Search Engine Optimization Manager

Hedges & Company is seeking an experienced SEO Manager to lead our SEO department and assist clients in achieving their goals. You’ll manage client SEO campaigns hands-on and oversee a collaborative team to deliver outstanding results. This role involves developing and executing both content and technical SEO strategies for a wide variety of clients across the U.S. and Canada. We are a full-service digital marketing agency with clients throughout the U.S. and Canada. Our agency is a Google Premier partner focused on enthusiast markets. Our experience, market knowledge, and customer-centered approach set us apart, enabling us to develop long-term relationships with our clients. Primary Responsibilities: Manage client accounts and oversee SEO team and operations, including refining client workflow, identifying and setting short- and long-term account goals and KPIs. Create and develop SEO campaigns to meet the objectives and goals of clients. Conduct comprehensive technical SEO audits of websites to assess and create an actionable plan for improvement and optimization. Manage site content, work with clients to identify topics, and set a calendar and timeline for workflow. Work with the in-house team to assist with either the writing of content or the management of workflow completion. Conduct relevant keyword and topic research for the automotive aftermarket. Perform SEO and social media tactics on client sites on a variety of platforms, including WordPress, Magento, WooCommerce, BigCommerce, Shopify, and more. Provide reporting to clients showing measurable results of campaigns and work completed toward goals and objectives. Conduct bi-weekly or monthly meetings with clients to provide in-depth analysis of account activity and to establish and refine strategies. Work collaboratively with the account team, other departments, and with clients' vendors to help achieve clients' goals. Qualifications & Professional Skills 5+ years of hands-on SEO/SEM and social media management account experience. Strong organizational and management skills with the ability to lead. Demonstrated SEO technical and SEO content abilities. Knowledge of on-page optimization elements (metadata, headers, editing body copy) and modern on-site white hat optimization principles Solid analytical and reporting skills using standard SEO tools (Ahrefs, Google Search Console, Google Analytics, Screaming Frog, etc.) Experience with digital marketing and popular PPC ad platforms. Knowledge of social media platforms and advertising, including Facebook, Twitter, etc. Excellent communication skills with clients, vendors, and co-workers. Strong work ethic and willingness to put in extra effort when needed. Knowledge of the automotive parts and accessories is a plus. In addition to a competitive salary, Hedges & Company offers a complete employee benefit package including medical, dental and vision insurance, paid holidays, PTO, and 401(k).

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