Papa Johns
Sr. Director, Local Corporate Store Marketing
Papa Johns, Atlanta, Georgia, United States, 30383
Sr. Director, Local Corporate Store Marketing
Join to apply for the
Sr. Director, Local Corporate Store Marketing
role at
Papa Johns Sr. Director, Local Corporate Store Marketing
Join to apply for the
Sr. Director, Local Corporate Store Marketing
role at
Papa Johns What’s
Unique
About You
Is What Makes Us Better! Diversity is our strength and competitive advantage. Bring your flavor to the Papa John's team today!
Job Summary
The Senior Director, Local Corporate Store Marketing is responsible to lead a team that will oversee the Brand efforts, marketing activation and sales ambition for the corporate owned portfolio. This role is responsible to drive brand consideration and sales by leveraging both national and local strategies, promotions, and plans. The role is responsible for building the Look of Success for each promotion, inclusive of all market-level and Local Store Marketing plans and local offers. This role is responsible for measuring the marketing impact for these efforts, and the impact on revenue & margin targets as part of PJI’s business strategy. The role assists in implementation of the opening of all new or remodeled Corporate Stores, working with agencies and operators to drive brand engagement.
This role is responsible for developing differentiated and consumer-focused marketing strategies that improve the brand’s perception and maximize long-term sales growth. The role oversees the end-to-end activation for the corporate restaurants including marketing, pricing and promotions. This role is part of the Marketing Leadership team and has a dotted line into the Corporate Operations leadership team.
Duties And Responsibilities (other Duties As Assigned)
Lead focused sales and marketing strategy in all corporate operated markets to ensure healthy brand growth and top-line sales. Oversee and develop corporate annual plan and oversee activations to ensure that marketing strategies and sales ambition are achieved. Identify the impact that each marketing program has on corporate new restaurant and comparable restaurant sales and profitability. Apply key learnings to adapt to the changing competitive environment and consumer need states. Collaborate with Marketing & Digital leadership team to extend Papa Johns marketing approach fully integrated into corporate restaurants as the Brand standard for the system in a scalable manner for franchise restaurants to deploy. Bring visibility to opportunities to advance the organization’s strategic plan, as well as potential roadblocks to adoption Extend and amplify national promotions, pricing and calendar decisions to effectively drives brand consideration at a local market level. Facilitate development of scalable local sales plans. Builds effective working relationships with cross functional partners and key operators to drive engagement and support of brand strategies Hold agencies and internal teams accountable for compliance and delivery of the strategic plan at a store level
Everybody loves pizza, which means they also love the people who are behind the scenes working to deliver it. This is complex and challenging work – but let’s face it – it’s also pizza! If you want a fulfilling career with a company that’s always moving forward, we’re the right place.
Papa John's is a Federal Contract employer who participates in E-Verify to confirm employment eligibility for each new team member. For more information please view the following PDFs: E-Verify Poster (English) - Right to Work Poster (English) - E-Verify Poster (Spanish) - Right to Work Poster (Spanish) Papa John's is an Affirmative Action and Equal Opportunity Employer. For more information please click on the following PDF. See terms & conditions for site use. Seniority level
Seniority level Not Applicable Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Restaurants Referrals increase your chances of interviewing at Papa Johns by 2x Get notified about new Director Corporate Marketing jobs in
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Join to apply for the
Sr. Director, Local Corporate Store Marketing
role at
Papa Johns Sr. Director, Local Corporate Store Marketing
Join to apply for the
Sr. Director, Local Corporate Store Marketing
role at
Papa Johns What’s
Unique
About You
Is What Makes Us Better! Diversity is our strength and competitive advantage. Bring your flavor to the Papa John's team today!
Job Summary
The Senior Director, Local Corporate Store Marketing is responsible to lead a team that will oversee the Brand efforts, marketing activation and sales ambition for the corporate owned portfolio. This role is responsible to drive brand consideration and sales by leveraging both national and local strategies, promotions, and plans. The role is responsible for building the Look of Success for each promotion, inclusive of all market-level and Local Store Marketing plans and local offers. This role is responsible for measuring the marketing impact for these efforts, and the impact on revenue & margin targets as part of PJI’s business strategy. The role assists in implementation of the opening of all new or remodeled Corporate Stores, working with agencies and operators to drive brand engagement.
This role is responsible for developing differentiated and consumer-focused marketing strategies that improve the brand’s perception and maximize long-term sales growth. The role oversees the end-to-end activation for the corporate restaurants including marketing, pricing and promotions. This role is part of the Marketing Leadership team and has a dotted line into the Corporate Operations leadership team.
Duties And Responsibilities (other Duties As Assigned)
Lead focused sales and marketing strategy in all corporate operated markets to ensure healthy brand growth and top-line sales. Oversee and develop corporate annual plan and oversee activations to ensure that marketing strategies and sales ambition are achieved. Identify the impact that each marketing program has on corporate new restaurant and comparable restaurant sales and profitability. Apply key learnings to adapt to the changing competitive environment and consumer need states. Collaborate with Marketing & Digital leadership team to extend Papa Johns marketing approach fully integrated into corporate restaurants as the Brand standard for the system in a scalable manner for franchise restaurants to deploy. Bring visibility to opportunities to advance the organization’s strategic plan, as well as potential roadblocks to adoption Extend and amplify national promotions, pricing and calendar decisions to effectively drives brand consideration at a local market level. Facilitate development of scalable local sales plans. Builds effective working relationships with cross functional partners and key operators to drive engagement and support of brand strategies Hold agencies and internal teams accountable for compliance and delivery of the strategic plan at a store level
Everybody loves pizza, which means they also love the people who are behind the scenes working to deliver it. This is complex and challenging work – but let’s face it – it’s also pizza! If you want a fulfilling career with a company that’s always moving forward, we’re the right place.
Papa John's is a Federal Contract employer who participates in E-Verify to confirm employment eligibility for each new team member. For more information please view the following PDFs: E-Verify Poster (English) - Right to Work Poster (English) - E-Verify Poster (Spanish) - Right to Work Poster (Spanish) Papa John's is an Affirmative Action and Equal Opportunity Employer. For more information please click on the following PDF. See terms & conditions for site use. Seniority level
Seniority level Not Applicable Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Restaurants Referrals increase your chances of interviewing at Papa Johns by 2x Get notified about new Director Corporate Marketing jobs in
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Atlanta, GA $119,510.00-$163,500.00 8 hours ago Director of Marketing (B2B Enterprise - High Growth Health Tech)
Atlanta, GA $140,000.00-$180,000.00 1 week ago Atlanta, GA $180,000.00-$205,000.00 1 week ago Director of Product Marketing - Campaigns
Atlanta, GA $180,000.00-$205,000.00 1 week ago Atlanta, GA $180,000.00-$205,000.00 2 weeks ago Atlanta, GA $57,000.00-$74,000.00 5 hours ago Director, Marketing Ops & Proc Management
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We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr