Aptiv
Role Summary
We are seeking a strategic and dynamic Marketing Director to lead product marketing for Aptiv’s Autonomy product line, part of the Advanced Safety & User Experience segment. This role will drive the development and execution of marketing strategies that position Aptiv’s autonomous solutions as industry-leading offerings, in close partnership with Product Management, customer-facing teams, and cross-functional leadership. Key Areas of Responsibility
Positioning: Define and execute the product marketing strategy for Autonomy, grounded in customer insights and aligned with segment priorities Customer-Centric Messaging: Develop a deep understanding of customer decision-makers and their needs, in partnership with product management, to develop compelling, solution-oriented value propositions for the relevant product lines Go-to-Market Execution: Lead the packaging of solutions for product launches, sales enablement tools, digital collateral, training programs, thought leadership, and events Content Development: Create digital content for customer presentations, thought leadership, and web presence Functional Collaboration: Partner with Global Marketing Centers of Excellence to execute Account-Based Marketing, customer-specific events, digital campaigns, and eLearning initiatives Event Support: define the strategy and support the execution of global events including CES, MWC, Embedded World, Auto Shanghai, IAA, IZB, and customer-specific tech showcases Opportunity Marketing: Build integrated, digital-first marketing plans tied to strategic pursuits (RFI/RFQ) and key stakeholder engagement Performance Optimization: Apply a data-driven approach to continuously improve marketing effectiveness and support sales success Global Team Leadership: Lead and develop a high-performing global team of marketing professionals, and ensure reuse and consistency of product marketing content across regions and business units. Experience
15+ years of experience in product marketing, with a proven track record of customer-led strategy development and execution Demonstrated success in managing complex stakeholder relationships across global organizations Experience building and mentoring high-performing, cross-cultural teams Strong proficiency in Microsoft PowerPoint and Office Suite; familiarity with CRM and digital marketing tools (Salesforce, Marketo, Demandbase, Qualified) is a plus Industry experience in Automotive preferred; Robotics or Industrial Automation experience is a strong plus. Leadership Attributes
Ability to distil complex technical solutions into clear, compelling narratives Comfortable operating in a fast-paced, intellectually rigorous, and collaborative global environment Excellent verbal and written communication skills Creative and strategic thinker with a bias for action. WHY JOIN US?
You can grow at Aptiv. Aptiv provides an inclusive work environment where all individuals can grow and develop, regardless of gender, ethnicity or beliefs. You can have an impact. Safety is a core Aptiv value; we want a safer world for us and our children, one with: Zero fatalities, Zero injuries, Zero accidents. You have support. We ensure you have the resources and support you need to take care of your family and your physical and mental health with a competitive health insurance package. YOUR BENEFITS AT APTIV:
Private health care effective day 1 of employment Life and accident insurance Paid Time Off (Holidays, Vacation, Designated time off, Parental leave) Relocation assistance may be available Learning and development opportunities Discount programs with various manufacturers and retailers Recognition for innovation and excellence Opportunities to give back to the community Tuition Reimbursement Adoption Assistance Fertility Coverage Privacy Notice - Active Candidates: https://www.aptiv.com/privacy-notice-active-candidates Aptiv is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender identity, sexual orientation, disability status, protected veteran status or any other characteristic protected by law.
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We are seeking a strategic and dynamic Marketing Director to lead product marketing for Aptiv’s Autonomy product line, part of the Advanced Safety & User Experience segment. This role will drive the development and execution of marketing strategies that position Aptiv’s autonomous solutions as industry-leading offerings, in close partnership with Product Management, customer-facing teams, and cross-functional leadership. Key Areas of Responsibility
Positioning: Define and execute the product marketing strategy for Autonomy, grounded in customer insights and aligned with segment priorities Customer-Centric Messaging: Develop a deep understanding of customer decision-makers and their needs, in partnership with product management, to develop compelling, solution-oriented value propositions for the relevant product lines Go-to-Market Execution: Lead the packaging of solutions for product launches, sales enablement tools, digital collateral, training programs, thought leadership, and events Content Development: Create digital content for customer presentations, thought leadership, and web presence Functional Collaboration: Partner with Global Marketing Centers of Excellence to execute Account-Based Marketing, customer-specific events, digital campaigns, and eLearning initiatives Event Support: define the strategy and support the execution of global events including CES, MWC, Embedded World, Auto Shanghai, IAA, IZB, and customer-specific tech showcases Opportunity Marketing: Build integrated, digital-first marketing plans tied to strategic pursuits (RFI/RFQ) and key stakeholder engagement Performance Optimization: Apply a data-driven approach to continuously improve marketing effectiveness and support sales success Global Team Leadership: Lead and develop a high-performing global team of marketing professionals, and ensure reuse and consistency of product marketing content across regions and business units. Experience
15+ years of experience in product marketing, with a proven track record of customer-led strategy development and execution Demonstrated success in managing complex stakeholder relationships across global organizations Experience building and mentoring high-performing, cross-cultural teams Strong proficiency in Microsoft PowerPoint and Office Suite; familiarity with CRM and digital marketing tools (Salesforce, Marketo, Demandbase, Qualified) is a plus Industry experience in Automotive preferred; Robotics or Industrial Automation experience is a strong plus. Leadership Attributes
Ability to distil complex technical solutions into clear, compelling narratives Comfortable operating in a fast-paced, intellectually rigorous, and collaborative global environment Excellent verbal and written communication skills Creative and strategic thinker with a bias for action. WHY JOIN US?
You can grow at Aptiv. Aptiv provides an inclusive work environment where all individuals can grow and develop, regardless of gender, ethnicity or beliefs. You can have an impact. Safety is a core Aptiv value; we want a safer world for us and our children, one with: Zero fatalities, Zero injuries, Zero accidents. You have support. We ensure you have the resources and support you need to take care of your family and your physical and mental health with a competitive health insurance package. YOUR BENEFITS AT APTIV:
Private health care effective day 1 of employment Life and accident insurance Paid Time Off (Holidays, Vacation, Designated time off, Parental leave) Relocation assistance may be available Learning and development opportunities Discount programs with various manufacturers and retailers Recognition for innovation and excellence Opportunities to give back to the community Tuition Reimbursement Adoption Assistance Fertility Coverage Privacy Notice - Active Candidates: https://www.aptiv.com/privacy-notice-active-candidates Aptiv is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender identity, sexual orientation, disability status, protected veteran status or any other characteristic protected by law.
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