Arizona State University
Overview
We’re looking for a
Communications Manager
to lead storytelling, branding, and content strategy for key initiatives and programs at University College, with a primary focus on the Work-integrated Learning Accelerator. This position is funded wholly or in part by sources other than the general operating appropriation and is a short-term role projected to last for one year. This role is strategic and hands-on: setting the editorial vision, coordinating a team of student creatives, producing high-impact content across channels, and building CRM-driven email campaigns.
About the Work-integrated Learning Accelerator
The Work + Learn team at Arizona State University is launching a national Work-Integrated Learning (WIL) Accelerator to drive integration of WIL in higher education. The Communications Manager would lead the early phase of the initiative’s communications, including content strategy and overseeing the content website. Other projects include Work+ (ASU’s student employment framework), the Work+ Collective (national effort for promoting student employment redesign), and a general promotional strategy for student support services.
Who you’ll work with
You will work with a team of students: designers, communication specialists, web designers, and videographers. You will report to the Director, Creative Strategy, and take guidance from stakeholders on the Work+ Learn team. Position Salary Range:
$72,000
annually
Responsibilities
Develop and execute a cohesive communications and content strategy that positions ASU as a national leader in Work-Integrated Learning. Translate complex concepts into compelling narratives for diverse audiences (higher ed leaders, employers, policymakers, and students). Direct the creation of multi-format content (video, web, graphics, copy) in collaboration with student designers, writers, and producers. Oversee the content and narrative development of the WIL Accelerator website. Own and manage the content calendars for the WIL Accelerator, as well as the wider University College. Write and edit high-quality copy for emails, LinkedIn, web pages, and other owned channels. Lead strategy and execution for priority channels (LinkedIn and email campaigns). Manage updates to web content in coordination with the web team. Support light PR activities as needed (press list development, occasional pitches). Track and report performance on key content metrics (engagement, reach, clickthroughs). Recommend adjustments based on performance insights. Regularly communicates with stakeholders about project needs, updates, and best practices. Collaborate with stakeholders on design and communications ideas and strategy.
Qualifications
Bachelor’s degree in communications, marketing, design, journalism, or related field. 5+ years in communications, marketing, or content strategy (experience in higher ed, workforce, or nonprofit sectors a plus). Supervisory experience, particularly managing early-career professionals or student employees. Ability to analyze data and insights to inform strategies and refine content approaches. Proven ability to manage multiple projects, deadlines, and priorities in a fast-paced environment. Understanding of user-centered design principles and how they apply to communications. Commitment to facilitating professional development for team members, particularly working learners.
Location: Campus: Tempe
Funding: Available
To apply, follow ASU's internal Workday process: Current Employees and Students should apply directly within Workday using the Jobs Hub. Use this link and log in using SSO: https://www.myworkday.com/asu/d/inst/1$9925/9925$13355.htmld
Required attachments: Resume/CV. Multiple documents can be submitted; merge into one PDF if desired.
ASU is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other basis protected by law.
Relocation resources and ASU safety policies may be referenced in official postings. Employment is contingent upon successful background checks and related pre-employment screening.
#J-18808-Ljbffr
We’re looking for a
Communications Manager
to lead storytelling, branding, and content strategy for key initiatives and programs at University College, with a primary focus on the Work-integrated Learning Accelerator. This position is funded wholly or in part by sources other than the general operating appropriation and is a short-term role projected to last for one year. This role is strategic and hands-on: setting the editorial vision, coordinating a team of student creatives, producing high-impact content across channels, and building CRM-driven email campaigns.
About the Work-integrated Learning Accelerator
The Work + Learn team at Arizona State University is launching a national Work-Integrated Learning (WIL) Accelerator to drive integration of WIL in higher education. The Communications Manager would lead the early phase of the initiative’s communications, including content strategy and overseeing the content website. Other projects include Work+ (ASU’s student employment framework), the Work+ Collective (national effort for promoting student employment redesign), and a general promotional strategy for student support services.
Who you’ll work with
You will work with a team of students: designers, communication specialists, web designers, and videographers. You will report to the Director, Creative Strategy, and take guidance from stakeholders on the Work+ Learn team. Position Salary Range:
$72,000
annually
Responsibilities
Develop and execute a cohesive communications and content strategy that positions ASU as a national leader in Work-Integrated Learning. Translate complex concepts into compelling narratives for diverse audiences (higher ed leaders, employers, policymakers, and students). Direct the creation of multi-format content (video, web, graphics, copy) in collaboration with student designers, writers, and producers. Oversee the content and narrative development of the WIL Accelerator website. Own and manage the content calendars for the WIL Accelerator, as well as the wider University College. Write and edit high-quality copy for emails, LinkedIn, web pages, and other owned channels. Lead strategy and execution for priority channels (LinkedIn and email campaigns). Manage updates to web content in coordination with the web team. Support light PR activities as needed (press list development, occasional pitches). Track and report performance on key content metrics (engagement, reach, clickthroughs). Recommend adjustments based on performance insights. Regularly communicates with stakeholders about project needs, updates, and best practices. Collaborate with stakeholders on design and communications ideas and strategy.
Qualifications
Bachelor’s degree in communications, marketing, design, journalism, or related field. 5+ years in communications, marketing, or content strategy (experience in higher ed, workforce, or nonprofit sectors a plus). Supervisory experience, particularly managing early-career professionals or student employees. Ability to analyze data and insights to inform strategies and refine content approaches. Proven ability to manage multiple projects, deadlines, and priorities in a fast-paced environment. Understanding of user-centered design principles and how they apply to communications. Commitment to facilitating professional development for team members, particularly working learners.
Location: Campus: Tempe
Funding: Available
To apply, follow ASU's internal Workday process: Current Employees and Students should apply directly within Workday using the Jobs Hub. Use this link and log in using SSO: https://www.myworkday.com/asu/d/inst/1$9925/9925$13355.htmld
Required attachments: Resume/CV. Multiple documents can be submitted; merge into one PDF if desired.
ASU is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other basis protected by law.
Relocation resources and ASU safety policies may be referenced in official postings. Employment is contingent upon successful background checks and related pre-employment screening.
#J-18808-Ljbffr