Marketing Manager (Restaurants and Hospitality) Job at Rich Ventures in San Fran

About Us

We're a new elevated 5,000+ square foot cocktail bar and restaurant opening soon in North Beach, San Francisco — blending globally inspired flavors, warm hospitality, and a vibrant, design-forward atmosphere. We’re preparing for launch and seeking a seasoned Marketing Manager to lead our go-to-market efforts and shape the long-term growth of the brand.

The Role

We’re looking for a creative, execution-focused Marketing Manager with direct experience launching restaurants or hospitality concepts. You’ll lead the full marketing stack — from pre-opening buzz and press to social media, paid ads, creative, partnerships, and community building.

This is a full-time, exempt position under the administrative exemption of California wage and hourlaw. The role is ideal for a marketer who thrives in fast-moving environments and wants to leave a visible mark.

KEY RESPONSIBILITIES

Restaurant Launch & Brand Strategy

• Develop and execute the pre-opening marketing and communications plan.
• Define brand positioning, tone of voice, and visual identity in collaboration with the founders.
• Ensure consistency across all marketing touchpoints, from signage to social media.

Community Engagement & Local Awareness

• Build local buzz through neighborhood partnerships, grassroots marketing, and event collaborations.
• Engage with North Beach and broader SF communities both online and in person.
• Cultivate relationships with local tastemakers, neighborhood associations, and event organizers.

Public Relations & Influencer Marketing

• Identify and pitch stories to local and regional media outlets.
• Write and distribute press releases, announcements, and event notices.
• Source and manage partnerships with influencers, creators, and press contacts.
• Track PR and influencer outcomes and engagement.

Social Media & Content Creation

• Own the social media strategy and calendar across platforms (Instagram, TikTok, Facebook, etc.).
• Develop compelling visual and written content to tell the brand’s story.
• Produce or direct short-form video, behind-the-scenes reels, and launch countdowns.
• Engage with community feedback in a timely, on-brand voice.

Paid Advertising & Campaign Execution

• Plan and launch targeted ad campaigns (Meta, Google, TikTok, etc.).
• Test and optimize creatives, audiences, and messaging.
• Track KPIs and manage advertising budgets.

Email & CRM

• Build and grow an email/SMS subscriber list.
• Create branded campaigns for events, offers, and menu updates.
• Manage automated flows and seasonal campaigns.

Website & SEO

• Oversee design and copy of a visually compelling, mobile-optimized website.
• Integrate menus, reservations, press mentions, and event inquiries.
• Manage SEO basics and Google Business listings.

Creative Direction & Asset Development

• Create or manage creation of digital and print assets including menus, ads, signage, and flyers.
• Collaborate with photographers and videographers.
• Maintain brand consistency across all materials.

Events Management

• Curate and execute special events, including launch celebrations, private tastings, and seasonal experiences.
• Oversee end-to-end event planning, from strategy to logistics and vendor coordination.
• Collaborate with premium partners and sponsors.
• Manage RSVPs, ticketing, and guest experiences.
• Amplify event visibility across social, press, and paid media channels.

Qualifications

• 3–6 years of marketing experience, with at least 1–2 successful restaurant or hospitality launches.
• Proficiency with paid media platforms (Meta Ads, Google Ads, etc.).
• Strong copywriting and brand voice development skills.
• Solid design sensibility (Canva, Adobe Suite, or similar tools).
• Experience with email marketing platforms (Mailchimp, Klaviyo, or similar).
• Knowledge of PR and influencer engagement best practices.
• Self-starter who thrives in fast-paced environments.
• Bonus: Familiarity with SF/Bay Area media, food & beverage influencers, or local press connections.

Compensation

• $70-80k Base Salary + 3% Off-Site and Catering Events
• 100% Healthcare
• 401(k)