Circa - IPG DXTRA
Please note: This a hybrid role located in Chicago, IL. You will have an opportunity to collaborate in-person three days a week at our Chicago office while maintaining flexibility for remote work.
Golin Chicago, our global headquarters, is seeking a
Manager, Influencer Strategist
who excels at building brands online to drive offline impact.
Are you the person in your friend group who’s always the first to share new social content or talk about a new influencer before they go viral? The one people come to when they want to know what the new trends or emerging voices are? Then let’s talk!
Golin has been on a winning streak of recognition: PRWeek’s Best Place to Work, Provoke Media’s Global Agency of the Year, PRWeek’s Large Agency of the year and winning two Grand Prix at Cannes.
Riding the wave of recognition and award‑winning work, the Manager, Influencer + Social Strategist has an incredible opportunity to work on social strategy development, with an emphasis on full‑funnel influencer strategy and relationship building that helps promote and protect the brand in Chicago and keep Golin on top.
It’s an exciting time for the agency to continue to deliver impactful earned work that builds brands and reputations.
What You’ll Do
Build and manage relationships with individual influencers and influencer agents/publicists, while also discovering relevant voices for our brands through platforms and database tools
Develop creative channel and content strategies, based on best practices, channel insights, and a native understanding of popular platforms
Take the lead on program executions, helping our integrated teams understand the value of and way to incorporate influencers/talent into campaigns beyond just the content they create
Keep a pulse on what’s being talked about by media, consumers and influencers – and make recommendations that will drive earned conversation
Serve as day‑to‑day influencer contact for clients and influencers; managing deadlines, content reviews, contracts and on the fly requests
Operate as a key member of the digital team, driving daily actionable results through social content, influencer and consumer engagement or outreach
Contribute to digital program results reporting and strategy optimizations in real time
Develop and deliver client presentations and POVs related to digital activations and programs
Quickly spot opportunities and new industry trends, glean insights, and brainstorm action plans driving results
Manage, mentor, and coach junior staff with potential to directly oversee 2‑3 individuals
How You Work
Thrive in a fast‑paced, collaborative environment that pivots with the speed and volatility of culture
Step forward and proactively move projects and innovations along—not waiting for someone to tell you what the next steps are, but contributing assertively
Work well under pressure, remaining focused, positive, and professional
Have a passion for uncovering the latest cultural meme or popular style to fuel big ideas
Highly adaptable and ability to shift priorities in real‑time to meet client needs
Energetic, with a deep knowledge of the social, influencer and digital marketing landscape
Detail oriented and organized – ability to run more than one program at a time and stay on task
What You Have
Bachelor’s degree with 3‑5 years’ experience in digital, advertising, or PR with a deep understanding of influencer marketing, relationship building, and publicity
Proven skills to build brand‑level influencer strategies from scratch and translate them with complete digital fluency
Experience identifying robust influencer lists, developing and managing relationships with influencers and using measurement tools
Experience creating and planning campaigns across social channels such as Facebook, Snapchat, X, Instagram and LinkedIn; preferred experience on TikTok and Twitch
Excellent verbal, written, presentation and problem‑solving skills
New innovative thinking, providing recommendations and opportunities for clients to engage with influencers and consumers in unique ways
Ability to develop influencer strategies and campaigns while navigating challenging social climates and/or brand crisis
Familiarity with managing rigorous vetting processes and brand compliance standards
Bonus points if you have a background in pitching media and understand what it takes to drive headlines
About Us Golin is a global, award‑winning public relations agency that helps the company create change that matters. Together, we discover powerful human truths that bind us, create with bravery, and collaborate inclusively and obsessively. Golin’s 1,700 global employees operate across 50+ offices worldwide, allowing us to provide our clients with comprehensive solutions for multi‑market, regional and global communications programs.
We are committed to upskilling our workforce, democratizing access to tools, and integrating AI into our daily work to maximize the value we deliver to our clients.
We’re especially committed to going all in for our people. We challenge our employees to be courageously happy and have empowered them to do so by offering our LifeTime benefits program.
Our expertise ranges from brand‑building and cutting‑edge digital content to corporate reputation, healthcare advocacy and measurement. Golin aligns earned‑first, data‑driven creative with the customer journey through our collaborative G4 Model to deliver maximum impact for clients.
Salary Range: $55,000 – $95,000
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by law.
#J-18808-Ljbffr
Golin Chicago, our global headquarters, is seeking a
Manager, Influencer Strategist
who excels at building brands online to drive offline impact.
Are you the person in your friend group who’s always the first to share new social content or talk about a new influencer before they go viral? The one people come to when they want to know what the new trends or emerging voices are? Then let’s talk!
Golin has been on a winning streak of recognition: PRWeek’s Best Place to Work, Provoke Media’s Global Agency of the Year, PRWeek’s Large Agency of the year and winning two Grand Prix at Cannes.
Riding the wave of recognition and award‑winning work, the Manager, Influencer + Social Strategist has an incredible opportunity to work on social strategy development, with an emphasis on full‑funnel influencer strategy and relationship building that helps promote and protect the brand in Chicago and keep Golin on top.
It’s an exciting time for the agency to continue to deliver impactful earned work that builds brands and reputations.
What You’ll Do
Build and manage relationships with individual influencers and influencer agents/publicists, while also discovering relevant voices for our brands through platforms and database tools
Develop creative channel and content strategies, based on best practices, channel insights, and a native understanding of popular platforms
Take the lead on program executions, helping our integrated teams understand the value of and way to incorporate influencers/talent into campaigns beyond just the content they create
Keep a pulse on what’s being talked about by media, consumers and influencers – and make recommendations that will drive earned conversation
Serve as day‑to‑day influencer contact for clients and influencers; managing deadlines, content reviews, contracts and on the fly requests
Operate as a key member of the digital team, driving daily actionable results through social content, influencer and consumer engagement or outreach
Contribute to digital program results reporting and strategy optimizations in real time
Develop and deliver client presentations and POVs related to digital activations and programs
Quickly spot opportunities and new industry trends, glean insights, and brainstorm action plans driving results
Manage, mentor, and coach junior staff with potential to directly oversee 2‑3 individuals
How You Work
Thrive in a fast‑paced, collaborative environment that pivots with the speed and volatility of culture
Step forward and proactively move projects and innovations along—not waiting for someone to tell you what the next steps are, but contributing assertively
Work well under pressure, remaining focused, positive, and professional
Have a passion for uncovering the latest cultural meme or popular style to fuel big ideas
Highly adaptable and ability to shift priorities in real‑time to meet client needs
Energetic, with a deep knowledge of the social, influencer and digital marketing landscape
Detail oriented and organized – ability to run more than one program at a time and stay on task
What You Have
Bachelor’s degree with 3‑5 years’ experience in digital, advertising, or PR with a deep understanding of influencer marketing, relationship building, and publicity
Proven skills to build brand‑level influencer strategies from scratch and translate them with complete digital fluency
Experience identifying robust influencer lists, developing and managing relationships with influencers and using measurement tools
Experience creating and planning campaigns across social channels such as Facebook, Snapchat, X, Instagram and LinkedIn; preferred experience on TikTok and Twitch
Excellent verbal, written, presentation and problem‑solving skills
New innovative thinking, providing recommendations and opportunities for clients to engage with influencers and consumers in unique ways
Ability to develop influencer strategies and campaigns while navigating challenging social climates and/or brand crisis
Familiarity with managing rigorous vetting processes and brand compliance standards
Bonus points if you have a background in pitching media and understand what it takes to drive headlines
About Us Golin is a global, award‑winning public relations agency that helps the company create change that matters. Together, we discover powerful human truths that bind us, create with bravery, and collaborate inclusively and obsessively. Golin’s 1,700 global employees operate across 50+ offices worldwide, allowing us to provide our clients with comprehensive solutions for multi‑market, regional and global communications programs.
We are committed to upskilling our workforce, democratizing access to tools, and integrating AI into our daily work to maximize the value we deliver to our clients.
We’re especially committed to going all in for our people. We challenge our employees to be courageously happy and have empowered them to do so by offering our LifeTime benefits program.
Our expertise ranges from brand‑building and cutting‑edge digital content to corporate reputation, healthcare advocacy and measurement. Golin aligns earned‑first, data‑driven creative with the customer journey through our collaborative G4 Model to deliver maximum impact for clients.
Salary Range: $55,000 – $95,000
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by law.
#J-18808-Ljbffr