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Publicis Groupe

Manager, Commerce Media

Publicis Groupe, Chicago, Illinois, United States, 60290

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Overview We’re looking for an outstanding Manager —someone who can win the hearts of clients, inspire junior staff, and skillfully juggle multiple pieces of business. This is an opportunity for a digital media star, with Amazon-specific experience, to actively drive performance for one of the largest brands on the planet. In this role, you can make a real difference in our clients’ business and our own.

As Manager of Commerce Media, you’ll manage the strategic components within an integrated Shopper Marketing campaign. You will lead a team of Sr Analysts and Analysts within the Digitas Search and Prevision capability team to establish performance metrics, report results and foster client and vendor relationships. You’ll identify optimizations, support the build of client decks and attend client meetings as the face of our digital media plans.

Most importantly, you must possess a strong inner drive to bring your knowledge and hands-on self-serve expertise across Amazon, Walmart and other key retailer’s search and display offerings to a growing team and enjoy working with some of the finest minds in the industry.

Responsibilities Day to day your role includes:

Serving as a primary contact for day-to-day clients

Spearheading the development of search and display strategies and analyses for clients (e.g., keyword recommendation, day-parting, timing/scheduling strategy)

Oversee Sr Analysts and Analysts and ensure daily search campaign monitoring, optimization, reporting and testing

Establishing and driving paid shopper marketing best practices to assimilate across tactics and activations

Maintaining a level of quality assurance and accountability for delivering campaigns and executions with precision

Write and deliver media strategies, and overseeing the translation of these strategies into final media recommendations

Ensuring that media deliverables meet and align with client goals and objectives

Lead retailer and vendor RFPs, with attention to audience targeting strategy and use of best practices

Overseeing performance forecasts, budget allocations and providing data-based rationale for these recommendations

Prioritize teamwork and delegating responsibilities

Providing creative solutions to client challenges

Lead client facing recaps

Understanding big picture implications and how insights can be applied in other programs and environments

Understand and explain attribution model across retail search partners

Fostering relationship with internal teams (Media, S&A and other capabilities) and external teams while managing multiple client stakeholders

Developing and maintaining quality control procedures for campaign implementations

Understanding and effectively communicating our value proposition, technology, and processes as related to the growth of current and prospective agency accounts

Adopting established account management standards and program management best practices

Participating in regular sessions to share and learn new strategies for optimizing and enhancing campaign performance

Active knowledge sharing with capability and broader agency

Embracing and encouraging a culture based on teamwork, collaboration, and intellectual curiosity

Contribute to Commerce COE to support capability development across the agency

Assisting in the development and documentation of best practices for improving communication and collaboration within the team and the group

Qualifications

A four-year degree and 5 to 7 years of digital media experience, 4+ years of SEM/e-Commerce/Shopper Marketing experience

Prior experience managing direct report(s) preferred

Strong familiarity with the digital environment and a clear understanding of media planning and buying process (multi-channel knowledge and Criteo, Target, Amazon, Walmart, Kroger, etc. search or display experience preferred)

Keen attention to detail and an analytical approach to achieving objectives

Strong understanding of media research tools – you know their strengths/weaknesses, and when and how to effectively use them (i.e., Edge, Gradient, PriceSpider, Content Analytics, Stackline, Feedvisor)

Understanding and experience with campaign automation tools (i.e., Skai (Kenshoo), Pacvue)

Solid quantitative and research skills, and proven data interpretation capability

Fluency with Microsoft Office (Word, PowerPoint, Excel).

Excellent client presence and ability to lead discussions with internal and external leadership

Strong ability to understand client objectives and how they translate into search and media strategies

Excellent communication and writing skills—you’re poised, precise, and above all, kind when relating to others

Willingness to travel as needed – you’re open to new places, new faces and new ideas

Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation

Got the sparkle? Apply if you believe your unique skills are a fit.

Additional information Digitas is an equal opportunity employer.

Compensation Range: $79,990 - $114,975. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/31/25.

All your information will be kept confidential according to EEO guidelines.

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