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Envoy Inc.

Senior Growth Marketing Manager

Envoy Inc., San Francisco, California, United States, 94199

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About the role

Envoy is hiring a Senior Growth Marketing Manager to own our revenue growth engine across the website and paid/organic channels. You’ll be accountable for turning high-intent demand into pipeline through conversion rate optimization (CRO), experimentation, and tight orchestration with RevOps, Sales, and Product Marketing. You’ll also own our corporate website strategy, roadmap, and day-to-day operations. This is an on-site position that requires 4 days a week (Monday–Thursday) in our San Francisco HQ. You will

Growth: experiments, conversion, and pipeline Own the growth funnel from visit → lead → MQL → SQL → opportunity; design experiments that measurably increase activation and pipeline. Build and run a robust CRO program (hypothesis → test design → launch → analyze → roll-out) across pricing, product, and campaign pages; standardize experimentation methods and QA. Stand up growth analytics: define north-star metrics, attribution rules, dashboards, and weekly read-outs; partner with RevOps on data quality and reporting. Paid acquisition & retargeting: partner with Revenue Marketing to plan/test SEM, competitor capture, brand defense, and high-intent retargeting tied to fast paths (e.g. chat, scheduler). Trial/demo flow optimization: improve trial-to-meeting conversion, instant-chat SLAs, and routing to the right reps; pilot calculators, checklists, and templates that boost intent. ABM “light” orchestration: translate 6sense/Demandbase/intent signals into targeted web experiences and plays for named accounts and regulated industries. Web marketing

Own the corporate website strategy, UX, and roadmap for multiple audiences; make the site a destination users return to. Lead the publishing process and operations: backlog, sprint planning, rebuilds, new page launches, and triage/troubleshooting. Ensure speed, accessibility, and quality: Core Web Vitals, ADA/WCAG, component libraries, and content governance for all publishers. SEO excellence in partnership with Content Marketing; monitor competitive movements and adjust strategy. Martech & integrations: maintain CMS, analytics, experimentation, forms/chat, and intent tools; ensure privacy/compliance and clean data to Salesforce/MA. Report performance and insights to stakeholders; translate data into clear decisions and next steps. You have

5+ years in B2B SaaS growth, performance, or web marketing roles; proven ownership of website + pipeline outcomes in a fast-paced environment. Demonstrated CRO wins: you can show before/after data, experiment design, and learnings that moved conversion and pipeline. Strong SEO & SEM expertise across technical, on-page, and content strategies; you know how to outrank competitors on intent pages. Web systems fluency: HTML/CSS basics, CMS admin (Webflow or similar), analytics, forms/chat, and integrations; comfort partnering with engineers/designers. Data chops: funnel analytics, attribution, cohort analysis; you can brief RevOps, sanity-check models, and communicate impact to execs. Program management excellence: backlog discipline, crisp briefs, QA, and stakeholder updates; you ship. Experience with 6sense/Demandbase, GTM/GA4, Looker/Amplitude/Heap, Marketo or HubSpot, Salesforce, Optimizely/VWO, Clearbit, Branch, Webflow. You’ll work

Cross-functional with Revenue Marketing, Product Marketing, PM/Design, RevOps, and Sales to align experiments with quarterly pipeline targets. Hypothesis-driven with fast iteration cycles and a bias to ship; rigorous QA and rollbacks when needed. Transparent weekly reporting: what we tested, what we learned, what’s next. You'll get

A high degree of trust in your ideas and execution An opportunity to partner and collaborate with other talented people An inclusive community where you feel welcomed and cared for as a person The ability to make an immediate impact in helping customers create a great workplace experience Support for your personal and professional growth If you have any questions related to compensation, please contact Recruiting after you apply. #LI-Hybrid Envoy is an EEO Employer and does not discriminate on the basis of any characteristic protected by local, state or federal law.

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