Nashville Public Radio
Digital Marketing Specialist (Paid Media + Lifecycle, In‑Office)
Nashville Public Radio, Ferndale, Michigan, United States, 48220
Help Us Work Smarter—With You at the Core
At
Strive Creative , we pair data with storytelling. We’re hiring a
Digital Marketing Specialist
to focus on paid media while also shaping the customer journey—think engaging landing pages, automated newsletters, and social content that turns attention into action. What You’ll Do
Launch & Manage Paid Media:
Set up, QA, and optimize campaigns across Google Ads, Meta, and LinkedIn; align audiences, creative, bids, and budgets to goals. Build Journeys & Landing Pages:
Create conversion‑focused landing pages and clear user paths from ad click to on‑page engagement and follow‑up. Automate Newsletters:
Set up segmented, automated email sequences in our ESP; test subject lines, content, and send cadence. Optimize & Report:
Run A/B tests on creative, audience, and pages; monitor GA4/Ads Manager and surface insights in Tableau. Collaborate:
Partner with creative and account teams; support organic social scheduling and light content development. What You Bring
2–3 years in digital marketing (agency/multi‑client a plus) Google Ads certification ; proficiency with
Meta Ads Manager and
GA4 ; comfortable in
Tableau and spreadsheets Hands‑on newsletter/ESP experience and
WordPress page building/content updates Clear, concise copywriting across ads, email, and social Organized, proactive, and an in‑office collaborator Nice-to-Haves
Experience with social scheduling tools Basic on-page SEO knowledge Experience using AI tools (e.g., ChatGPT) for ideation/drafting Why You’ll Love It Here
Small, strategy‑driven team; hands‑on work across channels; ideas move fast and results matter. Growth path: Senior Digital Marketing Specialist. Benefits include:
10 paid vacation days per year 5 flex/personal days 401(k) up to 4% employer match 70% employer-paid health insurance Apply Now Send your resume and a brief work example (campaign snapshot, automation flow, or landing‑page test).
#J-18808-Ljbffr
Strive Creative , we pair data with storytelling. We’re hiring a
Digital Marketing Specialist
to focus on paid media while also shaping the customer journey—think engaging landing pages, automated newsletters, and social content that turns attention into action. What You’ll Do
Launch & Manage Paid Media:
Set up, QA, and optimize campaigns across Google Ads, Meta, and LinkedIn; align audiences, creative, bids, and budgets to goals. Build Journeys & Landing Pages:
Create conversion‑focused landing pages and clear user paths from ad click to on‑page engagement and follow‑up. Automate Newsletters:
Set up segmented, automated email sequences in our ESP; test subject lines, content, and send cadence. Optimize & Report:
Run A/B tests on creative, audience, and pages; monitor GA4/Ads Manager and surface insights in Tableau. Collaborate:
Partner with creative and account teams; support organic social scheduling and light content development. What You Bring
2–3 years in digital marketing (agency/multi‑client a plus) Google Ads certification ; proficiency with
Meta Ads Manager and
GA4 ; comfortable in
Tableau and spreadsheets Hands‑on newsletter/ESP experience and
WordPress page building/content updates Clear, concise copywriting across ads, email, and social Organized, proactive, and an in‑office collaborator Nice-to-Haves
Experience with social scheduling tools Basic on-page SEO knowledge Experience using AI tools (e.g., ChatGPT) for ideation/drafting Why You’ll Love It Here
Small, strategy‑driven team; hands‑on work across channels; ideas move fast and results matter. Growth path: Senior Digital Marketing Specialist. Benefits include:
10 paid vacation days per year 5 flex/personal days 401(k) up to 4% employer match 70% employer-paid health insurance Apply Now Send your resume and a brief work example (campaign snapshot, automation flow, or landing‑page test).
#J-18808-Ljbffr