VP of Social Media

The Daily Wire is seeking a driven, collaborative professional to join us as Vice President of Social Media. The Vice President of Social Media will lead the strategic vision, development, and execution of our social media strategy across all platforms. This leader will drive audience growth, engagement, and brand awareness by collaborating with podcast talent, production, and marketing teams to craft innovative social storytelling and build vibrant communities around our shows and personalities • Develop and optimize a comprehensive, data-driven social media strategy—set clear KPIs, monitor performance dashboards, and pivot tactics to maximize ROI • Provide ongoing coaching and support to podcast hosts and show teams on platform best practices, content ideation, and personal branding • Manage daily social publishing workflow—schedule posts, moderate communities, and drive active audience engagement • Drive audience growth through organic community-building initiatives and targeted paid campaigns • Oversee creative production—coordinate with video, design, and editorial teams to deliver platform-tailored videos, graphics, and audio clips • Lead ideation sessions for breakthrough social-first campaigns that leverage emerging features and trends • Analyze performance metrics and social listening insights—synthesize findings into actionable recommendations for stakeholders • Collaborate cross-functionally with marketing, content, ad sales, and external platform partners (e.g., Meta, YouTube, TikTok, X) on integrated promotions • Recruit, mentor, and manage a high-performing social media team—define roles, set objectives, and foster a creative, results-driven culture • Establish and maintain scalable workflows and content calendars to ensure consistency and quality across all channels Support product launches, live events, and ad hoc brand initiatives, plus other duties as assigned by leadership 8-10 years of experience in communications, marketing, digital media, or related field or equivalent experience Visionary leadership and ability to connect social execution to business goals Strong executive presence with outstanding communication skills Highly collaborative and politically savvy; able to navigate a matrixed organization Deep understanding of content strategy, short-form video, virality, and cultural trends Data-informed decision-maker who embraces analytics, insights, and optimization Ability to mentor, inspire, and retain high-performing talent Crisis and reputation management experience on social platforms Strategic thinker with the ability to execute in fast-paced, high-growth environments Fluent in brand storytelling and creative development Passion for media, podcasting, politics, or cultural commentary a strong plus Proficient in managing integrations via APIs, webhooks, and tag managers Analytical mindset with experience working with reporting tools (e.g., Looker, Tableau, or Power BI)

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