American House Senior Living Communities
Sales Specialist
American House Senior Living Communities, Estero, Florida, United States, 33928
The Sales Specialist is a sales professional responsible for leasing senior living communities within a particular geographic region. They are accountable for creating and following a strategic business plan, managing their sales lead bank in YARDI, driving lead generation efforts, creating urgency with prospects to drive sales results, managing sales conversions and following a sales process through closing move ins to achieve budgeted occupancy and revenue at for assignment communities.
Required Experience for a Sales Specialist:
Previous experience in sales with a proven track record of meeting and exceeding sales goals in the senior housing industry
Ability to conduct quality discovery conversations and match up our services to the prospect needs in order to advance prospects to resident move ins
Aggressive sales instinct with the ability to close while maintaining compassion for our seniors
Ability to manage time effectively in each facet of sales and marketing (lead generation, lead advancement, lead conversion, business development)
Must be able to build relationships quickly with team members and work collaboratively to reach community occupancy/revenue goals
Goal oriented and results-driven
Must possess excellent communication and presentation skills
Nimble and agile with problem-solving skills in order to determine solutions for clients and partner with community and regional leadership teams
Technically savvy in Microsoft programs and utilizing CRM software
Local travel will be required
Primary Responsibilities of a Sales Specialist:
Achieve budgeted occupancy and revenue goals for the community
Utilizes YARDI CRM to accurately manage sales lead bank, sales conversion ratios, and move in metrics
Identify and target new business development contacts to drive professional referrals
Make daily calls to prospects in YARDI CRM to schedule tours and virtual tours
Provides tours or virtual tours of senior housing communities to potential residents and referral sources
Plan and execute marketing initiatives and resident events
Be a trusted advisor for potential residents, their families and staff members
Promote American House culture, mission and standards in each community assignment
Communicate effectively and partner in cross functional collaboration throughout the organization
Complete weekly occupancy report, marketing plans, competitive analysis and all standards in sales & marketing playbook
Willingness to work a flexible schedule to include evenings, weekends, or “non-traditional” work hours per community assignment needs
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