Leaf Home
Fargo - Regional Event Marketing Manager
Leaf Home is a leading direct‑to‑consumer provider of branded home services and products. With a patented LeafFilter gutter protection system and a portfolio that has earned accolades from Good Housekeeping, Consumer Reports, and This Old House, we serve over 1 million homeowners across the United States and Canada. Our 250+ regional sales and installation offices work together to deliver convenience, excellence, and quality on every project.
Benefits Industry‑best compensation packages | Fully paid health, dental, and vision insurance | 401(k) with company match | Paid time off, including paid parental leave | Individualized career development programs | Childcare assistance | Employee assistance programs, including legal, financial planning, and counseling | Employee discount marketplace | Employee Resource Groups (VetConnect, DEI Committee, Women’s Committee).
Position Summary The
Regional Event Marketing Manager
manages a team of
Event Marketing Managers
and
Event Marketers
in the assigned region. This role is accountable for team performance, exceeding revenue targets, managing budgets, and ensuring the successful execution of the Event Marketing Department.
Essential Duties and Responsibilities
Develop and drive event‑based marketing initiatives to generate sales leads for sales representative follow‑up.
Identify, schedule, and plan event calendars for the team in the assigned region.
Oversee budgeting and staffing for local events.
Attend trade shows, home shows, fairs, festivals, and community events, leading the team to generate new sales leads.
Manage event marketing materials and equipment setup and teardown.
Collaborate with the Leadership Team to grow brand presence within the region.
Recruit, hire, train, and develop District Event Marketing Managers and Event Marketers with clear KPIs.
Develop timelines, organizational plans, and internal communications for cohesion and transparency.
Track and report event metrics to evaluate performance and ROI.
Exceed sales‑lead quotas based on established KPIs.
Perform other duties as assigned by Directors.
Experience and Minimum Qualifications
Bachelor’s degree preferred, or equivalent combination of education, training, and experience.
5+ years of experience in multi‑unit management roles in direct‑to‑consumer industries.
Strong recruiting and training skills.
Experience managing large‑scale budgets and planning at a regional level.
Excellent written and verbal communication skills.
Self‑starter able to manage and develop others.
Ability to handle multiple priorities simultaneously.
Strong planning and organizational skills with attention to detail.
Knowledge of current best practices and new strategies for event marketing.
Travel within the assigned territory as needed.
Availability to work evenings, weekends, and pre‑scheduled events.
Valid driver’s license with reliable transportation.
Proficiency with Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, Access).
Ability to juggle various tasks and shift focus efficiently.
Fast‑paced, high‑energy team orientation.
Active listening and thoughtful response skills.
Detail‑oriented and focused on task completion.
Legal authorization to work in the United States without sponsorship.
Preferred Knowledge, Skills, Abilities or Certifications
Experience in lead generation and/or experiential marketing.
Previous management position(s) in direct‑to‑consumer marketing.
Experience in multi‑unit management.
Previous experience in home improvement event marketing.
Travel Requirements
Approximately 50% travel required.
Occasional overnight travel required.
Equal Opportunity Statement Leaf Home Solutions will recruit, hire, train, and promote persons in all job titles without regard to race, color, ancestry, national origin, gender identity or expression, sexual orientation, marital status, religion, age, results of genetic testing, veteran status, or physical/mental disability (except where the disability prevents the individual from performing the essential functions of the job and cannot be reasonably accommodated in full compliance with the law).
#J-18808-Ljbffr
Benefits Industry‑best compensation packages | Fully paid health, dental, and vision insurance | 401(k) with company match | Paid time off, including paid parental leave | Individualized career development programs | Childcare assistance | Employee assistance programs, including legal, financial planning, and counseling | Employee discount marketplace | Employee Resource Groups (VetConnect, DEI Committee, Women’s Committee).
Position Summary The
Regional Event Marketing Manager
manages a team of
Event Marketing Managers
and
Event Marketers
in the assigned region. This role is accountable for team performance, exceeding revenue targets, managing budgets, and ensuring the successful execution of the Event Marketing Department.
Essential Duties and Responsibilities
Develop and drive event‑based marketing initiatives to generate sales leads for sales representative follow‑up.
Identify, schedule, and plan event calendars for the team in the assigned region.
Oversee budgeting and staffing for local events.
Attend trade shows, home shows, fairs, festivals, and community events, leading the team to generate new sales leads.
Manage event marketing materials and equipment setup and teardown.
Collaborate with the Leadership Team to grow brand presence within the region.
Recruit, hire, train, and develop District Event Marketing Managers and Event Marketers with clear KPIs.
Develop timelines, organizational plans, and internal communications for cohesion and transparency.
Track and report event metrics to evaluate performance and ROI.
Exceed sales‑lead quotas based on established KPIs.
Perform other duties as assigned by Directors.
Experience and Minimum Qualifications
Bachelor’s degree preferred, or equivalent combination of education, training, and experience.
5+ years of experience in multi‑unit management roles in direct‑to‑consumer industries.
Strong recruiting and training skills.
Experience managing large‑scale budgets and planning at a regional level.
Excellent written and verbal communication skills.
Self‑starter able to manage and develop others.
Ability to handle multiple priorities simultaneously.
Strong planning and organizational skills with attention to detail.
Knowledge of current best practices and new strategies for event marketing.
Travel within the assigned territory as needed.
Availability to work evenings, weekends, and pre‑scheduled events.
Valid driver’s license with reliable transportation.
Proficiency with Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, Access).
Ability to juggle various tasks and shift focus efficiently.
Fast‑paced, high‑energy team orientation.
Active listening and thoughtful response skills.
Detail‑oriented and focused on task completion.
Legal authorization to work in the United States without sponsorship.
Preferred Knowledge, Skills, Abilities or Certifications
Experience in lead generation and/or experiential marketing.
Previous management position(s) in direct‑to‑consumer marketing.
Experience in multi‑unit management.
Previous experience in home improvement event marketing.
Travel Requirements
Approximately 50% travel required.
Occasional overnight travel required.
Equal Opportunity Statement Leaf Home Solutions will recruit, hire, train, and promote persons in all job titles without regard to race, color, ancestry, national origin, gender identity or expression, sexual orientation, marital status, religion, age, results of genetic testing, veteran status, or physical/mental disability (except where the disability prevents the individual from performing the essential functions of the job and cannot be reasonably accommodated in full compliance with the law).
#J-18808-Ljbffr