Meta
Category Sales Manager - Optical Worldwide
Meta, Burlingame, California, United States, 94012
Category Sales Manager - Optical Worldwide
Base pay range: $150,000.00/yr - $211,000.00/yr
We are seeking an experienced Global Category Manager to build and grow our upcoming Optical sales category function. You will be responsible for defining and aligning the distribution strategy for our emerging AI Wearables category – a confluence of Fashion, Consumer Electronics, and Optical products. To be successful you will display general manager qualities to identify and grow initiatives that improve sales conversion and creatively execute a strategy to achieve revenue goals.
Responsibilities
Define and drive alignment on the sales distribution strategy by analyzing portfolio performance, monitoring competition, and identifying differentiation opportunities for AI wearable optical products.
Create go-to-channel strategy to drive product sales via path-to-purchase analysis, optimizing the customer journey for AI wearable optical products.
Establish and manage long‑lead partner sell‑in for Optical & Health channels by building relationships, creating joint business plans, and ensuring effective communication.
Develop sales strategies and evaluate opportunities to grow the category.
Provide annual sales guidance by analyzing market trends, identifying revenue growth opportunities, and developing global sales plans.
Partner with demand planning to forecast sales plans and manage iterations.
Work with internal and external partners to optimize prescription smart glasses customer experience and drive product adoption.
Manage prescription data and analytics, uncover actionable insights to drive access and adoption in existing and new channels.
Serve as the subject matter expert on prescription wearer and channel needs and mindsets.
Collaborate with cross‑functional teams to develop and execute promotional and merchandising strategy while aligning with new product/feature launches and marketing support.
Minimum Qualifications
Bachelor’s degree in Business, Marketing, or related field.
8+ years of experience in category performance management in the prescription optical industry.
Proven track record managing launch moments with analytical background for Prescription — Optical products.
Experience with consumer research and proficiency using data and insights to inform product, Go‑To‑Market and Go‑To‑Channel strategy.
Proven track record building relationships to effectively work with internal and external partners.
Experience conducting path‑to‑purchase, competitive sales analysis, and identifying differentiation opportunities.
Effective communication skills and experience creating documents and presentations to influence stakeholders.
Preferred Qualifications
Master’s degree in Business, Marketing or related field.
10+ years of professional experience.
Experience working in a fast‑paced dynamic environment, identifying and escalating issues early and often.
Experience in consumer electronics with a demonstrated interest in new and emerging tech.
Meta is proud to be an Equal Employment Opportunity and affirmative action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Meta participates in the E‑Verify program in certain locations, as required by law. Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations‑ext@fb.com.
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We are seeking an experienced Global Category Manager to build and grow our upcoming Optical sales category function. You will be responsible for defining and aligning the distribution strategy for our emerging AI Wearables category – a confluence of Fashion, Consumer Electronics, and Optical products. To be successful you will display general manager qualities to identify and grow initiatives that improve sales conversion and creatively execute a strategy to achieve revenue goals.
Responsibilities
Define and drive alignment on the sales distribution strategy by analyzing portfolio performance, monitoring competition, and identifying differentiation opportunities for AI wearable optical products.
Create go-to-channel strategy to drive product sales via path-to-purchase analysis, optimizing the customer journey for AI wearable optical products.
Establish and manage long‑lead partner sell‑in for Optical & Health channels by building relationships, creating joint business plans, and ensuring effective communication.
Develop sales strategies and evaluate opportunities to grow the category.
Provide annual sales guidance by analyzing market trends, identifying revenue growth opportunities, and developing global sales plans.
Partner with demand planning to forecast sales plans and manage iterations.
Work with internal and external partners to optimize prescription smart glasses customer experience and drive product adoption.
Manage prescription data and analytics, uncover actionable insights to drive access and adoption in existing and new channels.
Serve as the subject matter expert on prescription wearer and channel needs and mindsets.
Collaborate with cross‑functional teams to develop and execute promotional and merchandising strategy while aligning with new product/feature launches and marketing support.
Minimum Qualifications
Bachelor’s degree in Business, Marketing, or related field.
8+ years of experience in category performance management in the prescription optical industry.
Proven track record managing launch moments with analytical background for Prescription — Optical products.
Experience with consumer research and proficiency using data and insights to inform product, Go‑To‑Market and Go‑To‑Channel strategy.
Proven track record building relationships to effectively work with internal and external partners.
Experience conducting path‑to‑purchase, competitive sales analysis, and identifying differentiation opportunities.
Effective communication skills and experience creating documents and presentations to influence stakeholders.
Preferred Qualifications
Master’s degree in Business, Marketing or related field.
10+ years of professional experience.
Experience working in a fast‑paced dynamic environment, identifying and escalating issues early and often.
Experience in consumer electronics with a demonstrated interest in new and emerging tech.
Meta is proud to be an Equal Employment Opportunity and affirmative action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Meta participates in the E‑Verify program in certain locations, as required by law. Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations‑ext@fb.com.
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