Logo
flex

Marketing Director - Liquid Cooling

flex, Littleton, Massachusetts, us, 01460

Save Job

Overview Flex is the diversified manufacturing partner of choice that helps market-leading brands design, build and deliver innovative products that improve the world. A career at Flex offers the opportunity to make a difference and invest in your growth in a respectful, inclusive, and collaborative environment. If you are excited about a role but don’t meet every bullet point, we encourage you to apply and join us to create the extraordinary. JetCool, a Flex company, is seeking a visionary, hands-on

Director of Marketing

to lead the development and execution of global marketing strategies that elevate brand awareness, accelerate demand, and deepen strategic partnerships. This role is ideal for a seasoned marketing strategist with a strong technical foundation and a proven track record of working across geographies, engineering teams, and partner ecosystems.

You’ll be responsible for building scalable programs across content, digital demand generation, partner co-marketing, and strategic showcases—while managing day-to-day operations, vendor relationships, and mentoring junior staff. Success in this role requires a startup mindset, a creative approach to problem-solving, and the ability to thrive in a fast-paced, high-growth environment.

What a Typical Day Looks Like

Lead JetCool’s co-marketing initiatives with strategic partners including Dell, NVIDIA, Flex, and other OEMs.

Drive JetCool’s placement in partner innovation labs and showcase areas.

Collaborate with partner teams to integrate JetCool into vertical reference architectures (e.g., Financial Services, Healthcare).

Develop training and enablement programs for partner presales and technical communities.

Manage press releases and analyst engagement through outsourced PR firms, ensuring alignment with JetCool’s strategic messaging.

Architect JetCool’s digital marketing strategy across paid, organic, and SEO/SEM channels.

Manage relationships with outsourced vendors for Google Ads, SEO, and digital analytics.

Partner with sales to design and execute integrated campaigns targeting AI, HPC, and hyperscaler segments.

Oversee trade show strategy and execution, ensuring consistent messaging and post-event content capture.

Own JetCool’s messaging framework and evolve it to resonate with hyperscalers, OEMs, system integrators, and vertical buyers.

Manage the content calendar and guide outsourced writers to produce blogs, white papers, newsletters, and social media content.

Develop keynote presentations, sales enablement materials, and technical collateral that support product launches and strategic initiatives.

Define KPIs and build a data-driven dashboard to measure campaign and channel performance.

Manage marketing budget, vendors, and agency relationships to ensure timely and impactful delivery.

Mentor junior staff and foster a collaborative, fast-paced marketing culture.

Support strategic initiatives across sustainability, product positioning, and ecosystem engagement.

Qualifications

10+ years of B2B marketing experience in data centers, semiconductors, or adjacent industries (cooling, power, AI, compute).

Proven success in global marketing strategy, campaign execution, and partner co-marketing.

Experience working with engineering teams, press and analyst relations, and external creative agencies.

Deep familiarity with Intel, Dell, HPE, NVIDIA, and other ecosystem players.

Strong grasp of technical marketing, including sustainability, liquid cooling, and compute infrastructure.

Exceptional communicator—able to craft compelling narratives across visual, written, and verbal formats.

Proficient in marketing automation, CRM systems, and content management tools.

Strategic thinker with a hands-on approach to execution and team leadership.

Startup mindset: scrappy, resourceful, and energized by building from the ground up.

Travel 10% of the time for trade shows and events.

What you’ll receive for the great work you provide

Full range of medical, dental, and vision plans

Life Insurance

Short-term and Long-term Disability

Matching 401(k) Contributions

Vacation and Paid Sick Time

Tuition Reimbursement

Pay Range (Applicable to Massachusetts): $159,400.00 USD - $219,200.00 USD

Job Category: Sales - Marketing - Account Mgmt

Is Sponsorship Available? No

Flex is an Equal Opportunity Employer and employment selection decisions are based on merit, qualifications, and abilities. We do not discriminate based on age, race, religion, color, sex, national origin, marital status, sexual orientation, gender identity, veteran status, disability, pregnancy status, or any other status protected by law. We’re happy to provide reasonable accommodations to those with a disability for assistance in the application process. Please email accessibility@flex.com and we’ll discuss your specific situation and next steps (NOTE: this email does not accept or consider resumes or applications. This is only for disability assistance. To be considered for a position at Flex, you must complete the application process first).

#J-18808-Ljbffr