Mars United Commerce
Director, Programmatic Advertising – People & Culture
Mars United Commerce is a global commerce company delivering solutions to grow client businesses. We operate in Strategy & Analytics, Digital Commerce, Content & Experiences, and Retail Consultancy to form a United Commerce Ecosystem. We are seeking a Programmatic Director to lead the agency39;s programmatic practice into its next phase of evolution and growth. The ideal candidate has a proven track record of building and executing winning programmatic strategies for brands on retail media platforms, is an innovative thinker who can inspire a team to achieve ambitious results, and is a strong leader who fosters accountability and continuous learning. Primary Responsibilities
Own the strategic vision for programmatic advertising initiatives across key brands, primarily on Amazon DSP, with expansion to The Trade Desk, DV360, and other emerging retail media networks (e.g., Instacart, CitrusAd, Criteo, Quotient). Translate client objectives into data-driven media plans and oversee flawless execution, optimization, and performance. Act as a trusted advisor to senior clients, leading strategic conversations, campaign reviews, QBRs, and innovation roadmaps. Lead, mentor, and grow a high-performing programmatic team (Senior Managers, Managers, Specialists); foster a culture of accountability, collaboration, and continuous learning. Establish team goals, provide ongoing coaching and development plans, and conduct performance evaluations. Implement training initiatives for hands-on DSP activation and cross-platform capabilities to deliver best-in-class execution. Partner with eCommerce, Strategy, and Analytics teams to deliver cohesive omnichannel plans aligned with brand goals and retail channel strategies. Oversee campaign setup and performance management with consistent measurement, reporting, and optimization frameworks. Drive actionable insights and strategic recommendations based on performance data, client goals, and competitive analysis. Ensure clear communication of KPIs, campaign performance, and optimizations across internal and external stakeholders. Own programmatic budget stewardship, pacing, financial accuracy, and reconciliation in partnership with Finance and Client teams. Lead vendor management, evaluating partner performance and introducing new solutions aligned with strategic goals. Maintain oversight of campaign trackers, timelines, documentation, and financial reporting across programmatic initiatives. Skills & Qualifications
7+ years of digital media experience with strong focus on Amazon DSP, The Trade Desk, and DV360; retail media experience across multiple platforms is highly preferred. Proven leadership experience managing teams and fostering a high-performance culture. Deep understanding of the digital media landscape, media measurement, and attribution methodologies. Experience in ad operations, including trafficking, troubleshooting, and managing programmatic ad delivery. Familiarity with ad serving platforms and optimizing campaign delivery is a plus. Ability to lead strategic conversations with senior clients and internal stakeholders. High proficiency in data analysis and visualization using Excel/Google Sheets (pivot tables, VLOOKUP, advanced formulas). Exceptional organizational skills with the ability to manage multiple priorities, meet deadlines, and maintain attention to detail in a fast-paced environment. Proactive communicator across platforms (Slack, Zoom, email) with a collaborative and solutions-oriented mindset. Mars United Commerce is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bona fide occupational qualification applies. Mars United Commerce has developed inclusive benefit plans and policies, including group health plans, parental leave with paid maternity and paternity benefits, flexible paid time off, confidential employee assistance, wellness initiatives, financial health guidance, tuition support, and a flexible work environment and culture. Compensation Range: $119,510 - $171,675 annually. Compensation will be determined based on skills, qualifications, and experience. Company reserves the right to modify this pay range. For regular roles, medical coverage, dental, vision, disability, 401k, and paid time off are offered. The application deadline for this posting is November 30, 2025.
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Mars United Commerce is a global commerce company delivering solutions to grow client businesses. We operate in Strategy & Analytics, Digital Commerce, Content & Experiences, and Retail Consultancy to form a United Commerce Ecosystem. We are seeking a Programmatic Director to lead the agency39;s programmatic practice into its next phase of evolution and growth. The ideal candidate has a proven track record of building and executing winning programmatic strategies for brands on retail media platforms, is an innovative thinker who can inspire a team to achieve ambitious results, and is a strong leader who fosters accountability and continuous learning. Primary Responsibilities
Own the strategic vision for programmatic advertising initiatives across key brands, primarily on Amazon DSP, with expansion to The Trade Desk, DV360, and other emerging retail media networks (e.g., Instacart, CitrusAd, Criteo, Quotient). Translate client objectives into data-driven media plans and oversee flawless execution, optimization, and performance. Act as a trusted advisor to senior clients, leading strategic conversations, campaign reviews, QBRs, and innovation roadmaps. Lead, mentor, and grow a high-performing programmatic team (Senior Managers, Managers, Specialists); foster a culture of accountability, collaboration, and continuous learning. Establish team goals, provide ongoing coaching and development plans, and conduct performance evaluations. Implement training initiatives for hands-on DSP activation and cross-platform capabilities to deliver best-in-class execution. Partner with eCommerce, Strategy, and Analytics teams to deliver cohesive omnichannel plans aligned with brand goals and retail channel strategies. Oversee campaign setup and performance management with consistent measurement, reporting, and optimization frameworks. Drive actionable insights and strategic recommendations based on performance data, client goals, and competitive analysis. Ensure clear communication of KPIs, campaign performance, and optimizations across internal and external stakeholders. Own programmatic budget stewardship, pacing, financial accuracy, and reconciliation in partnership with Finance and Client teams. Lead vendor management, evaluating partner performance and introducing new solutions aligned with strategic goals. Maintain oversight of campaign trackers, timelines, documentation, and financial reporting across programmatic initiatives. Skills & Qualifications
7+ years of digital media experience with strong focus on Amazon DSP, The Trade Desk, and DV360; retail media experience across multiple platforms is highly preferred. Proven leadership experience managing teams and fostering a high-performance culture. Deep understanding of the digital media landscape, media measurement, and attribution methodologies. Experience in ad operations, including trafficking, troubleshooting, and managing programmatic ad delivery. Familiarity with ad serving platforms and optimizing campaign delivery is a plus. Ability to lead strategic conversations with senior clients and internal stakeholders. High proficiency in data analysis and visualization using Excel/Google Sheets (pivot tables, VLOOKUP, advanced formulas). Exceptional organizational skills with the ability to manage multiple priorities, meet deadlines, and maintain attention to detail in a fast-paced environment. Proactive communicator across platforms (Slack, Zoom, email) with a collaborative and solutions-oriented mindset. Mars United Commerce is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bona fide occupational qualification applies. Mars United Commerce has developed inclusive benefit plans and policies, including group health plans, parental leave with paid maternity and paternity benefits, flexible paid time off, confidential employee assistance, wellness initiatives, financial health guidance, tuition support, and a flexible work environment and culture. Compensation Range: $119,510 - $171,675 annually. Compensation will be determined based on skills, qualifications, and experience. Company reserves the right to modify this pay range. For regular roles, medical coverage, dental, vision, disability, 401k, and paid time off are offered. The application deadline for this posting is November 30, 2025.
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