The Shalizi Group
Social Media Manager - Music & Artist Strategy
The Shalizi Group, Los Angeles, California, United States, 90079
We’re seeking a Social Media Manager with 5+ years of experience within Artist Management Companies overseeing artist brands and digital strategy in themusic industry— ideally withinPop, Top 40, and/or Electronicgenres. This role is for someone who understands theentire social media and music landscape, frompre-TikTok platformsto today’s video-first culture.
You’ll work closely with Artist and their internal teams to lead content strategy, execute daily social tasks, and create meaningful engagement across platforms includingTikTok, Instagram, YouTube, Twitter/X, Snapchat, Facebook, Discord, and Fan Pages.
Qualifications
5+ years experience in social media and brand strategy for Artist Management companies. Preferable candidate +5 years working across an Artist Management team for an Artist with Millions of engaged fans/followers in the Pop / Top40 / Electronic space. Deep understanding of the music industry — both culturally and digitally — and how to navigate fan culture, influencer trends, and platform evolution. Exceptionalcopywriting and storytelling skillswith a tone that feelsauthentic, conversational, and music-savvy. Highly organized and detail-oriented, with the ability to manage multiple social calendars, campaigns, and timelines simultaneously.Must be able to take on high volume while maintaining oversight ofstrategic planningwithhands-on content creation and execution. Team player, required. Must be able to communicate clearly and efficiently. Key Responsibilities Strategy & Brand Development
Develop and implement customizedsocial media strategiesaligned with Artist’s brand, identity, and career highlights - while being able to identify growth opportunities and implement tactics across established and emerging platforms. Translate broadermusic marketing and branding goalsinto compelling digital campaigns. Stay current on platform updates, trends, and algorithm changes to ensure strategy evolves with the digital landscape. Content Creation & Execution
Plan, draft, and schedule Artist forward posts — including voice/copy and content. Ensure Artist voice remains consistent, authentic, and artist-aligned. Develop creative, culture-savvy campaigns aroundmusic releases, collaborations, touring, brand campaigns, and broader industry happenings. Proactively monitor conversations and trends to position artists in relevant digital Maintain a detailed and well-organized content calendar for Artist and wider teams. Analytics & Optimization
Manage audience growth and fan engagement, fostering authentic connections with fans and Artist peers.Track performance across platforms, deliver regular reporting, and provide actionable insights. Test and refine creative approaches, formats, and posting schedules for continuous growth. Understand and leverage social tactics to support organic strategy where needed.
#J-18808-Ljbffr
5+ years experience in social media and brand strategy for Artist Management companies. Preferable candidate +5 years working across an Artist Management team for an Artist with Millions of engaged fans/followers in the Pop / Top40 / Electronic space. Deep understanding of the music industry — both culturally and digitally — and how to navigate fan culture, influencer trends, and platform evolution. Exceptionalcopywriting and storytelling skillswith a tone that feelsauthentic, conversational, and music-savvy. Highly organized and detail-oriented, with the ability to manage multiple social calendars, campaigns, and timelines simultaneously.Must be able to take on high volume while maintaining oversight ofstrategic planningwithhands-on content creation and execution. Team player, required. Must be able to communicate clearly and efficiently. Key Responsibilities Strategy & Brand Development
Develop and implement customizedsocial media strategiesaligned with Artist’s brand, identity, and career highlights - while being able to identify growth opportunities and implement tactics across established and emerging platforms. Translate broadermusic marketing and branding goalsinto compelling digital campaigns. Stay current on platform updates, trends, and algorithm changes to ensure strategy evolves with the digital landscape. Content Creation & Execution
Plan, draft, and schedule Artist forward posts — including voice/copy and content. Ensure Artist voice remains consistent, authentic, and artist-aligned. Develop creative, culture-savvy campaigns aroundmusic releases, collaborations, touring, brand campaigns, and broader industry happenings. Proactively monitor conversations and trends to position artists in relevant digital Maintain a detailed and well-organized content calendar for Artist and wider teams. Analytics & Optimization
Manage audience growth and fan engagement, fostering authentic connections with fans and Artist peers.Track performance across platforms, deliver regular reporting, and provide actionable insights. Test and refine creative approaches, formats, and posting schedules for continuous growth. Understand and leverage social tactics to support organic strategy where needed.
#J-18808-Ljbffr