TimelyCare
We are seeking a proactive and detail-oriented
Marketing Campaign Specialist
to play a critical role in executing and orchestrating integrated marketing campaigns across key platforms, including HubSpot, 6sense, and Qualified. This position reports to our VP of Revenue Marketing and is integral to bringing strategic campaign plans to life—leveraging both traditional and AI-powered tools to drive engagement, conversion, pipeline, and revenue impact. The ideal candidate combines technical proficiency with marketing acumen and is passionate about flawlessly executing multi-channel campaigns. You will work cross-functionally with campaign strategists, digital marketers, marketing operations, events, and social teams to deploy, test, and refine marketing efforts across the buyer’s journey. Responsibilities
AI-Enabled Platform Execution: Operate and optimize HubSpot for email marketing, workflow automation, lead nurturing, audience segmentation, and ensuring data accuracy and platform optimization. Manage Qualified, ensuring proactive engagement with website visitors via AI chat, supporting lead conversion efforts, and enabling sales triggers. Execute account-based experiences and advertising through 6sense, leveraging AI insights for targeting, orchestration, advertising optimization, and personalization. Integrated Campaign Deployment: Translate campaign briefs into executable assets across email, web, digital ads, and ABM platforms. Own the hands-on execution of email campaigns, nurture sequences, workflows, and landing page experiences. Ensure campaign assets and messaging are consistent and aligned across channels, including social, digital, and event/webinar-based touchpoints. Campaign Orchestration & Testing: Collaborate with campaign strategists to align execution plans with broader marketing objectives. Partner with the marketing ops analyst to design and implement A/B tests, performance tracking, and optimization plans across programs. Monitor and report on performance, delivering detailed reports, actionable insights, and tactical recommendations. Requirements
Bachelor’s degree in Marketing, Business, or a related field preferred. 4+ years of experience in campaign management or a similar role, preferably in a B2B environment. Proficiency in managing marketing platforms: HubSpot and 6sense required. Qualified preferred. Strong analytical skills with the ability to interpret data and provide actionable insights. Excellent organizational and project management skills, with the ability to manage multiple tasks and meet deadlines. Effective communication skills and the ability to collaborate across teams. Benefits + Perks
Paid Company Holidays + No work on your birthday! Flexible PTO + Volunteer Time Off (VTO) as an organization to give back to the community Variable bonus eligibility on a quarterly basis Company-sponsored Health Insurance (Medical, Dental, Vision) + Pet Insurance Company-paid group Life Insurance + Company-paid Short Term Disability Concierge benefit support services 401(k) with employer match Free access to TimelyCare virtual medical and mental health support The salary range for this opportunity is $70,000 – $80,000 per year, depending on education and experience.
#J-18808-Ljbffr
Marketing Campaign Specialist
to play a critical role in executing and orchestrating integrated marketing campaigns across key platforms, including HubSpot, 6sense, and Qualified. This position reports to our VP of Revenue Marketing and is integral to bringing strategic campaign plans to life—leveraging both traditional and AI-powered tools to drive engagement, conversion, pipeline, and revenue impact. The ideal candidate combines technical proficiency with marketing acumen and is passionate about flawlessly executing multi-channel campaigns. You will work cross-functionally with campaign strategists, digital marketers, marketing operations, events, and social teams to deploy, test, and refine marketing efforts across the buyer’s journey. Responsibilities
AI-Enabled Platform Execution: Operate and optimize HubSpot for email marketing, workflow automation, lead nurturing, audience segmentation, and ensuring data accuracy and platform optimization. Manage Qualified, ensuring proactive engagement with website visitors via AI chat, supporting lead conversion efforts, and enabling sales triggers. Execute account-based experiences and advertising through 6sense, leveraging AI insights for targeting, orchestration, advertising optimization, and personalization. Integrated Campaign Deployment: Translate campaign briefs into executable assets across email, web, digital ads, and ABM platforms. Own the hands-on execution of email campaigns, nurture sequences, workflows, and landing page experiences. Ensure campaign assets and messaging are consistent and aligned across channels, including social, digital, and event/webinar-based touchpoints. Campaign Orchestration & Testing: Collaborate with campaign strategists to align execution plans with broader marketing objectives. Partner with the marketing ops analyst to design and implement A/B tests, performance tracking, and optimization plans across programs. Monitor and report on performance, delivering detailed reports, actionable insights, and tactical recommendations. Requirements
Bachelor’s degree in Marketing, Business, or a related field preferred. 4+ years of experience in campaign management or a similar role, preferably in a B2B environment. Proficiency in managing marketing platforms: HubSpot and 6sense required. Qualified preferred. Strong analytical skills with the ability to interpret data and provide actionable insights. Excellent organizational and project management skills, with the ability to manage multiple tasks and meet deadlines. Effective communication skills and the ability to collaborate across teams. Benefits + Perks
Paid Company Holidays + No work on your birthday! Flexible PTO + Volunteer Time Off (VTO) as an organization to give back to the community Variable bonus eligibility on a quarterly basis Company-sponsored Health Insurance (Medical, Dental, Vision) + Pet Insurance Company-paid group Life Insurance + Company-paid Short Term Disability Concierge benefit support services 401(k) with employer match Free access to TimelyCare virtual medical and mental health support The salary range for this opportunity is $70,000 – $80,000 per year, depending on education and experience.
#J-18808-Ljbffr