Ptsupply
Overview
Marketing Coordinator Responsibilities
Major Events and Trade Shows:
Plan and execute marketing strategies for major events and trade shows. Collaborate with sales and design teams to develop engaging booth presentations and marketing materials. Manage event logistics, including travel arrangements, staff scheduling, badge coordination, and on-site support. Track and document leads generated during events using Salesforce. Conduct post-event analysis to measure performance, lead quality, and brand visibility.
Key Supplier Program:
Develop and refine the Key Supplier Program to enhance collaboration and growth. Work with suppliers to identify co-branded marketing opportunities. Maintain regular communication with suppliers to strengthen relationships and align marketing efforts. Present program strategies and review progress regularly.
Budget and Cooperative (Coop) Management:
Track trade show expenses to ensure alignment with the allocated budget. Assist in securing cooperative (coop) funds from suppliers. Utilize budget-tracking tools and maintain communication with suppliers for timely coop fund submissions. Complete budgeting tasks and finalize coop collection as per event deadlines.
General Marketing Support:
Assist in developing and implementing marketing projects and campaigns. Conduct market research and competitive analysis to inform strategies. Maintain marketing databases, plan meetings, and support campaign assessment. Provide administrative support, including report preparation and executive coordination.
Qualifications
Bachelor’s degree in Marketing, Business Administration, or related field preferred but not required. Experience in coordinating events, trade shows, or similar marketing activities. Strong project management and organizational skills with the ability to manage multiple deadlines. Excellent communication and relationship-building skills. Proficiency in Microsoft Office, CRM tools such as Salesforce and design software such as Adobe or Canva. Ability to analyze data, track budgets, and deliver actionable insights. Behaviors
Required Enthusiastic: Shows intense and eager enjoyment and interest Detail Oriented: Capable of carrying out a given task with all details necessary to get the task done well Innovative: Consistently introduces new ideas and demonstrates original thinking Thought Provoking: Capable of making others think deeply on a subject Functional Expert: Considered a thought leader on a subject Dedicated: Devoted to a task or purpose with loyalty or integrity Motivations
Required Peer Recognition: Inspired to perform well by the praise of coworkers Job Security: Inspired to perform well by the knowledge that your job is safe Preferred Goal Completion: Inspired to perform well by the completion of tasks Ability to Make an Impact: Inspired to perform well by the ability to contribute to the success of a project or the organization Growth Opportunities: Inspired to perform well by the chance to take on more responsibility Self-Starter: Inspired to perform without outside help Licenses & Certifications
Required Drivers License Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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Marketing Coordinator Responsibilities
Major Events and Trade Shows:
Plan and execute marketing strategies for major events and trade shows. Collaborate with sales and design teams to develop engaging booth presentations and marketing materials. Manage event logistics, including travel arrangements, staff scheduling, badge coordination, and on-site support. Track and document leads generated during events using Salesforce. Conduct post-event analysis to measure performance, lead quality, and brand visibility.
Key Supplier Program:
Develop and refine the Key Supplier Program to enhance collaboration and growth. Work with suppliers to identify co-branded marketing opportunities. Maintain regular communication with suppliers to strengthen relationships and align marketing efforts. Present program strategies and review progress regularly.
Budget and Cooperative (Coop) Management:
Track trade show expenses to ensure alignment with the allocated budget. Assist in securing cooperative (coop) funds from suppliers. Utilize budget-tracking tools and maintain communication with suppliers for timely coop fund submissions. Complete budgeting tasks and finalize coop collection as per event deadlines.
General Marketing Support:
Assist in developing and implementing marketing projects and campaigns. Conduct market research and competitive analysis to inform strategies. Maintain marketing databases, plan meetings, and support campaign assessment. Provide administrative support, including report preparation and executive coordination.
Qualifications
Bachelor’s degree in Marketing, Business Administration, or related field preferred but not required. Experience in coordinating events, trade shows, or similar marketing activities. Strong project management and organizational skills with the ability to manage multiple deadlines. Excellent communication and relationship-building skills. Proficiency in Microsoft Office, CRM tools such as Salesforce and design software such as Adobe or Canva. Ability to analyze data, track budgets, and deliver actionable insights. Behaviors
Required Enthusiastic: Shows intense and eager enjoyment and interest Detail Oriented: Capable of carrying out a given task with all details necessary to get the task done well Innovative: Consistently introduces new ideas and demonstrates original thinking Thought Provoking: Capable of making others think deeply on a subject Functional Expert: Considered a thought leader on a subject Dedicated: Devoted to a task or purpose with loyalty or integrity Motivations
Required Peer Recognition: Inspired to perform well by the praise of coworkers Job Security: Inspired to perform well by the knowledge that your job is safe Preferred Goal Completion: Inspired to perform well by the completion of tasks Ability to Make an Impact: Inspired to perform well by the ability to contribute to the success of a project or the organization Growth Opportunities: Inspired to perform well by the chance to take on more responsibility Self-Starter: Inspired to perform without outside help Licenses & Certifications
Required Drivers License Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
#J-18808-Ljbffr