Fox News Media
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Director, CRM - FOX Nation
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Fox News Media 1 day ago Be among the first 25 applicants Join to apply for the
Director, CRM - FOX Nation
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Fox News Media Get AI-powered advice on this job and more exclusive features. Overview Of The Company
Fox News Media
FOX News Media operates the FOX News Channel (FNC), FOX Business Network (FBN), FOX News Digital, FOX News Audio, FOX News Books, the direct-to-consumer digital streaming services FOX Nation and FOX News International and the newly announced platform FOX Weather. Currently the number one network in all of cable, FNC has also been the most watched television news channel for 20 consecutive years, while FBN currently ranks among the top business channels on cable. Owned by FOX Corporation, FOX News Media reaches 200 million people each month.
Job Description
Fox Nation is seeking a strategic, data-driven Director of CRM to lead our customer relationship management strategy and execution for our fast-growing streaming service. The ideal candidate will be a visionary leader with deep experience in lifecycle marketing, customer engagement, and retention strategies, with hands-on expertise in Braze highly valued. This role requires strong analytical skills to derive insights from customer data and transform them into actionable strategies that increase subscriptions, enhance engagement, and extend customer lifetime value.
A SNAPSHOT OF YOUR RESPONSIBILITIES:
CRM Strategy & Leadership Own the end-to-end CRM strategy for Fox Nation, setting vision and roadmap for subscriber engagement, lifecycle marketing, and retention. Lead and mentor a team of CRM managers, analysts, and campaign specialists to execute multi-channel CRM programs. Partner cross-functionally with Product, Creative, Acquisition, Business Intelligence, and Growth Marketing to align CRM efforts with business objectives for subscriber acquisition and retention. Lifecycle Campaigns & Personalization Design and optimize subscriber journeys across email, push notifications, in-app messaging, SMS, and other owned channels using Braze. Ensure campaigns are highly personalized and segmented, leveraging subscriber behaviors, content preferences, and predictive analytics. Lead experimentation (A/B and multivariate testing) to improve engagement, reduce churn, and drive subscription renewals. Data & Insights Collaborate with Data and Analytics teams to structure CRM data pipelines, reporting frameworks, and dashboards tailored to Fox Nation’s subscriber base. Develop and track key CRM KPIs including engagement, retention, churn Translate complex data into clear insights and actionable strategies for senior leadership. Ability to spot trends to increase engagement and mitigate churn Regularly conduct competitive analysis to develop new types of communications Technology & Tools Act as the Braze platform owner, ensuring best practices in setup, orchestration, segmentation, and campaign execution. Curious analyst who is comfortable dissecting customer segments and identifying inaccuracies Highly skilled in excel and pivot tables, experience with Adobe & Tableau
Customer-Centric Growth Drive CRM initiatives that balance subscriber growth with long-term loyalty. Leverage predictive modeling and machine learning to anticipate subscriber needs and enhance personalization.
WHAT YOU WILL NEED:
7+ years of CRM / lifecycle marketing experience and 2+ years in a leadership role. Proven track record of building and scaling CRM programs (subscription experience a big plus). Deep, hands-on expertise with Braze or similar system and advanced campaign orchestration Strong data analytics background, customer segmentation, cohort analysis, and experimentation. Strategic thinker with the ability to translate subscriber growth goals into measurable CRM initiatives. Strong leadership and people management skills Excellent communication and presentation skills, with the ability to influence at the executive level. Analytical mindset, highly comfortable interpreting data and making data-driven decisions. Bachelor’s degree in Marketing, Math, Business, Data Analytics, or related field
SUCCESS METRICS:
Increased subscriber engagement and retention across lifecycle stages. Growth in customer lifetime value and reduction in churn for Fox Nation. Effective scaling of CRM team and capabilities. Measurable business impact from CRM-driven revenue and engagement programs.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.
Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $160,000.00-213,000.00 annually. This role is also eligible for an annual discretionary bonus, various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement. Seniority level
Seniority level Director Employment type
Employment type Full-time Job function
Job function Business Development and Sales Industries Broadcast Media Production and Distribution Referrals increase your chances of interviewing at Fox News Media by 2x Sign in to set job alerts for “Director Customer Relationship Management” roles.
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Director, CRM - FOX Nation
role at
Fox News Media 1 day ago Be among the first 25 applicants Join to apply for the
Director, CRM - FOX Nation
role at
Fox News Media Get AI-powered advice on this job and more exclusive features. Overview Of The Company
Fox News Media
FOX News Media operates the FOX News Channel (FNC), FOX Business Network (FBN), FOX News Digital, FOX News Audio, FOX News Books, the direct-to-consumer digital streaming services FOX Nation and FOX News International and the newly announced platform FOX Weather. Currently the number one network in all of cable, FNC has also been the most watched television news channel for 20 consecutive years, while FBN currently ranks among the top business channels on cable. Owned by FOX Corporation, FOX News Media reaches 200 million people each month.
Job Description
Fox Nation is seeking a strategic, data-driven Director of CRM to lead our customer relationship management strategy and execution for our fast-growing streaming service. The ideal candidate will be a visionary leader with deep experience in lifecycle marketing, customer engagement, and retention strategies, with hands-on expertise in Braze highly valued. This role requires strong analytical skills to derive insights from customer data and transform them into actionable strategies that increase subscriptions, enhance engagement, and extend customer lifetime value.
A SNAPSHOT OF YOUR RESPONSIBILITIES:
CRM Strategy & Leadership Own the end-to-end CRM strategy for Fox Nation, setting vision and roadmap for subscriber engagement, lifecycle marketing, and retention. Lead and mentor a team of CRM managers, analysts, and campaign specialists to execute multi-channel CRM programs. Partner cross-functionally with Product, Creative, Acquisition, Business Intelligence, and Growth Marketing to align CRM efforts with business objectives for subscriber acquisition and retention. Lifecycle Campaigns & Personalization Design and optimize subscriber journeys across email, push notifications, in-app messaging, SMS, and other owned channels using Braze. Ensure campaigns are highly personalized and segmented, leveraging subscriber behaviors, content preferences, and predictive analytics. Lead experimentation (A/B and multivariate testing) to improve engagement, reduce churn, and drive subscription renewals. Data & Insights Collaborate with Data and Analytics teams to structure CRM data pipelines, reporting frameworks, and dashboards tailored to Fox Nation’s subscriber base. Develop and track key CRM KPIs including engagement, retention, churn Translate complex data into clear insights and actionable strategies for senior leadership. Ability to spot trends to increase engagement and mitigate churn Regularly conduct competitive analysis to develop new types of communications Technology & Tools Act as the Braze platform owner, ensuring best practices in setup, orchestration, segmentation, and campaign execution. Curious analyst who is comfortable dissecting customer segments and identifying inaccuracies Highly skilled in excel and pivot tables, experience with Adobe & Tableau
Customer-Centric Growth Drive CRM initiatives that balance subscriber growth with long-term loyalty. Leverage predictive modeling and machine learning to anticipate subscriber needs and enhance personalization.
WHAT YOU WILL NEED:
7+ years of CRM / lifecycle marketing experience and 2+ years in a leadership role. Proven track record of building and scaling CRM programs (subscription experience a big plus). Deep, hands-on expertise with Braze or similar system and advanced campaign orchestration Strong data analytics background, customer segmentation, cohort analysis, and experimentation. Strategic thinker with the ability to translate subscriber growth goals into measurable CRM initiatives. Strong leadership and people management skills Excellent communication and presentation skills, with the ability to influence at the executive level. Analytical mindset, highly comfortable interpreting data and making data-driven decisions. Bachelor’s degree in Marketing, Math, Business, Data Analytics, or related field
SUCCESS METRICS:
Increased subscriber engagement and retention across lifecycle stages. Growth in customer lifetime value and reduction in churn for Fox Nation. Effective scaling of CRM team and capabilities. Measurable business impact from CRM-driven revenue and engagement programs.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.
Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $160,000.00-213,000.00 annually. This role is also eligible for an annual discretionary bonus, various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement. Seniority level
Seniority level Director Employment type
Employment type Full-time Job function
Job function Business Development and Sales Industries Broadcast Media Production and Distribution Referrals increase your chances of interviewing at Fox News Media by 2x Sign in to set job alerts for “Director Customer Relationship Management” roles.
New York, NY $150,000.00-$180,000.00 2 weeks ago Sr. Director, CRM, Loyalty and Service -Corporate Headquarters, NJ
Secaucus, NJ $175,000.00-$225,000.00 1 week ago Georgia, United States $204,900.00-$345,700.00 4 days ago New York, NY $150,000.00-$180,000.00 2 weeks ago New York, NY $160,000.00-$190,000.00 4 days ago New York City Metropolitan Area $170,000.00-$190,000.00 1 week ago Group Director,MarTech & Client Experience (CX)
New York, NY $134,900.00-$184,500.00 2 weeks ago New York, NY $103,680.00-$193,428.00 1 week ago New York, NY $180,000.00-$250,000.00 3 weeks ago Newark, NJ $152,500.00-$206,200.00 2 weeks ago New York, NY $150,000.00-$195,000.00 3 weeks ago New York, NY $170,000.00-$190,000.00 2 weeks ago New York, NY $120,000.00-$155,000.00 3 weeks ago New York City Metropolitan Area $120,000.00-$155,000.00 3 weeks ago New York, NY $120,000.00-$145,000.00 1 month ago New York City Metropolitan Area $130,000.00-$150,000.00 2 days ago Associate Director, Retention and Engagement
New York, NY $113,000.00-$147,000.00 2 days ago Sr. Director - Loyalty Strategy + Experience
New York, NY $195,800.00-$269,300.00 1 week ago New York City Metropolitan Area $100,000.00-$120,000.00 2 weeks ago New York City Metropolitan Area $145,000.00-$160,000.00 2 days ago Head of Email, CRM & Lifecycle Marketing – Enkore
New York City Metropolitan Area $130,000.00-$150,000.00 1 week ago New York, NY $150,000.00-$165,000.00 2 days ago New York, NY $145,000.00-$200,000.00 2 weeks ago Director, Technical CRM & Business Platforms
New York, NY $190,000.00-$240,000.00 1 day ago New York City Metropolitan Area $150,000.00-$170,000.00 1 week ago New York, NY $130,000.00-$190,000.00 1 day ago Gap Inc. Sr. Director - Loyalty Strategy + Experience
New York, NY $195,800.00-$269,300.00 2 weeks ago Englewood Cliffs, NJ $191,000.00-$205,000.00 4 days ago New York, NY $144,000.00-$165,000.00 2 days ago Director of Partnerships & Business Development
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr