Millennium Charter Academy
Director of Admissions & Marketing
Millennium Charter Academy, Mount Airy, North Carolina, United States, 27030
Overview
Millennium Charter Academy is a K-12 public charter school located in Mt. Airy, NC. Our mission is to form intelligent, virtuous citizens through classical education.
The Director of Admissions and Marketing is a key member of the school’s team responsible for advancing the mission of Millennium Charter Academy through strategic enrollment management and communications. This individual will oversee all aspects of student recruitment, admissions, and retention, as well as lead marketing and communications efforts that promote the school’s identity and engage current and prospective families. This position reports directly to the Headmaster, collaborating closely on all admissions and marketing initiatives.
Responsibilities
Admissions & Enrollment: Develop and implement a comprehensive enrollment strategy to attract and retain students
Manage the admissions process from inquiry through enrollment, including tours, open houses, applications, and onboarding
Discuss the school in depth and tour potential families, making families feel welcome and well informed
Build and maintain relationships with prospective families and community partners
Maintain accurate admissions and enrollment data; prepare reports and analytics for school leadership
Provide a summary of the Admissions and Marketing Departments' activities for monthly board meetings
Marketing & Communications: Create and execute a strategic marketing plan to elevate the visibility of Millennium Charter Academy and highlight its traditional, classical identity, academics, athletics, arts, and student life
Oversee the school’s branding, digital presence (website and social media), advertising, and print materials
Collaborate with faculty, staff, parents, students, and alumni to share compelling stories, testimonials, and school news
Community Engagement & Retention: Organize and coordinate all admissions-related events for the school year (e.g., Open Houses or family events on campus)
Collaborate with administration to develop and support retention strategies across grade levels
Serve as a school ambassador at internal and external events
Facilitate and coordinate Family-led & Student-led Ambassador programs
Seniority level
Director
Employment type
Full-time
Job function
Education and Training
Industries
Primary and Secondary Education
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The Director of Admissions and Marketing is a key member of the school’s team responsible for advancing the mission of Millennium Charter Academy through strategic enrollment management and communications. This individual will oversee all aspects of student recruitment, admissions, and retention, as well as lead marketing and communications efforts that promote the school’s identity and engage current and prospective families. This position reports directly to the Headmaster, collaborating closely on all admissions and marketing initiatives.
Responsibilities
Admissions & Enrollment: Develop and implement a comprehensive enrollment strategy to attract and retain students
Manage the admissions process from inquiry through enrollment, including tours, open houses, applications, and onboarding
Discuss the school in depth and tour potential families, making families feel welcome and well informed
Build and maintain relationships with prospective families and community partners
Maintain accurate admissions and enrollment data; prepare reports and analytics for school leadership
Provide a summary of the Admissions and Marketing Departments' activities for monthly board meetings
Marketing & Communications: Create and execute a strategic marketing plan to elevate the visibility of Millennium Charter Academy and highlight its traditional, classical identity, academics, athletics, arts, and student life
Oversee the school’s branding, digital presence (website and social media), advertising, and print materials
Collaborate with faculty, staff, parents, students, and alumni to share compelling stories, testimonials, and school news
Community Engagement & Retention: Organize and coordinate all admissions-related events for the school year (e.g., Open Houses or family events on campus)
Collaborate with administration to develop and support retention strategies across grade levels
Serve as a school ambassador at internal and external events
Facilitate and coordinate Family-led & Student-led Ambassador programs
Seniority level
Director
Employment type
Full-time
Job function
Education and Training
Industries
Primary and Secondary Education
#J-18808-Ljbffr