Logo
Simply Good

Brand Manager (OWYN)

Simply Good, El Segundo, California, United States, 90245

Save Job

Base pay range $120,000.00/yr - $150,000.00/yr

Additional compensation types

Annual Bonus

Direct message the job poster from Simply Good

Recruiter & Junior Partner @ Proper Search Brand Manager (OWYN)

What We Are Looking For The Brand Manager will play a vital role in the continued growth of the OWYN brand by driving the core base business and other emerging categories. This individual will collaborate with some of the most talented individuals in the industry to develop disruptive innovation from concept to launch and help lead the thinking on how to drive breakthrough awareness and household penetration growth utilizing business acumen, agility, and determination to influence key stakeholders and drive category‑leading business growth.

Key Responsibilities

Own product lines within OWYN portfolio, daily management of the business, championing growth opportunities, and P&L profitability oversight

Lead development of new products from conception to launch, driving a cross‑functional team on formulation, product feasibility validation, packaging development, and sales execution; present and gain alignment from Senior Leadership through the Stage Gate process

Manage development of 360 marketing campaigns in partnership with internal teams (Creative, Digital Acceleration, Influencer Marketing) as well as external agency partners

Drive brand strategy by leveraging consumption and panel data, financial analyses, and consumer/category/competitive research to understand key business opportunities and risks

Develop and manage marketing budget, monitor ROI on all marketing spend; utilize and leverage data to make informed decisions regarding marketing investments and priorities

Coach and mentor junior team members to develop brand marketing capabilities and drive the culture

Conduct special projects, analyses, trackers and assignments, as required

Support key customer marketing initiatives, including sales decks, shipper programs, and retail‑facing collateral

Knowledge / Abilities

Excellent interpersonal communication and leadership skills to interact with Executives and team leads at all levels

Ability to manage projects simultaneously and adjust to changing priorities to successfully deliver on strategic priorities

Strong analytical background: ability to leverage multiple data sources to craft concise and compelling narratives;

must love data and storytelling

Deep understanding of how to interpret and build models from syndicated data such as IRI and/or Nielsen (IRI preferred)

Comfortable working in a fast‑paced, entrepreneurial environment that requires a solution‑oriented mindset and juggling multiple projects

Intellectual curiosity and learning agility; aspire to learn and grow in the organization and demonstrate strategic thinking

BASIC QUALIFICATIONS

Minimum 6 years progressive Marketing experience; Minimum 2 to 3 years Brand Management / Product Innovation experience in a consumer‑packaged goods company (P&L ownership, forecasting, business planning, and execution)

Experience leading cross‑functional teams (internal and agency counterparts) to set and achieve goals – Consumer Insights, Sales and Trade, Digital Marketing, R&D, Supply Chain, and Finance

Experience driving innovation from concept through launch, including leading project timelines & cross‑functional teams

Experience managing all aspects of P&L to achieve annual plan targets

Proven track record of building intelligent, data‑driven, profit generating strategies

Proven track record of configuring, concepting, and altering consumer product portfolios

Proficient in Microsoft Office: Excel, PowerPoint, and Teams

Travel is required (25%, up to 40%, as needed)

Work is performed in a fast‑paced office environment and may be stressful at times. Work may require sitting for long periods of time; requires manual dexterity sufficient to operate a keyboard, calculator, telephone, copier and fax machine and scanner.

About Simply Good Foods We’re raising the bar on what food can be. We say no to the status quo, and we say yes to making better food. Food that offers robust nutrition, not hollow nutrition. Energy, not depletion. Enjoyment, not regret. Simply, we’re on a mission to make food that works for you—that is radically nutritious and defyingly delicious. Better nutrition made easy so you can live well. We don’t compromise, so you never have to.

We are committed to attracting, developing, and retaining a diverse workforce that infuses belonging throughout our culture and business practices. We celebrate diversity and are dedicated to creating an inclusive environment for our employees.

Simply Good Foods is an equal opportunity employer. We do not discriminate based on race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local laws.

#J-18808-Ljbffr