Zone Sales Manager - Philadelphia Job at The Campbell's Company in Tampa
The Campbell's Company, Tampa, FL, United States, 33646
Overview
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Since 1869, we\u2019ve connected people through food they love. We\u2019re proud to be stewards of amazing brands that people trust. Our portfolio includes Campbell\u2019s as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao\u2019s Homemade, Snack Factory, Snyder\u2019s of Hanover, Swanson, and V8. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.
Why Campbell\u2019s
Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individuals, families, and domestic partners). Employees are eligible for our matching 401(k) plan with immediate vesting. Campbell\u2019s offers unlimited sick time along with paid time off and holiday pay. If in WHQ free access to the fitness center, on-site day care (operated by Bright Horizons) and company store. Campbell\u2019s supports community giving via the "Campbell\u2019s Cares" program, matching employee donations and/or volunteer activity up to $1,500 annually. The company also offers a variety of Employee Resource Groups (ERGs).
What You Will Do
The Zone Sales Manager (ZSM) is responsible for developing, leading and coaching a team of Market Development Leaders (MDLs) to achieve sales results, distribute effectively, and exceed merchandising and promotional targets through planning, engagement and support for Independent Distributor Partners (IDP) in their geography. The ZSM is a key stakeholder and partner with the local warehouse logistics organization. Zone Sales Managers are responsible for +$75MM in revenue. The ZSM develops and implements the zone business strategy to drive growth across brands and increase dollar share, including deployment of resources to maximize volume and minimize operating cost. The ZSM provides sales leadership across the Region or Area model in support of peers and other markets to drive the enterprise.
What You Will Do...
Independent Distributor Partner (IDP) Engagement
- The key to successful customer relationships, sales growth and increased value to the IDP business model is collaboration and working together to support local customers, brands and the IDP business model.
- Coach, lead and influence the internal MDL team to develop strong relationships and consistent engagement and feedback on the market and changing environment with their respective IDPs.
- Cultivate, develop and implement quality joint business engagement with IDPs across the Zone Market, including bakery, salty and cookie cracker segments. Build solid relationships with multi-truck operators as well as single-route owners.
- Participate regularly with the MDL in IDP business meetings to collaborate on operational and sales opportunities with IDPs.
- Coach the MDL on business cadence and discussions as a post-review. Gather feedback on the market from the IDP view and share data on the state of the business across bakery, salty and cookie cracker, as well as consumer trends and opportunities.
- Collaborate with Business Development Managers, open routes and IDP route splits to unlock growth and value for the IDP, improving in-stocks, displays and IDP engagement with customers.
- Improve route viability by reengineering for growth and minimizing turnover of routes to support IDP engagement. Recommend potential IDPs for open routes as future partners.
- Collaborate with internal sales operations to communicate sales and distribution opportunities clearly. Coach and communicate understanding of IDP contracts and the independent distributor partner model when advocating for the customer, the brand and the IDP in market.
Retail Development
- Drive priority management and organized execution of the portfolio business plan to deliver the sales plan for the week, period and quarter across retailer events, ensuring MDL prioritization supports base and incremental growth and delivers customer value.
- Develop business plans for 60-90-180 days across retailers and geographies to support executional excellence and share growth.
- Analyze market conditions with MDLs, identify opportunities for growth and support optional meetings with retailers to drive growth.
- Communicate targets for distribution, merchandising, and promotional execution to meet the retailer business plan by category.
- Plan and coordinate activities for distribution, merchandising and promotions to support retailer events locally. Regularly call on stores and drive compression selling to decision-makers at the district level.
- Share retailer events and inventory recommendations with IDP and warehouse teams to ensure seamless service. Evaluate competitive environment and shopper trends to develop local sales plans with IDPs and retail partners.
- Plan and secure incremental permanent displays and point-of-sale across stores in alignment with IDP and key retail account decisions. Focus on stronger holding power and base growth with better in-stocks and fewer mis-picks, while enabling incremental growth through promotions and Day 1 execution of brand events.
- Support speed-to-shelf for new item introductions to meet retailer expectations. Visit key accounts to build relationships with local retailer decision makers. Review IDP resets for inventory orders and planogram integrity after reset timing.
Business Fundamentals
- Proactively manage, monitor, evaluate and update the overall business plan to meet Campbell Snacks objectives.
- Communicate targets for distribution, merchandising and promotional execution. Assess the retailer\u2019s competitive position and strategies to identify win-win opportunities aligned with Campbell Snacks goals.
- Penetrate and establish retail relationships with elevated levels of management, focusing on compression selling with IDPs. Respond promptly to retailer concerns about SKU and planogram compliance and to IDP concerns about brand, retailer or warehouse issues.
- Synthesize data to distill retailer requirements, base performance and incremental opportunities to educate IDPs on growth potential. Build rapport with store management during visits and communications.
- Identify and recruit potential new IDPs for open routes and route splits within the Zone Market. Ensure financial responsibilities are met, including on-time completion of Certified Physical IDP inventories and any warehouse inventory requirements.
- Communicate retailer standards and program execution timing to IDPs and retailers, and follow up on service issues within 24 hours to ensure positive resolutions. Participate in special projects and training opportunities to develop broader skills.
Team Development
- Review weekly MDL deployment plans to improve execution, IDP engagement, retailer visibility and achieve Zone and Campbell Sales objectives.
- Prioritize total market health and development across select retailers, identify incremental opportunities and address retailer concerns.
- Coach and support a plan for the week, period and quarter to exceed forecasts and achieve AOP targets. Maintain in-stock conditions in top retailers and across the market to uphold planogram integrity.
- Balance growth through base shelf health with inventory management, including replenishment and cost-awareness. Collaborate with Sales Operations to improve market efficiency and drive growth.
- Develop MDLs and foster a high-performing team with strong IDP engagement and culture. Conduct regular MDL meetings to share best practices and deployment plans. Engage with retailers and IDPs to navigate the route-to-market model and market trends.
- Mentor MDLs for personal development and career progression, and manage performance where necessary. Lead cross-functional collaboration and training opportunities as needed.
Who You Will Work With
Requires cross-functional interaction with retailers, sales strategy, operations, supply chain, plant operations, depot management and IDPs.
What You Bring To The Table (Must Have)
- B.A. required
- 8+ years of Consumer-Packaged Goods or Direct Store Delivery (DSD) sales experience
- Minimum 2 years managing and influencing sales teams
It Would Be Great If You Have (Nice to Have)
- DSD route to market and warehouse experience is a plus
- Excellent leadership and communication skills
- Must be a strategic thinker with operational and retail knowledge and strong business acumen
This role is remote. Must live within the zone and be able to travel within the Zone.
Compensation And Benefits
The target base salary range is between $107,200 and $154,100 for this full-time, salaried position. Base pay depends on work location, experience, skills and training. Total pay may include other forms of compensation. Health, dental, 401k and wellness benefits are provided from day one. Please consult your Talent Acquisition Partner for more information about our total rewards package.
Equal Opportunity The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.
Note: This refined description focuses on the Zone Sales Manager role and its core responsibilities and qualifications. It excludes unrelated postings and extraneous content from the original text.