U.S. News & World Report
Product Manager, Senior Living
U.S. News & World Report, Washington, District of Columbia, us, 20022
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Product Manager, Senior Living
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U.S. News & World Report U.S. News & World Report is a multifaceted digital media company dedicated to helping citizens, consumers, business leaders and policy officials make important decisions in their lives. We publish independent reporting, rankings, data journalism and advice that has earned the trust of our readers and users for nearly 90 years. We reach more than millions of people monthly during moments when they are most in need of expert advice and motivated to act on that advice directly on our platforms. Our signature franchises include our 'Best' series of consumer guides on colleges, graduate schools, hospitals, diets, cars, financial services and more. We believe in having a broad range of talent and backgrounds at U.S. News. We strive to maintain a welcoming workplace where everyone is given an opportunity to succeed and contribute to their fullest. Your Role
Approximately 10 million people come to U.S. News Health each month, most of them seeking guidance on choosing the best healthcare options for themselves or their loved ones. In our senior living segment, our Best Senior Living, Best Nursing Homes and Best Insurance Companies for Medicare Advantage ratings help families navigate complicated decisions about how to plan, pay for and choose care and lifestyle services. We are looking for a dynamic and data-savvy Product Manager to help us build best-in-class consumer decision support tools, drive audience growth and optimize lead generation funnels. Responsibilities
Leverage product analytics and user research to understand how our data and consumer decision support tools can meet users' needs Identify and prioritize features and enhancements based on usage analyses, competitive intelligence, user feedback, and industry trends. Define, plan and execute initiatives that drive audience growth, measured by unique users, engagement, lead volume & quality. Execute upon a comprehensive first party data strategy and post-registration product experience supporting engagement and return user goals. Write clear, comprehensive, and detailed product requirements, user stories, and acceptance criteria. Work closely with internal teams (engineering, analytics, sales, marketing, customer support) to ensure alignment and successful product delivery. Lead A/B testing and experimentation to validate growth hypotheses. Collaborate with analytics to generate insights and measure performance against KPIs. Stay current on trends in consumer behavior, competitor tactics, growth tactics, and competitors. Requirements
Three years to five years of product management experience, preferably in healthcare, senior care or multisided marketplaces. Excellent communication and collaboration skills across technical and non-technical teams. Proven track record of driving user acquisition, engagement and satisfaction through product-led growth. Understanding of SEO, content discovery, and distribution strategies. Strong analytical skills and familiarity with tools like Google Analytics. Experience with agile product development methodologies and tools. Nice to Have
Experience building interactive data visualizations using platforms such as Tableau or Flourish, or building tailor-made visualizations using HTML, CSS and JS. Experience with data analysis software, particularly writing analytics code in Python using platforms such as Jupyter or Google Colab, and libraries such as Pandas – or similar technologies. Familiarity with data formats beyond spreadsheets. Familiarity with creating and querying (SQL) relational databases. Familiarity with content management systems and web production. Familiarity with survey design and sample size evaluation. What it’s like to work with us
Talent is our best asset! We invest in people with passion and potential who understand U.S. News’ dedication to our consumers. An entrepreneurial, mission-driven culture with core values of quality and integrity. A focus on fostering personal and professional growth. Competitive benefits including paid vacation time, medical, tuition reimbursement and training. A collaborative work environment – fun, diverse, inclusive and ambitious co-workers. U.S. News & World Report is an equal opportunity employer and welcomes applications from diverse candidates.
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Product Manager, Senior Living
role at
U.S. News & World Report U.S. News & World Report is a multifaceted digital media company dedicated to helping citizens, consumers, business leaders and policy officials make important decisions in their lives. We publish independent reporting, rankings, data journalism and advice that has earned the trust of our readers and users for nearly 90 years. We reach more than millions of people monthly during moments when they are most in need of expert advice and motivated to act on that advice directly on our platforms. Our signature franchises include our 'Best' series of consumer guides on colleges, graduate schools, hospitals, diets, cars, financial services and more. We believe in having a broad range of talent and backgrounds at U.S. News. We strive to maintain a welcoming workplace where everyone is given an opportunity to succeed and contribute to their fullest. Your Role
Approximately 10 million people come to U.S. News Health each month, most of them seeking guidance on choosing the best healthcare options for themselves or their loved ones. In our senior living segment, our Best Senior Living, Best Nursing Homes and Best Insurance Companies for Medicare Advantage ratings help families navigate complicated decisions about how to plan, pay for and choose care and lifestyle services. We are looking for a dynamic and data-savvy Product Manager to help us build best-in-class consumer decision support tools, drive audience growth and optimize lead generation funnels. Responsibilities
Leverage product analytics and user research to understand how our data and consumer decision support tools can meet users' needs Identify and prioritize features and enhancements based on usage analyses, competitive intelligence, user feedback, and industry trends. Define, plan and execute initiatives that drive audience growth, measured by unique users, engagement, lead volume & quality. Execute upon a comprehensive first party data strategy and post-registration product experience supporting engagement and return user goals. Write clear, comprehensive, and detailed product requirements, user stories, and acceptance criteria. Work closely with internal teams (engineering, analytics, sales, marketing, customer support) to ensure alignment and successful product delivery. Lead A/B testing and experimentation to validate growth hypotheses. Collaborate with analytics to generate insights and measure performance against KPIs. Stay current on trends in consumer behavior, competitor tactics, growth tactics, and competitors. Requirements
Three years to five years of product management experience, preferably in healthcare, senior care or multisided marketplaces. Excellent communication and collaboration skills across technical and non-technical teams. Proven track record of driving user acquisition, engagement and satisfaction through product-led growth. Understanding of SEO, content discovery, and distribution strategies. Strong analytical skills and familiarity with tools like Google Analytics. Experience with agile product development methodologies and tools. Nice to Have
Experience building interactive data visualizations using platforms such as Tableau or Flourish, or building tailor-made visualizations using HTML, CSS and JS. Experience with data analysis software, particularly writing analytics code in Python using platforms such as Jupyter or Google Colab, and libraries such as Pandas – or similar technologies. Familiarity with data formats beyond spreadsheets. Familiarity with creating and querying (SQL) relational databases. Familiarity with content management systems and web production. Familiarity with survey design and sample size evaluation. What it’s like to work with us
Talent is our best asset! We invest in people with passion and potential who understand U.S. News’ dedication to our consumers. An entrepreneurial, mission-driven culture with core values of quality and integrity. A focus on fostering personal and professional growth. Competitive benefits including paid vacation time, medical, tuition reimbursement and training. A collaborative work environment – fun, diverse, inclusive and ambitious co-workers. U.S. News & World Report is an equal opportunity employer and welcomes applications from diverse candidates.
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