Herbalife
Specialist, Corporate Communications
Herbalife, Los Angeles, California, United States, 90079
Overview
Herbalife is seeking a Corporate Communications Specialist who is passionate about storytelling, thinks strategically, and has strong media relations skills with a proven track record of securing media coverage and delivering outstanding results. The role focuses on developing and implementing PR strategies and campaigns to drive brand and company affinity, top-of-mind awareness, and positive reputation, especially in corporate social responsibility (CSR), community engagement, and social impact initiatives. The ideal candidate will have a strong background in public relations, journalism, or media relations, with demonstrated experience building and maintaining relationships with members of the media. Reporting to the Director of Corporate Communications, this role requires excellent communication skills and strong writing ability. Creativity and collaboration with the Corporate Communications team and cross-functional partners are essential.
Base pay range : $73,800.00/yr - $85,000.00/yr
Equal Employment Opportunity : At Herbalife, we value doing what’s right. We are an equal opportunity employer, making decisions without regard to race, color, religion, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability, or any other protected characteristic. We value diversity, strive for inclusivity, and believe the differences among our teammates contribute to Herbalife’s ongoing success.
Responsibilities
Develop and implement strategic PR plans and campaigns. Pitch stories and secure media coverage across print, broadcast, and online channels.
Develop innovative storytelling across traditional and new channels, including multimedia and cross-channel strategies.
Compose and distribute engaging press releases, media alerts, and other PR materials. Develop media content, including bylines, as part of integrated campaigns with consistent messaging.
Build and maintain strong relationships with media contacts and influencers.
Proactively pitch stories, respond to media requests, and manage requests for information.
Monitor and analyze media coverage in collaboration with the Corporate Communications team.
Schedule and lead all aspects of media interviews, including spokesperson training and briefing materials.
Monitor industry and competitive landscape and engage stakeholders for reactive communication strategies as needed.
Support crisis and issues management efforts, collaborating with internal partners to develop plans and responses to potentially sensitive coverage.
Qualifications
5+ years of relevant work experience in media relations or public relations (in-house or agency).
Strong writing and editing skills; knowledge of AP Style.
Strong understanding of the media landscape and experience with monitoring platforms, wire services, and related tools.
Strategic thinker with demonstrated ability to develop and execute effective campaigns with measurable results.
Experience working under pressure and meeting deadlines; self-motivated and reliable, able to work independently and with cross-functional teams.
Ability to prioritize, solve problems, and work effectively under pressure.
Understanding of PR-specific KPIs and reporting techniques, with the ability to interpret data to inform strategies.
Supervisory responsibilities
None
Education
Bachelor’s degree in journalism, public relations, communications, or equivalent field preferred.
Location and Availability Location notes and job posting context indicate Los Angeles, CA area; refer to actual posting for current location and status.
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Base pay range : $73,800.00/yr - $85,000.00/yr
Equal Employment Opportunity : At Herbalife, we value doing what’s right. We are an equal opportunity employer, making decisions without regard to race, color, religion, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability, or any other protected characteristic. We value diversity, strive for inclusivity, and believe the differences among our teammates contribute to Herbalife’s ongoing success.
Responsibilities
Develop and implement strategic PR plans and campaigns. Pitch stories and secure media coverage across print, broadcast, and online channels.
Develop innovative storytelling across traditional and new channels, including multimedia and cross-channel strategies.
Compose and distribute engaging press releases, media alerts, and other PR materials. Develop media content, including bylines, as part of integrated campaigns with consistent messaging.
Build and maintain strong relationships with media contacts and influencers.
Proactively pitch stories, respond to media requests, and manage requests for information.
Monitor and analyze media coverage in collaboration with the Corporate Communications team.
Schedule and lead all aspects of media interviews, including spokesperson training and briefing materials.
Monitor industry and competitive landscape and engage stakeholders for reactive communication strategies as needed.
Support crisis and issues management efforts, collaborating with internal partners to develop plans and responses to potentially sensitive coverage.
Qualifications
5+ years of relevant work experience in media relations or public relations (in-house or agency).
Strong writing and editing skills; knowledge of AP Style.
Strong understanding of the media landscape and experience with monitoring platforms, wire services, and related tools.
Strategic thinker with demonstrated ability to develop and execute effective campaigns with measurable results.
Experience working under pressure and meeting deadlines; self-motivated and reliable, able to work independently and with cross-functional teams.
Ability to prioritize, solve problems, and work effectively under pressure.
Understanding of PR-specific KPIs and reporting techniques, with the ability to interpret data to inform strategies.
Supervisory responsibilities
None
Education
Bachelor’s degree in journalism, public relations, communications, or equivalent field preferred.
Location and Availability Location notes and job posting context indicate Los Angeles, CA area; refer to actual posting for current location and status.
#J-18808-Ljbffr