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Restaurant Brands International

Sourcing Program Lead - Licensed Toys & Merch, Burger King

Restaurant Brands International, Germantown, Ohio, United States

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Sourcing Program Lead - Licensed Toys & Merch, Burger King

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Sourcing Program Lead - Licensed Toys & Merch, Burger King

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Restaurant Brands International Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories. RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities. RBI is committed to growing the TIM HORTONS, BURGER KING, POPEYES and FIREHOUSE SUBS brands by leveraging their respective core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc. Job Overview: We are seeking a

Program Lead

to drive the future of our Family & Young Guests marketing program at Burger King across International Markets (EMEA, LAC, APAC). This high-impact role will lead the development and sourcing of strategic agreements with licensing partners, marketing agencies, and toy & merchandise suppliers. As a core pillar of Burger King's marketing and sales activation strategy, this program plays a critical role in driving brand growth and engagement with younger audiences. This is a

12-month contract position

with the potential to convert into a full-time role. The position reports to the Senior Director, Marketing, Burger King, International, and is accountable to the Procurement Director for key deliverables. Your roles and responsibilities: Lead global sourcing strategy

for toys and merchandise across 100+ markets, including supplier network management and contract optimization. Establish, own and manage high-value supplier agreements

(>$1M), ensuring alignment with business growth and brand objectives. Monitor market trends

and identify opportunities to build future-ready capabilities that resonate with young guests and emerging consumer behaviors. Oversee agency partnerships

for licensing and creative development, ensuring impactful marketing partnerships for kids, Gen Alpha and Gen Z audiences. Act as the

primary point of contact

for supplier and agency negotiations, as well as issue resolution. Bachelor’s degree in business administration, Marketing, Finance, Supply Chain, or a related field. 6+ years of experience in procurement, sourcing, or buying in a regional or global context. Experience in toys & merchandise categories is a strong advantage. Familiarity with marketing programs involving licensing, product development, and manufacturing is highly desirable. Proven analytical and problem-solving skills, with a data-driven mindset. Strong communication and stakeholder management capabilities. Background in QSR (Quick Service Restaurants) or franchise-based business models is a plus. Comfortable working remotely and traveling across EMEA as needed. Restaurant Brands International is an equal opportunities employer, and we welcome applications from diverse candidates.

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