TP-Link
Social Media Specialist
TP-Link Systems Inc., a global leader in networking devices and smart home products, invites applications for a Social Media Specialist who will be the voice of our brand across all social media platforms. This role blends content creation, community engagement, and performance optimization — driving viral growth, brand awareness, and user connection. Key Responsibilities
Develop and execute a strategic, consistent content calendar across key platforms. Create high‑quality, on‑brand visuals, copy, and videos that shape a distinct and recognizable brand identity. Curate user‑generated content, industry news, and relevant trends. Scale TP‑Link’s social presence with content that has viral and cultural potential, maximizing reach and engagement. Assist in developing the overall social media strategy, including audience targeting, content pillars, and campaign planning. Execute the plan, ensuring content is consistent and on‑brand. Track and analyze key social media metrics such as engagement rates, reach, and follower growth; provide regular reports and insights. Stay informed on the latest social media trends, algorithm changes, and emerging platforms; keep the brand relevant and innovative. Qualifications
Bachelor’s degree in Marketing, Communications, Public Relations, or Business (or related field). 4+ years of hands‑on experience managing and creating social media content with a proven record of growing engagement and brand visibility. Demonstrated ability to build and scale social channels from zero to one, achieving measurable growth, awareness, and community engagement. Strategic and entrepreneurial mindset with a bias for experimentation, agility, and rapid growth. Excellent writing, editing, and storytelling skills; the ability to translate technical topics for broad audiences. Strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously. Ability to analyze key metrics and provide detailed reporting. Portfolio or content samples required; please include links to best‑performing posts, videos, campaigns, or portfolio website that demonstrate storytelling, creativity, and results. Expertise across many social media channels, specifically Instagram, Reddit, and other relevant platforms. Benefits
Competitive pay range: $60,000 – $80,000. Fully paid medical, dental, and vision insurance (partial coverage for dependents). 401(k) contributions. 15 days accrued vacation. 11 paid holidays. Bi‑annual pay increases. Health and wellness benefits, including free gym membership. Quarterly team‑building events. Free lunch Friday. Equal Employment Opportunity
TP‑Link Systems Inc. is an equal employment opportunity employer. We celebrate diversity, encourage innovation, and provide a workplace where all employees and applicants are respected, valued, and supported. All qualified applicants, including protected veterans and people with disabilities, are encouraged to apply. We prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity, expression, or any other characteristic protected by federal, state, or local laws.
#J-18808-Ljbffr
TP-Link Systems Inc., a global leader in networking devices and smart home products, invites applications for a Social Media Specialist who will be the voice of our brand across all social media platforms. This role blends content creation, community engagement, and performance optimization — driving viral growth, brand awareness, and user connection. Key Responsibilities
Develop and execute a strategic, consistent content calendar across key platforms. Create high‑quality, on‑brand visuals, copy, and videos that shape a distinct and recognizable brand identity. Curate user‑generated content, industry news, and relevant trends. Scale TP‑Link’s social presence with content that has viral and cultural potential, maximizing reach and engagement. Assist in developing the overall social media strategy, including audience targeting, content pillars, and campaign planning. Execute the plan, ensuring content is consistent and on‑brand. Track and analyze key social media metrics such as engagement rates, reach, and follower growth; provide regular reports and insights. Stay informed on the latest social media trends, algorithm changes, and emerging platforms; keep the brand relevant and innovative. Qualifications
Bachelor’s degree in Marketing, Communications, Public Relations, or Business (or related field). 4+ years of hands‑on experience managing and creating social media content with a proven record of growing engagement and brand visibility. Demonstrated ability to build and scale social channels from zero to one, achieving measurable growth, awareness, and community engagement. Strategic and entrepreneurial mindset with a bias for experimentation, agility, and rapid growth. Excellent writing, editing, and storytelling skills; the ability to translate technical topics for broad audiences. Strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously. Ability to analyze key metrics and provide detailed reporting. Portfolio or content samples required; please include links to best‑performing posts, videos, campaigns, or portfolio website that demonstrate storytelling, creativity, and results. Expertise across many social media channels, specifically Instagram, Reddit, and other relevant platforms. Benefits
Competitive pay range: $60,000 – $80,000. Fully paid medical, dental, and vision insurance (partial coverage for dependents). 401(k) contributions. 15 days accrued vacation. 11 paid holidays. Bi‑annual pay increases. Health and wellness benefits, including free gym membership. Quarterly team‑building events. Free lunch Friday. Equal Employment Opportunity
TP‑Link Systems Inc. is an equal employment opportunity employer. We celebrate diversity, encourage innovation, and provide a workplace where all employees and applicants are respected, valued, and supported. All qualified applicants, including protected veterans and people with disabilities, are encouraged to apply. We prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity, expression, or any other characteristic protected by federal, state, or local laws.
#J-18808-Ljbffr