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Brother USA

Senior Director, Product Marketing, SOHO – Printing, Labeling & Scanning

Brother USA, Bridgewater, Massachusetts, us, 02324

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Senior Director, Product Marketing, SOHO – Printing, Labeling & Scanning

Brother is a leading provider of home and office equipment, sewing and crafting products, and industrial solutions. With a legacy spanning over 115 years, our brand is renowned for producing award-winning printers, sewing machines, P-touch labelers, and more. Company Overview : Brother International Corporation (BIC) was established in 1954, marking over 70 years of operations in the United States. Our Americas headquarters is located in Bridgewater, New Jersey. Why Work at Brother?

Brother has consistently been recognized as a best place to work, reflecting our commitment to fostering a workplace culture aligned with our core values of being inclusive, collaborative, customer-centric, and socially responsible. Role Overview : The Senior Director, Product Marketing, SOHO - Printing, Labeling & Scanning, is responsible for leading product strategy, category management, and driving business growth through strong leadership and collaboration. This role oversees the entire product lifecycle—from development to launch—ensuring successful product strategies that align with business goals. Duties & Responsibilities : Product Strategy & Lifecycle Management Category Management Team Leadership & Development Collaboration & Stakeholder Management Market Insights & Innovation Performance Measurement & Reporting Experience & Qualifications : Bachelor's Degree (or equivalent experience) Marketing, Business, or related field (preferred) Minimum 15 years of progressive management experience, mainly in product marketing roles Extensive experience working with office related products Expert knowledge in creating and executing effective product marketing strategies that drive sales results Strong analytical skills, with the ability to leverage data to make informed decisions and optimize sales performance Additional Details For This Role : This role will be a hybrid role. Subject to business needs, employees may work remotely up to two days per week. Our Benefits : We offer a comprehensive benefits package with diverse plan options to meet your family’s needs, including health, vision, and dental insurance—all effective from day one of employment. Equal Opportunity Employer (EOE) Statement : Brother International Corporation is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, disability, or any other characteristic protected by applicable local, state or federal laws.

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