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Inovar Packaging Group

National Account Executive - Labels

Inovar Packaging Group, Kansas City, Kansas, United States, 66115

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Overview

National Account Executive - Labels & Flexible Packaging (Experienced Label Salespeople will only be considered) at Inovar Packaging Group. Inovar Packaging Group is seeking a highly motivated Account Executive with a strong background in pressure-sensitive labels, shrink sleeves, roll-fed labels, and flexible packaging to drive growth and expand our customer base. Key Responsibilities

Business Development & Client Management: Develop and maintain relationships with new and existing clients to ensure customer satisfaction and long-term partnerships. Prospecting & Market Expansion: Identify and engage potential customers through networking, referrals, industry events, and cold outreach to expand market reach. Sales Strategy & Execution: Develop and implement sales strategies for an assigned region, focusing on pressure-sensitive labels, shrink sleeves, roll-fed labels, and flexible packaging. Consultative Sales Approach: Assess customer needs and recommend customized packaging solutions that enhance product appeal and performance. Product Knowledge & Education: Provide clients with information about label materials, printing technologies, adhesives, and application processes to guide purchasing decisions. Proposal & Contract Negotiation: Prepare quotes, terms, and bid specifications; negotiate pricing and service agreements to close deals. Order Management & Coordination: Collaborate with internal teams to ensure orders are processed efficiently and delivered on time. Market & Industry Awareness: Stay informed about industry trends, competitors, and customer needs to position Inovar as a trusted partner. Reporting & Performance Tracking: Maintain records of sales activity and pipeline in CRM systems. Other Responsibilities: Perform additional duties as assigned to support business growth and customer satisfaction. Required Skills & Qualifications

A passion for creative problem-solving and a customer-first mindset. 4+ years of direct sales experience in pressure-sensitive labels, shrink sleeves, roll-fed labels, flexible packaging, reclosure, and lidding solutions. Thorough understanding of label printing technologies, substrates, adhesives, and application methods. Proven ability to develop and execute sales strategies, achieve revenue targets, and grow market share. Ability to analyze customer needs and provide tailored packaging solutions. Ability to build and maintain long-term relationships with brand owners, converters, and manufacturers. Excellent negotiation, communication, and presentation skills. Strong understanding of packaging regulations, compliance standards, and sustainability trends in labeling. Proficiency in CRM tools, Microsoft Office Suite, and sales forecasting tools. Ability to travel as needed to meet clients, attend industry events, and visit production facilities. Preferred Qualifications

Bachelor’s degree in Business, Marketing, Packaging Engineering, or a related field preferred. Existing network of industry contacts in food, beverage, personal care, pharmaceuticals, or industrial labeling. Physical & Travel Requirements

Ability to lift sample materials and presentation kits up to 25 lbs. Frequent travel to customer locations, industry trade shows, and company facilities (~30-50% travel required). If you’re looking to grow your career with a company that values innovation, teamwork, and craftsmanship, Inovar is the place for you!

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