Maiden Home
Job Overview
Maiden Home is a luxury home furnishings brand based in New York that designs original pieces and sources exquisite materials to deliver exceptional design and quality. The company seeks an Associate, CRM & Lifecycle Marketing to support and scale omnichannel marketing and sales outreach.
Location New York headquarters, TriBeCa.
Responsibilities
Own and execute Klaviyo automated email flows such as abandonment and new subscriber welcome flows.
Partner with cross‑functional teams (E‑commerce, Product Operations, Brand, Creative) to build customer emails and flows in Klaviyo.
Collaborate with the Brand Marketing team on executing the email calendar, cadence, and A/B testing.
Support company clienteling efforts, including prospecting for client‑facing teams and creating varied content and newsletters.
Pull customer segmentation to support marketing initiatives such as direct mail and paid digital advertising.
Regularly maintain and update customer databases and CRM platform.
Conduct ongoing reporting for Growth Marketing channel performance (e.g., outreaches, appointments booked, etc.).
Partner with the Brand Marketing team to define customer personas for ongoing outreach.
Qualifications
1–3 years of experience in CRM or retention marketing at a creatively/brand‑led oriented company.
Experience in the luxury, fashion, or high‑end furniture industry preferred.
Strong mix of left and right brain skills—ability to analyze data and think creatively about the brand.
Experience with Klaviyo as an ESP & CRM.
Comfortable working in Excel and manipulating large datasets.
Ability to thrive in a highly dynamic and fast‑paced environment.
Excellent cross‑functional collaboration skills with stakeholders across sales, customer care, creative, and other departments.
About Maiden Home Maiden Home is an authority in luxury home furnishings. The brand designs original pieces at its New York studio, sources materials from trusted partners worldwide, and works directly with distinguished artisans to bring them to life. It delivers products with prices and lead times that are unheard of in the furniture industry. The brand has been praised by leading interior designers and publications including Architectural Digest and Elle Decor.
Equal Opportunity Statement Maiden Home is a proud equal opportunity employer. We are committed to building a diverse and inclusive culture. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, protected veteran status, or any other legally protected characteristics.
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Location New York headquarters, TriBeCa.
Responsibilities
Own and execute Klaviyo automated email flows such as abandonment and new subscriber welcome flows.
Partner with cross‑functional teams (E‑commerce, Product Operations, Brand, Creative) to build customer emails and flows in Klaviyo.
Collaborate with the Brand Marketing team on executing the email calendar, cadence, and A/B testing.
Support company clienteling efforts, including prospecting for client‑facing teams and creating varied content and newsletters.
Pull customer segmentation to support marketing initiatives such as direct mail and paid digital advertising.
Regularly maintain and update customer databases and CRM platform.
Conduct ongoing reporting for Growth Marketing channel performance (e.g., outreaches, appointments booked, etc.).
Partner with the Brand Marketing team to define customer personas for ongoing outreach.
Qualifications
1–3 years of experience in CRM or retention marketing at a creatively/brand‑led oriented company.
Experience in the luxury, fashion, or high‑end furniture industry preferred.
Strong mix of left and right brain skills—ability to analyze data and think creatively about the brand.
Experience with Klaviyo as an ESP & CRM.
Comfortable working in Excel and manipulating large datasets.
Ability to thrive in a highly dynamic and fast‑paced environment.
Excellent cross‑functional collaboration skills with stakeholders across sales, customer care, creative, and other departments.
About Maiden Home Maiden Home is an authority in luxury home furnishings. The brand designs original pieces at its New York studio, sources materials from trusted partners worldwide, and works directly with distinguished artisans to bring them to life. It delivers products with prices and lead times that are unheard of in the furniture industry. The brand has been praised by leading interior designers and publications including Architectural Digest and Elle Decor.
Equal Opportunity Statement Maiden Home is a proud equal opportunity employer. We are committed to building a diverse and inclusive culture. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, protected veteran status, or any other legally protected characteristics.
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