Growth Scalers
Marketing Manager – Growth Scalers (Warm Lead Generation & B2B Growth)
Growth Scalers, Jacksonville, Florida, United States, 32290
Overview
Find and apply to job opportunities at Growth Scalers. Marketing Manager – Growth Scalers (Warm Lead Generation & B2B Growth) What You Will Do
As a Marketing Manager at Growth Scalers, your #1 mission is to generate warm, sales-qualified leads that consistently fill our pipeline and fuel company growth. This role focuses exclusively on marketing Growth Scalers itself — designing and executing scalable demand generation systems that attract, nurture, and convert prospects into high-intent leads ready for sales conversations. You’ll own the complete B2B marketing engine — from outbound infrastructure and cold outreach to content, nurturing, and inbound campaigns. If you’re passionate about building data-driven systems that turn cold prospects into warm opportunities, this role will allow you to make a direct and measurable impact. Key Responsibilities
Warm Lead Generation & Demand Creation
— Build and execute marketing strategies that attract, qualify, and warm up potential clients through multi-channel outreach and targeted campaigns. Identify ideal Amazon and e-commerce brand prospects using
SmartScout
and segment them based on category, size, and performance. Enrich leads with
Clay , pulling in key firmographic, technographic, and behavioral signals (e.g., sales rank, ad spend, review volume) to improve targeting accuracy. Maintain a
high-quality, segmented pipeline
of leads designed for maximum conversion into sales-qualified opportunities. Cold Outreach That Warms Prospects
— Set up and manage a complete cold email system using
Instantly , including inbox rotation, warm-ups, deliverability optimization, and A/B testing. Write and execute hyper-personalized cold email sequences that engage and warm up prospects rather than sell immediately. Continuously optimize campaigns to improve
open, reply, and positive response rates
— focusing on quality conversations over quantity. Content & Video Marketing for Nurturing
— Produce
sales enablement content
— case studies, landing pages, video explainers, and whitepapers — that move leads from awareness to interest. Create
personalized Loom videos
and value-driven audit pitches to increase trust and warm engagement. Embed content strategically across email, LinkedIn, and paid channels to guide prospects through the buying journey. Messaging, Positioning & Funnel Nurturing
— Develop compelling messaging tailored to key ICPs (Amazon sellers, DTC brands, retail-first businesses) with value propositions that resonate at every stage of the funnel. Segment campaigns by vertical (CPG, supplements, beauty, tech) and ensure follow-ups are
educational and value-focused . Build
automated nurturing flows in Zoho CRM
that keep prospects engaged until they’re ready to speak with sales. Launch and manage coordinated campaigns across
email, LinkedIn, video, and paid advertising
(Google & Meta) — all optimized for warm lead generation. Use dynamic personalization powered by
Clay
to deliver relevant messaging at each touchpoint. Track all activities within Zoho CRM to ensure no warm opportunity is lost. Define and track KPIs directly tied to warm lead generation: open rates, reply rates, positive responses, and SQL conversions. Analyze campaign data and feedback to continually improve messaging, targeting, and funnel performance. Provide regular reporting to leadership with actionable insights on pipeline quality and conversion trends. Sales & Partnership Enablement
— Support sales with personalized outreach assets, audit decks, and objection-handling tools that turn engaged prospects into booked calls. Create
co-branded content
and referral assets to generate additional warm leads from partnerships. Qualifications
We’re looking for a candidate with the following core skills: Warm Lead Generation Focus
– Proven track record of building marketing systems that turn cold outreach into high-quality, sales-ready opportunities. B2B Growth Marketing Expertise
– Experience designing scalable outbound and inbound campaigns targeting decision-makers. Copywriting & Messaging Mastery
– Ability to write persuasive cold emails, nurture sequences, and landing pages that convert. Automation & Outreach Skills
– Hands-on experience with
Clay, SmartScout, Instantly, Smartleads, and Zoho CRM . Data-Driven Optimization
– Skilled at interpreting funnel metrics and making data-backed improvements. Content Creation Skills
– Able to produce engaging content that builds trust and accelerates lead warming. Collaboration & Ownership
– Works well with sales, design, and leadership teams and takes full ownership of outcomes. Additional Requirements
2–4 years of experience in B2B growth marketing, demand generation, or outbound lead generation. Proven success running multichannel campaigns (email, LinkedIn, video, paid advertising). Strong understanding of the e-commerce, Amazon, or DTC ecosystem. Exceptional organizational skills and ability to manage multiple campaigns simultaneously. Self-motivated, proactive, and driven by measurable results. Clay
– lead enrichment, data automation, personalization SmartScout
– Amazon intelligence and brand targeting Smartleads
– contact data for B2B outreach Instantly
– cold email campaign management Zoho CRM
– lead tracking, nurturing, and reporting Loom / Video tools
– for personalized video content Canva / Figma / Google Slides
– content and creative assets Google Advertising, Facebook Advertising
-manage advertising campaigns to gain warm leads. 8–12% reply rate 20–50 new SQLs (Sales Qualified Leads) generated per month Clean, enriched leads entering pipeline weekly Strong potential for rapid career advancement Applying for this Role
To apply, please submit your
resume
and a 1–3 minute video introducing yourself and explaining how your experience aligns with this role. Please also share an example of a
warm lead generation campaign
or outreach initiative you’ve run that delivered measurable results. Send your application to
team@growthscalers.com Feel free to contact us
SMS Opt-in: By submitting this form and signing up for texts, you consent to receive customer care related messages from Growth Scalers. Consent is not a condition of purchase. Msg & data rates may apply. Unsubscribe at any time by replying STOP. Help for help. Privacy Policy & Terms for more information. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. When you contact us, we will be happy to help. We offer a free account analysis and roadmap with our insights so that your business goes to the next level. Let\'s connect and find out how we can help you. Our address
Phone & e-mail: +1 (516) 888-0016, info@growthscalers.com Opening hours
Mon - Fri: 9 AM - 6 PM Sat: 10 AM - 5 PM Let’s Work Together
If you are interested in starting or growing your E-Commerce business, we offer a free account analysis to help you Scale YOUR Growth!
#J-18808-Ljbffr
Find and apply to job opportunities at Growth Scalers. Marketing Manager – Growth Scalers (Warm Lead Generation & B2B Growth) What You Will Do
As a Marketing Manager at Growth Scalers, your #1 mission is to generate warm, sales-qualified leads that consistently fill our pipeline and fuel company growth. This role focuses exclusively on marketing Growth Scalers itself — designing and executing scalable demand generation systems that attract, nurture, and convert prospects into high-intent leads ready for sales conversations. You’ll own the complete B2B marketing engine — from outbound infrastructure and cold outreach to content, nurturing, and inbound campaigns. If you’re passionate about building data-driven systems that turn cold prospects into warm opportunities, this role will allow you to make a direct and measurable impact. Key Responsibilities
Warm Lead Generation & Demand Creation
— Build and execute marketing strategies that attract, qualify, and warm up potential clients through multi-channel outreach and targeted campaigns. Identify ideal Amazon and e-commerce brand prospects using
SmartScout
and segment them based on category, size, and performance. Enrich leads with
Clay , pulling in key firmographic, technographic, and behavioral signals (e.g., sales rank, ad spend, review volume) to improve targeting accuracy. Maintain a
high-quality, segmented pipeline
of leads designed for maximum conversion into sales-qualified opportunities. Cold Outreach That Warms Prospects
— Set up and manage a complete cold email system using
Instantly , including inbox rotation, warm-ups, deliverability optimization, and A/B testing. Write and execute hyper-personalized cold email sequences that engage and warm up prospects rather than sell immediately. Continuously optimize campaigns to improve
open, reply, and positive response rates
— focusing on quality conversations over quantity. Content & Video Marketing for Nurturing
— Produce
sales enablement content
— case studies, landing pages, video explainers, and whitepapers — that move leads from awareness to interest. Create
personalized Loom videos
and value-driven audit pitches to increase trust and warm engagement. Embed content strategically across email, LinkedIn, and paid channels to guide prospects through the buying journey. Messaging, Positioning & Funnel Nurturing
— Develop compelling messaging tailored to key ICPs (Amazon sellers, DTC brands, retail-first businesses) with value propositions that resonate at every stage of the funnel. Segment campaigns by vertical (CPG, supplements, beauty, tech) and ensure follow-ups are
educational and value-focused . Build
automated nurturing flows in Zoho CRM
that keep prospects engaged until they’re ready to speak with sales. Launch and manage coordinated campaigns across
email, LinkedIn, video, and paid advertising
(Google & Meta) — all optimized for warm lead generation. Use dynamic personalization powered by
Clay
to deliver relevant messaging at each touchpoint. Track all activities within Zoho CRM to ensure no warm opportunity is lost. Define and track KPIs directly tied to warm lead generation: open rates, reply rates, positive responses, and SQL conversions. Analyze campaign data and feedback to continually improve messaging, targeting, and funnel performance. Provide regular reporting to leadership with actionable insights on pipeline quality and conversion trends. Sales & Partnership Enablement
— Support sales with personalized outreach assets, audit decks, and objection-handling tools that turn engaged prospects into booked calls. Create
co-branded content
and referral assets to generate additional warm leads from partnerships. Qualifications
We’re looking for a candidate with the following core skills: Warm Lead Generation Focus
– Proven track record of building marketing systems that turn cold outreach into high-quality, sales-ready opportunities. B2B Growth Marketing Expertise
– Experience designing scalable outbound and inbound campaigns targeting decision-makers. Copywriting & Messaging Mastery
– Ability to write persuasive cold emails, nurture sequences, and landing pages that convert. Automation & Outreach Skills
– Hands-on experience with
Clay, SmartScout, Instantly, Smartleads, and Zoho CRM . Data-Driven Optimization
– Skilled at interpreting funnel metrics and making data-backed improvements. Content Creation Skills
– Able to produce engaging content that builds trust and accelerates lead warming. Collaboration & Ownership
– Works well with sales, design, and leadership teams and takes full ownership of outcomes. Additional Requirements
2–4 years of experience in B2B growth marketing, demand generation, or outbound lead generation. Proven success running multichannel campaigns (email, LinkedIn, video, paid advertising). Strong understanding of the e-commerce, Amazon, or DTC ecosystem. Exceptional organizational skills and ability to manage multiple campaigns simultaneously. Self-motivated, proactive, and driven by measurable results. Clay
– lead enrichment, data automation, personalization SmartScout
– Amazon intelligence and brand targeting Smartleads
– contact data for B2B outreach Instantly
– cold email campaign management Zoho CRM
– lead tracking, nurturing, and reporting Loom / Video tools
– for personalized video content Canva / Figma / Google Slides
– content and creative assets Google Advertising, Facebook Advertising
-manage advertising campaigns to gain warm leads. 8–12% reply rate 20–50 new SQLs (Sales Qualified Leads) generated per month Clean, enriched leads entering pipeline weekly Strong potential for rapid career advancement Applying for this Role
To apply, please submit your
resume
and a 1–3 minute video introducing yourself and explaining how your experience aligns with this role. Please also share an example of a
warm lead generation campaign
or outreach initiative you’ve run that delivered measurable results. Send your application to
team@growthscalers.com Feel free to contact us
SMS Opt-in: By submitting this form and signing up for texts, you consent to receive customer care related messages from Growth Scalers. Consent is not a condition of purchase. Msg & data rates may apply. Unsubscribe at any time by replying STOP. Help for help. Privacy Policy & Terms for more information. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. When you contact us, we will be happy to help. We offer a free account analysis and roadmap with our insights so that your business goes to the next level. Let\'s connect and find out how we can help you. Our address
Phone & e-mail: +1 (516) 888-0016, info@growthscalers.com Opening hours
Mon - Fri: 9 AM - 6 PM Sat: 10 AM - 5 PM Let’s Work Together
If you are interested in starting or growing your E-Commerce business, we offer a free account analysis to help you Scale YOUR Growth!
#J-18808-Ljbffr