanwyck.net; Workshop – www.workshopworldwide.com Responsibilities
Produce complex, high-touch events for global brands, including luxury & lifestyle brands, fashion, tech, finance, and hospitality Personally lead accounts and produce events from concept through execution, including budget, staffing, and run-of-show Own key client relationships and set the tone for service, delivery, and partnership Ensure a seamless, elevated guest experience at every touchpoint Support nonprofit and mission-based projects with the same standard of excellence Travel as needed for site visits and on-site leadership Strong knowledge of production components, such as fabrication, lighting, sound, AV, rental vendors, and flowers Manage and develop the project manager team, including training and performance growth Create systems for communication, onboarding, and workflow Identify freelance and full-time talent to scale project needs and creative capabilities Strengthen internal operations and help drive business planning and financial strategy Oversee Workshop’s marketing presence in partnership with internal stakeholders Collaborate with the design and project manager team to shape creative direction across pitch, presentation, and execution Push experiential design forward from concept development to spatial and narrative storytelling Ensure creative output aligns with Workshop’s aesthetic and strategic standards Represent design thinking in client interactions and business development Respond to inquiries and RFPs with compelling, tailored proposals Lead pitches and present Workshop’s vision, experience, and creative point of view Help prioritize and assess incoming opportunities based on bandwidth and brand fit Pay & Benefits
This position has an annual base salary range of $150,000 to $185,000. Actual compensation within this range will be determined based on the candidate’s skills, experience, education, and other job-related factors permitted by law. In addition to base salary, employees may be eligible for other benefits that impact overall compensation or total rewards. Other benefits include PTO, health insurance (medical, dental, vision), One Medical and Talkspace memberships, 401(k) with discretionary match after six months, cell phone stipend, commuter benefits, and gym reimbursement. Required Qualifications / Skills
10+ years of experience producing large-scale events in experiential marketing, brand experience, or luxury event production Proven track record of personally leading complex, high-touch events from concept through execution Design fluency and ability to provide creative feedback on experiential concepts, spatial storytelling, or brand campaigns Strong client-facing skills with experience stewarding global or high-expectation brands Experience managing multiple project teams and cross-functional collaborators Strong aesthetic sensibility with the ability to collaborate closely with designers and interpret brand vision Exceptional communication skills, including written, verbal, and visual Highly organized, detail-oriented, and able to juggle multiple timelines and priorities Comfortable working in our NYC office and traveling regularly for site visits and event execution Proficiency with Microsoft Office Suite, including Excel and PowerPoint Bachelor’s degree or equivalent professional experience Ideal Qualifications
Background in high-touch industries such as fashion, high jewelry, beauty, hospitality, or finance Experience leading RFP responses, pitching new business, and managing client development Experience scaling teams, mentoring talent, and leading org-wide training initiatives Experience working in AutoCAD or other 2-D or 3-D modeling software Van Wyck & Van Wyck and Workshop are proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, color, creed, religion, gender (including gender identity or expression), transgender status or gender dysphoria, pregnancy, childbirth or related medical conditions, sexual orientation, marital status, domestic violence, sexual violence or stalking victim status, ancestry, national origin, alienage or citizenship, age, disability, military or veteran status, genetic information or predisposing genetic characteristic, unemployment status, familial status, caregiver or partnership status, or other protected status.
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