Copywriter (Freelance)

Company Description : We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com. Overview : As a copywriter, you will be responsible for crafting compelling written content—such as headlines, taglines, and scripts—while partnering with an art director to develop cohesive, persuasive campaigns that effectively align with brand strategy and effectively communicate the intended message, engaging the target audience. This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations. Responsibilities : Write clear, engaging, and persuasive copy for various media (digital, print, TV, radio, social, etc.). Collaborate closely with art directors to execute integrated advertising campaigns. Develop headlines, taglines, scripts, and body copy that match the brand voice and campaign goals. Participate in brainstorming sessions and contribute original ideas. Adapt tone and messaging to suit different audiences and platforms. Revise and refine copy based on internal and client feedback. Stay informed on industry trends, consumer insights, and competitor messaging. Ensure all copy is accurate, on-brand, and delivered on deadline. Maintain up-to-date knowledge of client’s products and services. Qualifications : Bachelor’s Degree or higher in advertising, marketing, communications, journalism, English, or a related field. Strong writing and editing skills, with a portfolio showcasing creative and persuasive work. Understanding branding, marketing strategy, and consumer behavior. Collaborate effectively with art directors, strategists, and clients. Experience with multiple media formats, including digital, print, video, and social media. Time management and adaptability to meet tight deadlines in a fast-paced environment. Creative thinking and problem-solving skills. Proficiency with creative tools (e.g., Adobe Creative Suite, Figma) a plus. General awareness and understanding of the digital landscape, including online campaigns, mobile experiences, and social media landscape. Enthusiasm, big ideas, and attention for details. Please provide portfolio link and resume when applying. Additional Information : At Publicis Groupe, we offer medical and voluntary benefits to our freelancers and temporary employees. Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. Compensation Range: $32.11/hr - $46.49/hr.

#J-18808-Ljbffr