Guild
Senior Product Marketing Manager (Denver Hybrid)
Guild, Denver, Colorado, United States, 80219
Join to apply for the
Senior Product Marketing Manager (Denver Hybrid)
role at
Guild At Guild, we believe talent is everywhere and that opportunity should be too. We continue to have our home and headquarters in Denver, but we have embraced a distributed model of working to reach the best talent in the United States. While some roles may require proximity to our Denver office, roles based outside of our Denver office can sit in any of the following 32 states: AZ, CA, CO, CT, FL, GA, ID, IL, IN, KS, MA, MD, ME, MI, MN, MO, NC, NH, NJ, NV, NY, OH, OK, OR, PA, SC, TN, TX, UT, VA, WA, WI and Washington D.C. Please only apply if you are able to live and work full-time in one of the states listed above. Guild is seeking a
Senior Product Marketing Manager
to lead the development of strategic, industry positioning and messaging for one of our priority verticals. In this highly visible and cross-functional role, you’ll bring Guild’s full portfolio of solutions to life —ensuring our narrative resonates deeply with buyer personas, differentiates us in a crowded market, and drives pipeline and revenue growth. Responsibilities Market Insight Leadership: Lead ongoing customer, market, and competitive research within your assigned vertical—translating insights into actionable recommendations that shape messaging, GTM strategy, and sales enablement. Own Industry Positioning & Narrative: Own the creation, refinement, and articulation of Guild’s industry positioning—ensuring clarity, differentiation, and resonance with HR, L&D, and executive buyers. Cross-Functional Collaboration & Activation: Partner with Sales, Enablement, Customer Success, Product, and Brand to activate industry messaging across all GTM motions. Strategic Influence: Serve as a trusted partner to Sales, Customer Success and Product leaders. Required Proficiencies 6+ years in product marketing or related field, with a proven track record in positioning and messaging—preferably in B2B SaaS or HR Tech Exceptional storytelling and communication skills, with the ability to distill complex ideas into clear, compelling narratives for diverse audiences. Expertise in competitive analysis, market research, and leveraging insights to shape vertical messaging and GTM strategy. Experience crafting cross-product messaging and aligning capabilities to industry-specific pain points and use cases. Proven success partnering with Sales and Enablement to create impactful sales narratives, tools, and plays. Nice to have Experience marketing to or working in a specific industry (e.g., healthcare, retail, financial services, manufacturing) Guild offers a competitive total compensation package, including a base salary of $150,000-$188,600 and stock options. Benefits Access to low-cost, high-quality health care options. Access to a 401k to help save for the future. Vacation policy to rest and recharge. 8 days of fully-paid sick leave. Family-friendly benefits. Well-rounded wellness benefits. Education benefits and tuition assistance. Guild is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Apply now, read the job details by scrolling down Double check you have the necessary skills before sending an application. #J-18808-Ljbffr Remote working/work at home options are available for this role.
Senior Product Marketing Manager (Denver Hybrid)
role at
Guild At Guild, we believe talent is everywhere and that opportunity should be too. We continue to have our home and headquarters in Denver, but we have embraced a distributed model of working to reach the best talent in the United States. While some roles may require proximity to our Denver office, roles based outside of our Denver office can sit in any of the following 32 states: AZ, CA, CO, CT, FL, GA, ID, IL, IN, KS, MA, MD, ME, MI, MN, MO, NC, NH, NJ, NV, NY, OH, OK, OR, PA, SC, TN, TX, UT, VA, WA, WI and Washington D.C. Please only apply if you are able to live and work full-time in one of the states listed above. Guild is seeking a
Senior Product Marketing Manager
to lead the development of strategic, industry positioning and messaging for one of our priority verticals. In this highly visible and cross-functional role, you’ll bring Guild’s full portfolio of solutions to life —ensuring our narrative resonates deeply with buyer personas, differentiates us in a crowded market, and drives pipeline and revenue growth. Responsibilities Market Insight Leadership: Lead ongoing customer, market, and competitive research within your assigned vertical—translating insights into actionable recommendations that shape messaging, GTM strategy, and sales enablement. Own Industry Positioning & Narrative: Own the creation, refinement, and articulation of Guild’s industry positioning—ensuring clarity, differentiation, and resonance with HR, L&D, and executive buyers. Cross-Functional Collaboration & Activation: Partner with Sales, Enablement, Customer Success, Product, and Brand to activate industry messaging across all GTM motions. Strategic Influence: Serve as a trusted partner to Sales, Customer Success and Product leaders. Required Proficiencies 6+ years in product marketing or related field, with a proven track record in positioning and messaging—preferably in B2B SaaS or HR Tech Exceptional storytelling and communication skills, with the ability to distill complex ideas into clear, compelling narratives for diverse audiences. Expertise in competitive analysis, market research, and leveraging insights to shape vertical messaging and GTM strategy. Experience crafting cross-product messaging and aligning capabilities to industry-specific pain points and use cases. Proven success partnering with Sales and Enablement to create impactful sales narratives, tools, and plays. Nice to have Experience marketing to or working in a specific industry (e.g., healthcare, retail, financial services, manufacturing) Guild offers a competitive total compensation package, including a base salary of $150,000-$188,600 and stock options. Benefits Access to low-cost, high-quality health care options. Access to a 401k to help save for the future. Vacation policy to rest and recharge. 8 days of fully-paid sick leave. Family-friendly benefits. Well-rounded wellness benefits. Education benefits and tuition assistance. Guild is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Apply now, read the job details by scrolling down Double check you have the necessary skills before sending an application. #J-18808-Ljbffr Remote working/work at home options are available for this role.