Watts Water Technologies
Manager, Strategic Marketing Research, Business Intelligence & Analytics — Globa
Watts Water Technologies, Oklahoma City, Oklahoma, United States
Overview
Manager, Strategic Marketing Research, Business Intelligence & Analytics — Global role at Watts Water Technologies. This role builds and manages the market intelligence, research, and analytics capability that powers Watts’ global growth strategy. You will lead insights-driven decision-making for portfolio strategy, pricing, and go-to-market execution across the Americas and Europe, leveraging internal data, external research, and advanced analytics. This position reports to the VP of Marketing. This role is hybrid and is based in North Andover, MA. Primary Job Duties And Responsibilities
Conduct primary and secondary research to size markets (TAM/SAM/SOM), segment customers, and identify growth drivers. Lead pricing studies (elasticity, conjoint, Van Westendorp) and VoC/VoD initiatives. Maintain competitor profiles, track share, and deliver actionable insights to leadership. Build and maintain Power BI dashboards for commercial performance (price/mix, pipeline, forecast accuracy). Partner with Sales Ops and IT to integrate data from Salesforce and Azure-based systems. Support pricing strategy development and monitor price realization across regions. Provide fact-based recommendations for portfolio prioritization and regional go-to-market strategies. Define data standards and ensure alignment with IT/Data Office for quality and accessibility. Required Qualifications
Bachelor’s in Business, Economics, Engineering, or Analytics; MBA preferred. 7+ years in B2B market research, competitive intelligence, or commercial analytics. Familiarity with Salesforce, Azure, and Power BI is strongly preferred. Strong analytical and storytelling skills; ability to influence senior stakeholders. Experience managing external research vendors and junior resources. General Applicable Company Competencies
Commitment to Watts’ values of integrity, accountability, continuous improvement and innovation, and transparency. Punctuality and dependability. Ability to be flexible and adapt to changing work priorities and stressful conditions. Adherence to all personnel policies, procedures, and standards of process as implemented by Watts. Maintain productive and collaborative relationships with other Watts employees. Adherence to Watts’ seven cultural beliefs: Growth Mindset, Customer-Focused Innovation, Constant Communication, Clear Goals, Collaborate Globally, Be Inclusive, and Take Action. Working Conditions
Hybrid work arrangement. In-office at North Andover, MA three days per week (Monday – Wednesday) with remote work on Thursday and Friday. Physical Requirements
Ability to remain seated/standing at a desk for extended periods. Ability to perform repetitive tasks like typing and using a mouse for extended periods. Ability to read documents and communicate clearly, both orally and in writing. Ability to operate standard office equipment. Ability to move around the office and occasionally lift and carry light objects. Note: This position is at-will and Watts may terminate employment at any time for any lawful reason. Watts is an equal opportunity employer and will provide reasonable accommodations as required by law.
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Manager, Strategic Marketing Research, Business Intelligence & Analytics — Global role at Watts Water Technologies. This role builds and manages the market intelligence, research, and analytics capability that powers Watts’ global growth strategy. You will lead insights-driven decision-making for portfolio strategy, pricing, and go-to-market execution across the Americas and Europe, leveraging internal data, external research, and advanced analytics. This position reports to the VP of Marketing. This role is hybrid and is based in North Andover, MA. Primary Job Duties And Responsibilities
Conduct primary and secondary research to size markets (TAM/SAM/SOM), segment customers, and identify growth drivers. Lead pricing studies (elasticity, conjoint, Van Westendorp) and VoC/VoD initiatives. Maintain competitor profiles, track share, and deliver actionable insights to leadership. Build and maintain Power BI dashboards for commercial performance (price/mix, pipeline, forecast accuracy). Partner with Sales Ops and IT to integrate data from Salesforce and Azure-based systems. Support pricing strategy development and monitor price realization across regions. Provide fact-based recommendations for portfolio prioritization and regional go-to-market strategies. Define data standards and ensure alignment with IT/Data Office for quality and accessibility. Required Qualifications
Bachelor’s in Business, Economics, Engineering, or Analytics; MBA preferred. 7+ years in B2B market research, competitive intelligence, or commercial analytics. Familiarity with Salesforce, Azure, and Power BI is strongly preferred. Strong analytical and storytelling skills; ability to influence senior stakeholders. Experience managing external research vendors and junior resources. General Applicable Company Competencies
Commitment to Watts’ values of integrity, accountability, continuous improvement and innovation, and transparency. Punctuality and dependability. Ability to be flexible and adapt to changing work priorities and stressful conditions. Adherence to all personnel policies, procedures, and standards of process as implemented by Watts. Maintain productive and collaborative relationships with other Watts employees. Adherence to Watts’ seven cultural beliefs: Growth Mindset, Customer-Focused Innovation, Constant Communication, Clear Goals, Collaborate Globally, Be Inclusive, and Take Action. Working Conditions
Hybrid work arrangement. In-office at North Andover, MA three days per week (Monday – Wednesday) with remote work on Thursday and Friday. Physical Requirements
Ability to remain seated/standing at a desk for extended periods. Ability to perform repetitive tasks like typing and using a mouse for extended periods. Ability to read documents and communicate clearly, both orally and in writing. Ability to operate standard office equipment. Ability to move around the office and occasionally lift and carry light objects. Note: This position is at-will and Watts may terminate employment at any time for any lawful reason. Watts is an equal opportunity employer and will provide reasonable accommodations as required by law.
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