Vantive
Associate Director, Sepsis – US Marketing, Programmatic
Vantive, Deerfield, Illinois, United States, 60063
Overview
Associate Director, Sepsis – US Marketing, Programmatic Base pay range: $168,000.00/yr - $252,000.00/yr Vantive is a vital organ therapy company on a mission to extend lives and expand possibilities for patients and care teams everywhere. For 70 years, our team has driven meaningful innovations in kidney care. As we build on our legacy, we are deepening our commitment to elevating the dialysis experience through digital solutions and advanced services, while looking beyond kidney care and investing in transforming vital organ therapies. Greater flexibility and efficiency in therapy administration for care teams, and longer, fuller lives for patients— that is what Vantive aspires to deliver. Join us in advancing our mission to extend lives and expand possibilities. What You’ll Be Doing
Develop and execute a comprehensive launch/marketing plan, including positioning, branding, messaging, and go-to-market strategy, integrating strategies and initiatives from Medical Affairs and Market Access to accelerate therapy adoption. Build and refine the financial forecast, pricing strategy, and long-range plan. Demonstrate high-caliber project management skills and drive accountability with cross-functional stakeholders through multiple project stage gates, including strategic alignment, market assessment, operational readiness, pre-launch execution, go-live, and post-launch performance tracking. Translate complex customer, market, and competitive insights into actionable launch strategies that drive adoption. Build and further develop relationships with physicians, hospitals, and advocacy groups to validate assumptions and support education and awareness leading up to and after the launch. Work with internal stakeholders and third-party creative agencies to plan, create, and launch campaigns around value propositions and messaging for target audiences. Oversee development of sales training, promotional materials, and medical education initiatives to support consistent, aligned, and on-brand promotion. Ensure supply chain, distribution, and customer service readiness ahead of launch. Define pre-launch and launch KPIs; deliver dashboards and reporting tools to track financial and operational KPIs. Maintain ongoing ownership of P&L and scenario modeling through launch; validate and adjust forecasts based on wins, customer feedback, and market dynamics. Conduct executive reviews pre and post launch to assess performance and define corrective action planning and growth initiatives. What You’ll Bring
BS/BA degree required, MBA preferred 8+ years marketing experience required, including several successful launch experiences 5+ years demonstrated marketing experience within the healthcare, pharmaceutical, medication device, and/or life science industries preferred Strong communication, collaboration, presentation, and organizational skills Ability to analyze and find creative, innovative solutions to business challenges Digital literacy includes Microsoft Office Suite and Salesforce.com ICU Acute understanding Clinical background for Acute to support Finance understanding and other non-clinical stakeholders Project Management Strong financial acumen Collaborating with finance partner to provide interim and forecastable outputs Stakeholder Management – cross functional Leadership strengths to drive initiatives to conclusion through barriers Benefits
US Benefits At Vantive: health, dental, and vision coverage from day one; life, disability, and travel insurance; retirement plan including 401(k). Flexible Spending Accounts, educational assistance programs, paid time off, holidays, parental leave, and additional benefits. For details, speak with your recruiter or visit the Benefits site. Equal Employment Opportunity
Vantive is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability, or any other legally protected characteristic. Know Your Rights: Workplace Discrimination is Illegal. Vantive is committed to providing reasonable accommodations for individuals with disabilities. If you need accommodations for any part of the application or interview, please contact us. Recruitment Fraud Notice
Vantive has discovered incidents of employment scams. To learn how you can protect yourself, review our Recruitment Fraud Notice.
#J-18808-Ljbffr
Associate Director, Sepsis – US Marketing, Programmatic Base pay range: $168,000.00/yr - $252,000.00/yr Vantive is a vital organ therapy company on a mission to extend lives and expand possibilities for patients and care teams everywhere. For 70 years, our team has driven meaningful innovations in kidney care. As we build on our legacy, we are deepening our commitment to elevating the dialysis experience through digital solutions and advanced services, while looking beyond kidney care and investing in transforming vital organ therapies. Greater flexibility and efficiency in therapy administration for care teams, and longer, fuller lives for patients— that is what Vantive aspires to deliver. Join us in advancing our mission to extend lives and expand possibilities. What You’ll Be Doing
Develop and execute a comprehensive launch/marketing plan, including positioning, branding, messaging, and go-to-market strategy, integrating strategies and initiatives from Medical Affairs and Market Access to accelerate therapy adoption. Build and refine the financial forecast, pricing strategy, and long-range plan. Demonstrate high-caliber project management skills and drive accountability with cross-functional stakeholders through multiple project stage gates, including strategic alignment, market assessment, operational readiness, pre-launch execution, go-live, and post-launch performance tracking. Translate complex customer, market, and competitive insights into actionable launch strategies that drive adoption. Build and further develop relationships with physicians, hospitals, and advocacy groups to validate assumptions and support education and awareness leading up to and after the launch. Work with internal stakeholders and third-party creative agencies to plan, create, and launch campaigns around value propositions and messaging for target audiences. Oversee development of sales training, promotional materials, and medical education initiatives to support consistent, aligned, and on-brand promotion. Ensure supply chain, distribution, and customer service readiness ahead of launch. Define pre-launch and launch KPIs; deliver dashboards and reporting tools to track financial and operational KPIs. Maintain ongoing ownership of P&L and scenario modeling through launch; validate and adjust forecasts based on wins, customer feedback, and market dynamics. Conduct executive reviews pre and post launch to assess performance and define corrective action planning and growth initiatives. What You’ll Bring
BS/BA degree required, MBA preferred 8+ years marketing experience required, including several successful launch experiences 5+ years demonstrated marketing experience within the healthcare, pharmaceutical, medication device, and/or life science industries preferred Strong communication, collaboration, presentation, and organizational skills Ability to analyze and find creative, innovative solutions to business challenges Digital literacy includes Microsoft Office Suite and Salesforce.com ICU Acute understanding Clinical background for Acute to support Finance understanding and other non-clinical stakeholders Project Management Strong financial acumen Collaborating with finance partner to provide interim and forecastable outputs Stakeholder Management – cross functional Leadership strengths to drive initiatives to conclusion through barriers Benefits
US Benefits At Vantive: health, dental, and vision coverage from day one; life, disability, and travel insurance; retirement plan including 401(k). Flexible Spending Accounts, educational assistance programs, paid time off, holidays, parental leave, and additional benefits. For details, speak with your recruiter or visit the Benefits site. Equal Employment Opportunity
Vantive is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability, or any other legally protected characteristic. Know Your Rights: Workplace Discrimination is Illegal. Vantive is committed to providing reasonable accommodations for individuals with disabilities. If you need accommodations for any part of the application or interview, please contact us. Recruitment Fraud Notice
Vantive has discovered incidents of employment scams. To learn how you can protect yourself, review our Recruitment Fraud Notice.
#J-18808-Ljbffr