Choice Logistics
Manager of Lead Generation (Sales)
Choice Logistics, Wayne, Pennsylvania, United States, 19087
6 days ago Be among the first 25 applicants
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Overview
The Manager of Lead Generation will be responsible for developing and executing a comprehensive strategy to identify, source, and qualify high-quality leads, building a robust pipeline to support our global sales organization. This role will own lead generation initiatives across multiple international regions, aligning closely with regional market dynamics and sales goals. The ideal candidate is a proactive, results-driven leader with strong communication skills, deep knowledge of B2B sales processes, and a track record of driving scalable pipeline growth in complex, global environments. Responsibilities
Learn about Choice Logistics, our portfolio of offerings and how to articulate our value proposition to prospective customers. Qualify leads based on defined criteria and ensure accurate data entry into the CRM system Maintain and update lead and prospect information in CRM (e.g. HubSpot) Develop and execute outbound campaigns (email, cold calls, social outreach) Create and execute a comprehensive lead generation strategy that aligns with sales goals Conduct research to identify potential leads through various channels (LinkedIn, online databases, industry events, social media, etc.) Monitor campaign performance, conversion rates, and ROI. Use insights to optimize channels, targeting, and messaging. Stay up to date with industry trends and market developments, applying this knowledge to refine lead generation strategies. Meet and exceed monthly lead generation targets. Other duties and activities as assigned. Skills/Qualifications
Bachelor’s Degree preferred 5+ years of experience in lead generation Industry experience is a plus Excellent communication skills, verbal and written Deep knowledge of inbound/outbound lead generation tactics and channels Hands-on experience with CRM and marketing automation tools Required in office 3 days/week THIS IS NOT A MARKETING ROLE Details
Seniority level: Associate Employment type: Full-time Job function: Sales and Research Industries: Transportation, Logistics, Supply Chain and Storage Referrals increase your chances of interviewing at Choice Logistics by 2x Get notified about new Manager of Sales jobs in
Wayne, PA . Philadelphia, PA $181,000.00-$290,000.00 2 weeks ago West Chester, PA $40,000.00-$50,000.00 3 months ago King of Prussia, PA $95,000.00-$110,000.00 2 weeks ago Philadelphia, PA $100,000.00-$116,000.00 3 weeks ago Philadelphia, PA $47,490.00-$71,230.00 3 days ago Greater Philadelphia $130,000.00-$160,000.00 2 days ago Greater Philadelphia $90,000.00-$130,000.00 3 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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The Manager of Lead Generation will be responsible for developing and executing a comprehensive strategy to identify, source, and qualify high-quality leads, building a robust pipeline to support our global sales organization. This role will own lead generation initiatives across multiple international regions, aligning closely with regional market dynamics and sales goals. The ideal candidate is a proactive, results-driven leader with strong communication skills, deep knowledge of B2B sales processes, and a track record of driving scalable pipeline growth in complex, global environments. Responsibilities
Learn about Choice Logistics, our portfolio of offerings and how to articulate our value proposition to prospective customers. Qualify leads based on defined criteria and ensure accurate data entry into the CRM system Maintain and update lead and prospect information in CRM (e.g. HubSpot) Develop and execute outbound campaigns (email, cold calls, social outreach) Create and execute a comprehensive lead generation strategy that aligns with sales goals Conduct research to identify potential leads through various channels (LinkedIn, online databases, industry events, social media, etc.) Monitor campaign performance, conversion rates, and ROI. Use insights to optimize channels, targeting, and messaging. Stay up to date with industry trends and market developments, applying this knowledge to refine lead generation strategies. Meet and exceed monthly lead generation targets. Other duties and activities as assigned. Skills/Qualifications
Bachelor’s Degree preferred 5+ years of experience in lead generation Industry experience is a plus Excellent communication skills, verbal and written Deep knowledge of inbound/outbound lead generation tactics and channels Hands-on experience with CRM and marketing automation tools Required in office 3 days/week THIS IS NOT A MARKETING ROLE Details
Seniority level: Associate Employment type: Full-time Job function: Sales and Research Industries: Transportation, Logistics, Supply Chain and Storage Referrals increase your chances of interviewing at Choice Logistics by 2x Get notified about new Manager of Sales jobs in
Wayne, PA . Philadelphia, PA $181,000.00-$290,000.00 2 weeks ago West Chester, PA $40,000.00-$50,000.00 3 months ago King of Prussia, PA $95,000.00-$110,000.00 2 weeks ago Philadelphia, PA $100,000.00-$116,000.00 3 weeks ago Philadelphia, PA $47,490.00-$71,230.00 3 days ago Greater Philadelphia $130,000.00-$160,000.00 2 days ago Greater Philadelphia $90,000.00-$130,000.00 3 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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