Golden Fowler Home Furnishings
Marketing Director
Golden Fowler Home Furnishings, Traverse City, Michigan, United States, 49685
Golden Fowler Home Furnishings has been Traverse City’s locally trusted furniture store since 1960. We believe your home isn’t just a place – it’s a feeling. Our passion is building connections with our customers and bringing the vision for their home to life. Our goal is for our marketing efforts to reflect what we represent as a brand and what it means to be known in our community. With your talent and our culture, we’ll develop cohesive branding across all platforms and strategize marketing campaigns that reflect who we are.
Responsibilities
Develop and lead integrated marketing strategies across digital, print, and in-store channels
Create and execute promotional campaigns, including commercial production
Analyze market trends and adapt strategies accordingly
Develop and execute long-term marketing strategies aligned with business goals
Produce design assets and photographs for digital, print, and social media campaigns
Balance high-level strategy with hands-on creative execution
Manage marketing calendars, timelines, and production workflow
Qualifications
Bachelor’s degree in Marketing, Communications, or related field
3-5 years of experience in Content Marketing and Management
Experience in managing large marketing budgets
Portfolio showcasing past marketing campaigns with visual media (design, video, photography)
Skills
Excellent verbal and written communication skills
Strong understanding of Adobe Creative Suite (Premiere Pro, Photoshop, Illustrator)
Photography and video editing skills
Copywriting and script writing
Knowledge of website development, search engine optimization, and Google Analytics
$60,000 - $95,000
How to apply: please send resume and cover letter to ellie@goldenfowler.com
Job details
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing and Sales
Industries: Retail Furniture and Home Furnishings
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Responsibilities
Develop and lead integrated marketing strategies across digital, print, and in-store channels
Create and execute promotional campaigns, including commercial production
Analyze market trends and adapt strategies accordingly
Develop and execute long-term marketing strategies aligned with business goals
Produce design assets and photographs for digital, print, and social media campaigns
Balance high-level strategy with hands-on creative execution
Manage marketing calendars, timelines, and production workflow
Qualifications
Bachelor’s degree in Marketing, Communications, or related field
3-5 years of experience in Content Marketing and Management
Experience in managing large marketing budgets
Portfolio showcasing past marketing campaigns with visual media (design, video, photography)
Skills
Excellent verbal and written communication skills
Strong understanding of Adobe Creative Suite (Premiere Pro, Photoshop, Illustrator)
Photography and video editing skills
Copywriting and script writing
Knowledge of website development, search engine optimization, and Google Analytics
$60,000 - $95,000
How to apply: please send resume and cover letter to ellie@goldenfowler.com
Job details
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing and Sales
Industries: Retail Furniture and Home Furnishings
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr