Penguin Random House Group
Associate Manger/Manager, Marketing, Storehouse Voices - (Hybrid)
Penguin Random House Group, Hartford, Connecticut, United States
Overview
Associate Manager/Manager, Marketing, Storehouse Voices - (Hybrid) is a NYC-based hybrid role with in-office responsibilities a minimum of two days per week at 1745 Broadway. Storehouse Voices is a publishing imprint within the Crown Publishing Group, created to amplify diverse voices with a focus on underpublished authors and underrepresented narratives. We combine traditional publishing with innovative, community-driven content discovery to ensure powerful stories reach the audiences who need them most. Through strategic partnerships and direct-to-consumer marketing, Storehouse Voices is redefining how books connect with readers.
Responsibilities
Campaign Development:
Ideate, develop, and execute innovative and data-driven marketing plans for individual titles and series. Adapt strategies based on market data, consumer trends, and performance metrics.
Asset Coordination:
Partner with the design team to create compelling assets for campaigns, including digital content, email marketing materials, social media graphics, and more.
Team Communication:
Effectively communicate marketing plans and strategies to in-house teams, including publishing, editorial, and sales departments, ensuring alignment and collaboration across all functions.
Competitive Analysis:
Monitor industry best practices and emerging trends on social media to enhance engagement and sales and use this information to refine campaigns.
Social Media Management:
Work with Storehouse Voices’ community manager on content for social media accounts and website programs, ensuring a consistent and engaging presence that aligns with the brand's voice and identity.
Specific Responsibilities:
Work with publishing team on positioning: galley, cover, and display copy, publication dates, and publication plans.
Support team preparations for preliminary (pre-bid) meetings with authors and agents.
Attend pre-launch and launch meetings, review/provide feedback on Title Information sheets.
Create and coordinate with internal and external partners on asset development for digital and print campaigns, ads, social media graphics, decks, A+ content, etc.
Engage with key influencers and thought leaders to build brand awareness and extend the reach of Storehouse titles, in collaboration with the Publisher to ensure a cohesive marketing strategy.
Organize live and virtual events with key authors, collaborating with Storehouse’s community and the Publisher to promote titles and foster deeper community relationships.
Attend weekly Storehouse Voices marketing and publicity meetings, discuss and weigh in on plans—working with Associate Publisher on agendas, budgets, copy, press releases, placements, etc.
Review ad performances weekly; approve extending/ending campaigns.
With Associate Publisher, prepare agendas for Key Title Meetings, including late launches, campaign updates, etc.
Work with Associate Publisher to review marketing budgets and title post mortems; track department expenses and title marketing costs.
Qualifications
Essential:
Minimum of 3 years of experience in book marketing with demonstrated presentation skills and experience working on integrated marketing campaigns; five years of experience may be considered at the Manager level.
Strong interpersonal skills, including experience working with editorial, publicity, and sales, as well as with authors and agents.
Self-motivated and able to prioritize tasks effectively.
Strong creative thinking and strategic planning abilities.
Excellent communication, presentation, and writing skills, with the ability to communicate effectively with colleagues and key stakeholders both in writing and verbally.
Ability to multi-task and thrive in a fast-paced, deadline-driven environment; results-oriented, motivated, resourceful, and able to work independently.
Proactive and exceptionally organized, with keen attention to detail and the ability to prioritize and manage multiple tasks in a deadline-driven environment.
Technical Proficiency Proficiency with Microsoft Office Suite and experience designing marketing assets using Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Canva.
Additional Details The salary for the Associate position is $66,500 and the salary range for the Marketing Manager is $73,500-$77,000. All positions are currently eligible for annual profit award or bonus, subject to company results. Please apply by August 19th, 2025 and include your resume for consideration. We encourage you to review our applicant resources page and FAQs page.
Company Information Penguin Random House is a leading publishing house with a diverse portfolio of brands and imprints. We value diversity and are committed to equal employment opportunity. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.
Company: Penguin Random House LLC | Job ID: 282055
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Responsibilities
Campaign Development:
Ideate, develop, and execute innovative and data-driven marketing plans for individual titles and series. Adapt strategies based on market data, consumer trends, and performance metrics.
Asset Coordination:
Partner with the design team to create compelling assets for campaigns, including digital content, email marketing materials, social media graphics, and more.
Team Communication:
Effectively communicate marketing plans and strategies to in-house teams, including publishing, editorial, and sales departments, ensuring alignment and collaboration across all functions.
Competitive Analysis:
Monitor industry best practices and emerging trends on social media to enhance engagement and sales and use this information to refine campaigns.
Social Media Management:
Work with Storehouse Voices’ community manager on content for social media accounts and website programs, ensuring a consistent and engaging presence that aligns with the brand's voice and identity.
Specific Responsibilities:
Work with publishing team on positioning: galley, cover, and display copy, publication dates, and publication plans.
Support team preparations for preliminary (pre-bid) meetings with authors and agents.
Attend pre-launch and launch meetings, review/provide feedback on Title Information sheets.
Create and coordinate with internal and external partners on asset development for digital and print campaigns, ads, social media graphics, decks, A+ content, etc.
Engage with key influencers and thought leaders to build brand awareness and extend the reach of Storehouse titles, in collaboration with the Publisher to ensure a cohesive marketing strategy.
Organize live and virtual events with key authors, collaborating with Storehouse’s community and the Publisher to promote titles and foster deeper community relationships.
Attend weekly Storehouse Voices marketing and publicity meetings, discuss and weigh in on plans—working with Associate Publisher on agendas, budgets, copy, press releases, placements, etc.
Review ad performances weekly; approve extending/ending campaigns.
With Associate Publisher, prepare agendas for Key Title Meetings, including late launches, campaign updates, etc.
Work with Associate Publisher to review marketing budgets and title post mortems; track department expenses and title marketing costs.
Qualifications
Essential:
Minimum of 3 years of experience in book marketing with demonstrated presentation skills and experience working on integrated marketing campaigns; five years of experience may be considered at the Manager level.
Strong interpersonal skills, including experience working with editorial, publicity, and sales, as well as with authors and agents.
Self-motivated and able to prioritize tasks effectively.
Strong creative thinking and strategic planning abilities.
Excellent communication, presentation, and writing skills, with the ability to communicate effectively with colleagues and key stakeholders both in writing and verbally.
Ability to multi-task and thrive in a fast-paced, deadline-driven environment; results-oriented, motivated, resourceful, and able to work independently.
Proactive and exceptionally organized, with keen attention to detail and the ability to prioritize and manage multiple tasks in a deadline-driven environment.
Technical Proficiency Proficiency with Microsoft Office Suite and experience designing marketing assets using Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Canva.
Additional Details The salary for the Associate position is $66,500 and the salary range for the Marketing Manager is $73,500-$77,000. All positions are currently eligible for annual profit award or bonus, subject to company results. Please apply by August 19th, 2025 and include your resume for consideration. We encourage you to review our applicant resources page and FAQs page.
Company Information Penguin Random House is a leading publishing house with a diverse portfolio of brands and imprints. We value diversity and are committed to equal employment opportunity. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.
Company: Penguin Random House LLC | Job ID: 282055
#J-18808-Ljbffr