Communications Specialist - Solano Campus

Job Summary Under general direction of the Executive Director of Marketing and Communications for SEM, the Communication Specialist is responsible for developing and implementing effective communication strategies that promote the institution and division’s mission, enhance its reputation, and engage key audiences. This role involves creating compelling content across multiple platforms, collaborating with internal stakeholders to ensure consistency in messaging and branding. The ideal candidate is comfortable working with a team, is a creative thinker, has the organizational ability to execute a plan of action, and is technically proficient. This person is a liaison between SEM and other entities both on- and off-campus in support of the division’s commitment to the university's integrated marketing, communication, and strategic goals. Department Summary Cal Poly is a nationally-ranked public university located in San Luis Obispo, California, and known for its Learn by Doing philosophy. Cal Poly’s hands-on approach, small class sizes and close student-faculty mentorships result in graduates ready from day one to impact their communities, California and the world. Cal Poly’s Strategic Enrollment Management (SEM) division is responsible for the efforts to identify, recruit, enroll and graduate its student body in accordance with the University’s mission, vision and goals. Key Qualifications Demonstrated experience in creating and executing strategic communications and communications plans. Working knowledge of and ability to apply standard theories, principles, practices, and techniques applicable to market analysis and communications to develop conclusions and make recommendations. Ability to analyze and select pertinent facts and integrate them into communication vehicles. Thorough knowledge of web communication techniques, vehicles and formats. Ability to effectively use web technology to achieve communication goals. Demonstrated ability to effectively interpret, organize, and present information and ideas in written or presentation form. Education and Experience Equivalent to graduation from a four-year college or university and three years of progressively responsible experience in marketing and public relations, or a related field. A graduate degree in a related field may be substituted for one year of the required experience. Additional qualifying experience may be substituted for the required education on a year-for-year basis. Salary and Benefits Anticipated Hiring Range: $65,500 - $74,000 Per Year Classification Range: $49,752 - $90,000 Per Year Cal Poly offers a best-in-class benefits program, including health, dental and vision insurance, retirement participation in the Public Employees' Retirement System, and educational benefits for eligible employees. Equal Opportunity and Excellence in Education and Employment This position is open and available to all regardless of race, sex, color, ethnicity or national origin. Consistent with California law and federal civil rights laws, Cal Poly provides equal opportunity in education and employment without unlawful discrimination or preferential treatment based on race, sex, color, ethnicity, or national origin.

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