Spring Health
Join to apply for the
Senior Manager, Field Marketing
role at
Spring Health Join to apply for the
Senior Manager, Field Marketing
role at
Spring Health Get AI-powered advice on this job and more exclusive features. Our mission: to eliminate every barrier to mental health.
At Spring Health, we’re on a mission to revolutionize mental healthcare by removing every barrier that prevents people from getting the help they need, when they need it. Our clinically validated technology,
Precision Mental Healthcare , empowers us to deliver the right care at the right time—whether it’s therapy, coaching, medication, or beyond—tailored to each individual’s needs.
We proudly partner with over 450 companies, from startups to multinational Fortune 500 corporations, as a leading provider of mental health service, providing care for 10 million people. Our clients include brands you use and know like Microsoft, Target, and Delta Airlines, all of whom trust us to deliver best-in-class outcomes for their employees globally. With our innovative platform, we’ve been able to generate a
net positive ROI
for employers and we are the only company in our category to earn
external validation
of net savings for customers.
We have raised capital from prominent investors including Generation Investment, Kinnevik, Tiger Global, Northzone, RRE Ventures, and many more. Thanks to their partnership and our latest Series E Funding, our current valuation has reached $3.3 billion. We’re just getting started—join us on our journey to make mental healthcare accessible to everyone, everywhere.
As our Senior Manager, Field Marketing, you’ll lead strategy, execution, and measurement for all out-of-home campaigns—direct mail, print, and events. You’ll manage a small team focused on execution as well as serve as the go-to expert on offline channels, and partner with creative, digital, and product teams to innovate new activations that drive brand awareness and pipeline growth.
This role is full-time, based in New York and hybrid. The role reports to the Director of Member Growth.
What You’ll Do
Own end-to-end planning and execution of direct mail, print advertising, and event-based campaigns Define, track, and report on overall campaign performance to senior leadership Lead, mentor, and develop a team of two; set clear goals, conduct regular reviews, and foster professional growth Act as subject-matter expert on out-of-home best practices, media buying, production logistics, compliance, and budgeting Collaborate cross-functionally with creative, digital, product, and sales teams to ideate, prototype, and launch innovative offline activations Drive continuous optimization through rigorous testing of creative, messaging, channel mix, and targeting Build and manage vendor relationships; negotiate contracts, secure favorable terms, and enforce service level agreements Deliver comprehensive post-campaign analyses, synthesize learnings, and present actionable recommendations to stakeholders
What Success Looks Like
Campaigns consistently meet or exceed performance goals and business objectives Innovative out-of-home activations are developed and adopted by cross-functional teams Team of executors demonstrates growth through improved efficiency and skills Campaign analyses provide clear insights that drive strategic improvements Strong vendor partnerships yield cost-effective, high-quality deliverables Stakeholders report high satisfaction with collaboration and campaign outcomes
What You’ll Bring
7+ years of marketing experience with a strong focus on out-of-home channels (direct mail, print, events) Proven track record leading multi-channel offline campaigns and exceeding performance targets Demonstrated leadership managing small teams or direct reports Proficiency in setting up tracking frameworks, analyzing data, and driving data-led insights Exceptional project management; strong attention to detail, ability to prioritize, and track multiple programs Creative thinker with a passion for developing fresh, on-brand offline experiences Expert vendor and budget management capabilities Excellent communication, presentation, and stakeholder management skills
The target base salary range for this position is $147,140 - $183,930, and is part of a competitive total rewards package including stock options and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all employee pay and compensation programs annually using
Radford Global Compensation Database
at minimum to ensure competitive and fair pay.
Benefits Provided By Spring Health
Note : We have even more benefits than listed here and below, your recruiter will provide more in-depth information as you continue in the interview process. Benefits are subject to individual plan requirements and eligibility criteria.
Health, Dental, Vision benefits start on your first day at Spring. You and your dependents also receive access to One Medical accounts HSA and FSA plans are also available, with Spring contributing up to $1K for HSAs, depending on your plan type. Employer sponsored 401(k) match of up to 2% for retirement planning A yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents. We offer competitive paid time off policies including vacation, sick leave and company holidays. At 6 months tenure with Spring, we offer parental leave of 18 weeks for birthing parents and 16 weeks for non-birthing parents. Access to Noom, a weight management program—based in psychology, that’s tailored to your unique needs and goals. Access to fertility care support through Carrot, in addition to $4,000 reimbursement for related fertility expenses. Access to Wellhub, which connects employees to the best options for fitness, mindfulness, nutrition, and sleep in one subscription Access to BrightHorizons, which provides sponsored child care, back-up care, and elder care Up to $1,000 Professional Development Reimbursement a year. $200 per year donation matching to support your favorite causes.
Not sure if you meet every requirement?
Research shows that women and people from historically underrepresented communities often hesitate to apply for roles unless they meet every qualification compared to other similarly-qualified candidates. At Spring Health, we are committed to fostering a workplace where everyone feels valued, empowered, and supported to Thrive. If this role excites you, we encourage you to apply.
Ready to do the most impactful work of your life? Learn more about our values, what it’s like to work here, and how hypergrowth meets impact at Spring Health:
Our Values
Our privacy policy:
https://springhealth.com/privacy-policy/
Spring Health is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, pregnancy, or other applicable legally protected characteristic. We also consider qualified applicants regardless of criminal histories, consistent with applicable legal requirements. Spring Health is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans. If you have a disability or special need that requires accommodation, please let us know. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Contract Job function
Job function Marketing and Sales Industries Mental Health Care Referrals increase your chances of interviewing at Spring Health by 2x Sign in to set job alerts for “Senior Field Marketing Manager” roles.
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#J-18808-Ljbffr
Senior Manager, Field Marketing
role at
Spring Health Join to apply for the
Senior Manager, Field Marketing
role at
Spring Health Get AI-powered advice on this job and more exclusive features. Our mission: to eliminate every barrier to mental health.
At Spring Health, we’re on a mission to revolutionize mental healthcare by removing every barrier that prevents people from getting the help they need, when they need it. Our clinically validated technology,
Precision Mental Healthcare , empowers us to deliver the right care at the right time—whether it’s therapy, coaching, medication, or beyond—tailored to each individual’s needs.
We proudly partner with over 450 companies, from startups to multinational Fortune 500 corporations, as a leading provider of mental health service, providing care for 10 million people. Our clients include brands you use and know like Microsoft, Target, and Delta Airlines, all of whom trust us to deliver best-in-class outcomes for their employees globally. With our innovative platform, we’ve been able to generate a
net positive ROI
for employers and we are the only company in our category to earn
external validation
of net savings for customers.
We have raised capital from prominent investors including Generation Investment, Kinnevik, Tiger Global, Northzone, RRE Ventures, and many more. Thanks to their partnership and our latest Series E Funding, our current valuation has reached $3.3 billion. We’re just getting started—join us on our journey to make mental healthcare accessible to everyone, everywhere.
As our Senior Manager, Field Marketing, you’ll lead strategy, execution, and measurement for all out-of-home campaigns—direct mail, print, and events. You’ll manage a small team focused on execution as well as serve as the go-to expert on offline channels, and partner with creative, digital, and product teams to innovate new activations that drive brand awareness and pipeline growth.
This role is full-time, based in New York and hybrid. The role reports to the Director of Member Growth.
What You’ll Do
Own end-to-end planning and execution of direct mail, print advertising, and event-based campaigns Define, track, and report on overall campaign performance to senior leadership Lead, mentor, and develop a team of two; set clear goals, conduct regular reviews, and foster professional growth Act as subject-matter expert on out-of-home best practices, media buying, production logistics, compliance, and budgeting Collaborate cross-functionally with creative, digital, product, and sales teams to ideate, prototype, and launch innovative offline activations Drive continuous optimization through rigorous testing of creative, messaging, channel mix, and targeting Build and manage vendor relationships; negotiate contracts, secure favorable terms, and enforce service level agreements Deliver comprehensive post-campaign analyses, synthesize learnings, and present actionable recommendations to stakeholders
What Success Looks Like
Campaigns consistently meet or exceed performance goals and business objectives Innovative out-of-home activations are developed and adopted by cross-functional teams Team of executors demonstrates growth through improved efficiency and skills Campaign analyses provide clear insights that drive strategic improvements Strong vendor partnerships yield cost-effective, high-quality deliverables Stakeholders report high satisfaction with collaboration and campaign outcomes
What You’ll Bring
7+ years of marketing experience with a strong focus on out-of-home channels (direct mail, print, events) Proven track record leading multi-channel offline campaigns and exceeding performance targets Demonstrated leadership managing small teams or direct reports Proficiency in setting up tracking frameworks, analyzing data, and driving data-led insights Exceptional project management; strong attention to detail, ability to prioritize, and track multiple programs Creative thinker with a passion for developing fresh, on-brand offline experiences Expert vendor and budget management capabilities Excellent communication, presentation, and stakeholder management skills
The target base salary range for this position is $147,140 - $183,930, and is part of a competitive total rewards package including stock options and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all employee pay and compensation programs annually using
Radford Global Compensation Database
at minimum to ensure competitive and fair pay.
Benefits Provided By Spring Health
Note : We have even more benefits than listed here and below, your recruiter will provide more in-depth information as you continue in the interview process. Benefits are subject to individual plan requirements and eligibility criteria.
Health, Dental, Vision benefits start on your first day at Spring. You and your dependents also receive access to One Medical accounts HSA and FSA plans are also available, with Spring contributing up to $1K for HSAs, depending on your plan type. Employer sponsored 401(k) match of up to 2% for retirement planning A yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents. We offer competitive paid time off policies including vacation, sick leave and company holidays. At 6 months tenure with Spring, we offer parental leave of 18 weeks for birthing parents and 16 weeks for non-birthing parents. Access to Noom, a weight management program—based in psychology, that’s tailored to your unique needs and goals. Access to fertility care support through Carrot, in addition to $4,000 reimbursement for related fertility expenses. Access to Wellhub, which connects employees to the best options for fitness, mindfulness, nutrition, and sleep in one subscription Access to BrightHorizons, which provides sponsored child care, back-up care, and elder care Up to $1,000 Professional Development Reimbursement a year. $200 per year donation matching to support your favorite causes.
Not sure if you meet every requirement?
Research shows that women and people from historically underrepresented communities often hesitate to apply for roles unless they meet every qualification compared to other similarly-qualified candidates. At Spring Health, we are committed to fostering a workplace where everyone feels valued, empowered, and supported to Thrive. If this role excites you, we encourage you to apply.
Ready to do the most impactful work of your life? Learn more about our values, what it’s like to work here, and how hypergrowth meets impact at Spring Health:
Our Values
Our privacy policy:
https://springhealth.com/privacy-policy/
Spring Health is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, pregnancy, or other applicable legally protected characteristic. We also consider qualified applicants regardless of criminal histories, consistent with applicable legal requirements. Spring Health is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans. If you have a disability or special need that requires accommodation, please let us know. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Contract Job function
Job function Marketing and Sales Industries Mental Health Care Referrals increase your chances of interviewing at Spring Health by 2x Sign in to set job alerts for “Senior Field Marketing Manager” roles.
New York, NY $60,000.00-$70,000.00 2 weeks ago Senior Marketing Manager, Perfumery & Beauty - Piscataway, NJ
Piscataway, NJ $128,700.00-$140,250.00 2 weeks ago Director, Field Marketing & Demand Generation
New York City Metropolitan Area $175,000.00-$220,000.00 6 days ago Senior Marketing Manager | Luxury Spa Group
New York, NY $100,000.00-$110,000.00 1 week ago Senior Director, Field Marketing & Global Events
Sr. Marketing Manager, Style - Beauty & Style Group
New York, NY $90,000.00-$110,000.00 2 weeks ago New York, NY $195,000.00-$325,000.00 1 week ago Senior Director, Field & Partner Marketing - North America
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Senior Manager, Industry Marketing (Payments)
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New York, NY $109,347.00-$145,000.00 3 days ago Secaucus, NJ $130,000.00-$160,000.00 1 day ago Bridgewater, NJ $140,000.00-$165,000.00 2 weeks ago Senior Manager, Marketing Data Science & Modeling
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New York City Metropolitan Area 4 weeks ago New York City Metropolitan Area $137,700.00-$162,000.00 3 days ago New York, NY $98,419.00-$123,024.00 1 month ago New York City Metropolitan Area $96,000.00-$143,000.00 22 hours ago Sr. Marketing Manager, Demand Generation
Englewood Cliffs, NJ $132,000.00-$176,000.00 1 week ago New York, NY $145,000.00-$160,000.00 2 weeks ago New York, NY $140,000.00-$160,000.00 2 weeks ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr