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Warner Music Group

Coordinator, Platform Marketing

Warner Music Group, New York, New York, us, 10261

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About Warner Music Group At Warner Music Group, we’re a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game‑changing creatives and passionate team members. We turn dreams into stardom and audiences into fans.

Overview The Coordinator, Platform Inventory (YouTube) supports end‑to‑end management, implementation, optimization, and reporting of YouTube advertising initiatives. Focus is on owned and unsold inventory, ensuring campaigns are executed efficiently and deliver value across WMG teams worldwide.

Primary Responsibilities

Support the launch and management of all YouTube owned and unsold inventory

Supervise campaigns in Google Ads and other relevant platforms, ensuring optimal delivery against objectives.

Identify and work with Director, Platform Marketing to implement automation opportunities to streamline routine campaign tasks.

Operations & Process Improvement

Collaborate with the Director, Platform Marketing to build, document, and boost operational processes and standard methodologies for YouTube advertising to **improve** efficiency, accuracy, and scalability.

Manage ad inventory, ensuring effective placements and rotations aligned with campaign goals.

Reporting & Insights

Build detailed performance reports that showcase important data, trends, and practical insights for internal teams and clients.

Analyze campaign data to inform optimizations and improve overall campaign effectiveness.

Experience Level & Qualifications

2+ years of dedicated experience in a Ad Operations or Paid Media business, significant hands‑on experience with YouTube advertising preferred

Experience working in Google Ads, specifically TrueView

Proficient at web analytics platforms, especially Google Analytics 4 (GA4), and its integration with Google Ads

Basic familiarity tag management systems (e.g., Google Tag Manager) and implementing various tracking pixels/tags is a plus

Essential experience accomplishing reporting and campaign analysis

Exceptional attention to detail and organisational skills, with the capacity to manage multiple campaigns and projects simultaneously under tight deadlines

Work Requirements This position requires a minimum of four days per week in the office. In‑office collaboration is essential for talent development and fostering strong working relationships.

Salary Range $24.00 to $24.00 Hourly

EEO Statement Warner Music Group is an Equal Opportunity Employer.

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