Logo
Fitt Insider

Head of Digital Growth

Fitt Insider, Los Angeles, California, United States, 90079

Save Job

Overview

Head of Growth role at Fitt Insider. We’re looking for a growth leader to help take things to the next level across digital performance, content, website, retention, and everything in between—driving massive impact in a fast-moving team focused on creating new health routines with our products. Responsibilities

Digital Growth:

Overseeing and scaling acquisition across Meta, TikTok, and Google while maximizing efficiency and scale. Budget Optimization:

Develop a deeper understanding of attribution across paid channels to guide broader budget allocation and per-channel strategies. Paid Media:

Collaborate with creative teams to build a pipeline for testing and producing performance-focused content. Website:

Partner with web and design teams to optimize landing pages, offers, and customer funnels. Retention:

Scale customer acquisition with a retention-focused mindset—optimizing for LTV at every stage while collaborating with the lifecycle team to build journeys that drive loyalty. Analytics & Reporting:

Deliver growth reports and insights related to channel performance, customer/cohort behavior, and opportunities to inform strategic decisions. Requirements

4+ years of experience scaling digital growth at breakout brands ($50M+). Fluency with Meta, Google, TikTok, YouTube; experience managing $1M+/month in ad spend; strong dashboard optimization instincts. Ability to translate performance data into creative and strategic actions; strong sense for when something isn’t converting as expected. Independent yet collaborative; highly growth-minded and able to communicate with stakeholders to drive results. Thrives in startup environments—scrappy and able to do the most with the least. Willingness to work in-person 3+ days/week at the West Hollywood office. Extra Credit:

Experience with subscriptions or retention-focused growth. Seniority level

Mid-Senior level Employment type

Full-time Job function

Marketing Industries

Wellness and Fitness Services

#J-18808-Ljbffr