VP, Brand Marketing - Remote Job at Confidential in Jacksonville

Vice President of Marketing Leading provider of HR solutions & cloud-based HR applications Human Resources Risk Management Enterprise Software B2B Consulting & Professional Services HR Business Partner HR Company HR Outsourcing Companies HR Services HR Solutions Human Resources Management Trinet Hr Software human resources for small business full-service hr solutions hr for smb industry-tailored hr solutions hr experts real-time hr technology hr compliance risk mitigation workforce transformation and incredible hr The Company is seeking a Vice President, Marketing to lead the development and execution of integrated marketing strategies that drive growth, with a focus on lead generation, customer acquisition, and retention. The successful candidate will be a strategic, data-driven leader with a deep understanding of the marketing landscape, including the impact of AI. Responsibilities for this role include aligning marketing goals with business objectives, championing a lean team structure, and leading innovative campaigns to build brand awareness and loyalty in the SMB market. The role also involves designing and implementing hyper-personalized omnichannel programs, collaborating with cross-functional teams, and staying ahead of marketing technology trends to enhance performance and outcomes. Candidates for the Vice President, Marketing position at the company should have a Bachelor's degree (advanced degree preferred) and at least 12 years of relevant experience, with a minimum of 5 years in marketing leadership roles. The ideal candidate will have a proven track record in growth marketing, brand management, digital marketing, lifecycle campaigns, and event strategy, particularly in a B2B context targeting SMB audiences. Key skills and abilities include a strategic vision, strong leadership, expertise in digital marketing tools, and a data-driven approach to decision-making. The role requires the ability to translate business goals into actionable marketing plans, exceptional communication and stakeholder management skills, and experience in leveraging AI for marketing performance and personalization. The Vice President, Marketing will also be responsible for managing a global team, fostering a culture of innovation, and ensuring that marketing strategies are optimized for maximum ROI. Hiring Manager Title Travel Percent Marketing Confidential