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Gentiva

AVP of New Starts

Gentiva, Nashville, Tennessee, United States, 37247

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5 days ago Be among the first 25 applicants

Overview Based on operational needs, we prefer the AVP of New Starts to be based near a major airport in one of the following states: GA, FL, AL, MS, NC, SC, TN, VA, PA, TX. Lead Expansion. Fuel Growth. Build from the Ground Up. Are you a strategic builder who thrives in creating new market success? We’re seeking an experienced and visionary Area Vice President (AVP) of New Starts to lead and scale our expansion efforts across emerging markets. This role drives new start initiatives by developing talent, executing high-impact strategies, and partnering cross-functionally to ensure sustainable growth and regulatory alignment. The AVP of New Starts is a key leadership position responsible for identifying new market opportunities, mentoring field-based development teams, and coordinating operational, clinical, and sales initiatives to meet or exceed census and revenue targets.

What You’ll Do

Direct and lead new market expansion strategies across multiple regions in alignment with organizational growth goals.

Develop and implement the New Start methodology, including staffing plans and launch timelines.

Oversee hiring, coaching, and professional development for new start operations teams.

Partner with Regional Operations and Business Development teams to identify new market talent and drive business alignment.

Design and manage launch plans, sales initiatives, referral partnerships, and local marketing campaigns.

Lead budget development and oversee P&L management for all assigned new start markets.

Ensure full compliance with state, federal, and organizational standards in all market initiatives.

Participate in local and regional community and business development activities to enhance brand visibility and partnerships.

Monitor KPIs and provide strategic guidance until each new start achieves target census and sustainability benchmarks.

Guide teams with consultative leadership and provide actionable insights through data analysis and sales performance reviews.

About You Required Qualifications

Bachelor’s degree required

Multi-site hospice operations leadership experience

Demonstrated expertise in new market planning, talent acquisition, and team coaching

Comfortable leading both strategy and execution while working with remote and field-based teams

Excellent understanding of regulatory environments, budgeting, and financial accountability

Position requires 75% overnight travel

Preferred Tools & Experience

Intermediate Excel & Basic PowerPoint

Data fluency and comfort reviewing business performance in CRM or EMR systems (HomeCare HomeBase preferred)

Valid driver's license and automobile insurance

Experience scaling new hospice locations is a plus

We Offer Benefits For All Associates (Full-Time, Part-Time & Per Diem)

Competitive Pay

401(k) with Company Match

Career Advancement Opportunities

National & Local Recognition Programs

Teammate Assistance Fund

Additional Full-Time Benefits

Medical, Dental, Vision Insurance

Mileage Reimbursement

Generous Paid Time Off + 7 Paid Holidays

Wellness Programs (Telemedicine, Diabetes Management, Joint & Spine Concierge Care)

Education Support & Tuition Assistance (ASN to BSN, BSN to MSN)

Free Continuing Education Units (CEUs)

Company-paid Life & Long-Term Disability Insurance

Voluntary Benefits (Pet, Critical Illness, Accident, LTC)

Ready to Launch, Lead, and Grow? Apply today to help shape the future of care—one market at a time.

Legalese

This is a safety-sensitive position

Employee must meet minimum requirements to be eligible for benefits

Where applicable, employee must meet state specific requirements

We are proud to be an EEO employer

We maintain a drug-free workplace

Related Job Titles: AVP Hospice, Healthcare Sales Executive, Hospice Business Development, New Market Expansion, Area Vice President Sales, Hospice Growth Strategy, Post-Acute Sales, Home Health Market Launch, Hospice Startup Leader, Sales Director Hospice, Remote Sales Leadership Jobs, Healthcare Sales Leader, Hospice Census Growth

ReqID: 2025-129065

Category: Sales and Sales Leadership

Position Type: Full-Time

Company: Gentiva Hospice

Nashville, TN line items and similar listings intentionally omitted for clarity and compliance.

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