Great Wolf Lodge
Overview
Sales Manager
role at Great Wolf Resorts focusing on targeting high margin sales opportunities and converting them to sales wins, contributing to the Lodge's overall success. Pay : $60,000 - $65,000 This position is bonus eligible. Address: 1400 Great Wolf Dr, Baraboo WI 53913, United States Essential Duties & Responsibilities
Develop and execute comprehensive outbound prospecting strategy to secure new and existing group room and event business, specifically targeting shoulder and off-peak groups Increase market share through effective networking, research and business development activities to target, solicit and win new business Convert group and meeting inquiries to sales via fast response time, exceptional sales skills and diligent client service Represent Great Wolf at local and regional trade and travel shows in accordance with Lodge strategy to promote Groups brand and uncover new opportunities Demonstrate strong account management fundamentals, including effective entry of all activities in CRM system, tracing next steps, pipeline management and setting future meetings Build and maintain key client relationships, generating repeat business and lifetime value Prepare compelling group proposals, sales materials and contracts that result in sales wins Deliver on assigned group room and catering sales goals that contribute to the Lodge's financial success Exercise appropriate authority to negotiate contracting terms including, but not limited to, pricing for meeting room rental and audio visual Submit a weekly report to the director of sales and catering documenting sales activities, converted business and pipeline progression Create and update quarterly sales action plans outlining business development objectives and market segment strategy Provide consultation/advice to clients on all aspects of lodge's facilities and services when proposing and contracting groups and events Monitor room blocks and communicate with appropriate property personnel on a weekly basis regarding group room pick-ups, rooming lists, etc. Represent the lodge in investigating and resolving any group complaints or conflicts including, but not limited to: billing issues, misplaced items, reservations and contract discrepancies Complete Banquet Event Orders (BEOs) and Resumes for clients and operations departments to communicate specific needs, contracted/agreed-upon details and pricing for the meeting, event or program Provide detailed information on meeting-specific needs throughout the entire booking process from negotiation through departure Enter accurate rooming lists, routing information, tax-exempt status and verification of payment in Company software systems Maintain Posting Master (PM) account ledger by keeping track of all open PM accounts Basic Qualifications & Skills
Bachelor's degree in hotel/hospitality or related field, or equivalent combination of education/experience Minimum 4 years in sales with specific experience in hospitality event/conference sales Proficiency in Microsoft Office Suite Successful completion of criminal background check and drug screen Successful Department of Motor Vehicle check Professional communication skills both verbal and written Desired Qualifications & Traits
Significant customer service experience Strong problem solving and organizational skills Attention to detail and ability to exceed quality standards Enthusiastic and positive energy Multi-tasking ability Physical Requirements
Able to lift up to 20lbs Able to bend, stretch, and twist Able to stand or sit for long periods of time Estimated Salary Range
$60,000 - $65,000 annual base salary An employee's pay position within the salary range will be based on several factors, including education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, contractual agreements, and business needs. The range listed is one component of Great Wolf's total compensation package, which may include annual bonuses, a Paid Time Off policy, and other perks. Equal Opportunity Employer /Protected Veterans/Individuals with Disabilities The contractor will not discriminate against employees or applicants for discussing or disclosing pay as required by 41 CFR 60-1.35(c). This contractor and subcontractor shall abide by applicable equal employment regulations and take affirmative action to employ and advance in employment individuals without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.
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Sales Manager
role at Great Wolf Resorts focusing on targeting high margin sales opportunities and converting them to sales wins, contributing to the Lodge's overall success. Pay : $60,000 - $65,000 This position is bonus eligible. Address: 1400 Great Wolf Dr, Baraboo WI 53913, United States Essential Duties & Responsibilities
Develop and execute comprehensive outbound prospecting strategy to secure new and existing group room and event business, specifically targeting shoulder and off-peak groups Increase market share through effective networking, research and business development activities to target, solicit and win new business Convert group and meeting inquiries to sales via fast response time, exceptional sales skills and diligent client service Represent Great Wolf at local and regional trade and travel shows in accordance with Lodge strategy to promote Groups brand and uncover new opportunities Demonstrate strong account management fundamentals, including effective entry of all activities in CRM system, tracing next steps, pipeline management and setting future meetings Build and maintain key client relationships, generating repeat business and lifetime value Prepare compelling group proposals, sales materials and contracts that result in sales wins Deliver on assigned group room and catering sales goals that contribute to the Lodge's financial success Exercise appropriate authority to negotiate contracting terms including, but not limited to, pricing for meeting room rental and audio visual Submit a weekly report to the director of sales and catering documenting sales activities, converted business and pipeline progression Create and update quarterly sales action plans outlining business development objectives and market segment strategy Provide consultation/advice to clients on all aspects of lodge's facilities and services when proposing and contracting groups and events Monitor room blocks and communicate with appropriate property personnel on a weekly basis regarding group room pick-ups, rooming lists, etc. Represent the lodge in investigating and resolving any group complaints or conflicts including, but not limited to: billing issues, misplaced items, reservations and contract discrepancies Complete Banquet Event Orders (BEOs) and Resumes for clients and operations departments to communicate specific needs, contracted/agreed-upon details and pricing for the meeting, event or program Provide detailed information on meeting-specific needs throughout the entire booking process from negotiation through departure Enter accurate rooming lists, routing information, tax-exempt status and verification of payment in Company software systems Maintain Posting Master (PM) account ledger by keeping track of all open PM accounts Basic Qualifications & Skills
Bachelor's degree in hotel/hospitality or related field, or equivalent combination of education/experience Minimum 4 years in sales with specific experience in hospitality event/conference sales Proficiency in Microsoft Office Suite Successful completion of criminal background check and drug screen Successful Department of Motor Vehicle check Professional communication skills both verbal and written Desired Qualifications & Traits
Significant customer service experience Strong problem solving and organizational skills Attention to detail and ability to exceed quality standards Enthusiastic and positive energy Multi-tasking ability Physical Requirements
Able to lift up to 20lbs Able to bend, stretch, and twist Able to stand or sit for long periods of time Estimated Salary Range
$60,000 - $65,000 annual base salary An employee's pay position within the salary range will be based on several factors, including education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, contractual agreements, and business needs. The range listed is one component of Great Wolf's total compensation package, which may include annual bonuses, a Paid Time Off policy, and other perks. Equal Opportunity Employer /Protected Veterans/Individuals with Disabilities The contractor will not discriminate against employees or applicants for discussing or disclosing pay as required by 41 CFR 60-1.35(c). This contractor and subcontractor shall abide by applicable equal employment regulations and take affirmative action to employ and advance in employment individuals without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.
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