The Highland River Group
Graphic Designer & Social Media Coordinator (Grand Rapids Metro Market)
The Highland River Group, Lansing, Michigan, United States
We're Hiring: Graphic Designer - Social Media Coordinator
Are you a creative powerhouse with a passion for content creation, branding, and digital storytelling? Our group of six Ashley Furniture HomeStores, located in Central Ohio and Western Michigan, is looking for a Graphic Designer/Social Media Coordinator to elevate our brand and drive growth through high-impact content.
Our Mission:
To
Be the Difference —delivering exceptional experiences for our customers, our communities, and each other every day.
Our Values:
Constantly Improving:
Fast-learning, highly motivated, and self-starting attitude. Always seeking new ways to grow and innovate.
Driven to Succeed:
Demonstrated history of delivering strong results and taking ownership of work.
Accountable:
Superior organizational and project management skills. Detail-oriented approach.
Solution Focused:
Creative problem-solver who can navigate complex challenges with a positive and effective mindset.
Collaborative:
Works effectively with teams and vendors, representing the marketing team with professionalism and energy.
What you'll Do You’ll create and manage engaging content across Facebook, Instagram, TikTok, and our website—everything from graphics, reels, and stories to sales materials and video campaigns. You’ll collaborate with our teams, attend in-store events across all six locations to capture content, update web and Google Business pages, design promotional signage, and build partnerships that grow our presence and reach.
Key Responsibilities
Develop and execute social media content, videos, graphics, and promotions
Plan, film, and edit high-quality video content
Design promotional signage for in-store and digital campaigns
Create, schedule, and publish content across Facebook, Instagram, TikTok, and the company website
Travel to store locations and events for content capture
Create marketing briefs and collaborate across departments
Collaborate with store leadership to promote and execute marketing events
Track metrics, analyze performance, and optimize strategy
Maintain website and Google Business listings
Identify and act on trends and growth opportunities
Develop relationships and partnerships with influencers and community organizations for collaboration
Manage online engagement through comments, messages, and interactions
What We’re Looking For
3+ years experience in Marketing, Social Media, or Graphic Design
Bachelor’s degree in Marketing, Communications, Graphic Design, or related field
Strong portfolio showcasing past work
Proficiency in Canva, Adobe Creative Suite, or similar tools
Proven ability to create scroll-stopping visuals and short-form video
Strong eye for design and brand consistency
Excellent time management and adaptability
Insight into analytics, engagement, and digital trends
You’ll Thrive Here If You’re
Creative and forward-thinking
Social media savvy across platforms and formats
Skilled at video editing and design execution
Organized with great follow-through
Collaborative and curious, always bringing new ideas
If you're ready to
Be the Difference
and bring a brand to life through digital content, we want to see your work!
What We Offer
Competitive Pay - $52-$62K
PTO
401k with Company Match
Health, Dental, and Vision Benefits – starts right away
Life and AD&D Insurance
Short Term Disability
Paid Birthday Leave & Paid Holidays
Employee Furniture and Mattress Discounts, Employee Assistance Program (EAP), Working Advantage, and more!
About the Highland River Group:
The Highland River Group is a third-generation Veteran family, owned and operated retail furniture business, dedicated to Our Vision, "Be the Difference", which drives everything we do.
Start your application process here, and include your resume and portfolio.
#J-18808-Ljbffr
Our Mission:
To
Be the Difference —delivering exceptional experiences for our customers, our communities, and each other every day.
Our Values:
Constantly Improving:
Fast-learning, highly motivated, and self-starting attitude. Always seeking new ways to grow and innovate.
Driven to Succeed:
Demonstrated history of delivering strong results and taking ownership of work.
Accountable:
Superior organizational and project management skills. Detail-oriented approach.
Solution Focused:
Creative problem-solver who can navigate complex challenges with a positive and effective mindset.
Collaborative:
Works effectively with teams and vendors, representing the marketing team with professionalism and energy.
What you'll Do You’ll create and manage engaging content across Facebook, Instagram, TikTok, and our website—everything from graphics, reels, and stories to sales materials and video campaigns. You’ll collaborate with our teams, attend in-store events across all six locations to capture content, update web and Google Business pages, design promotional signage, and build partnerships that grow our presence and reach.
Key Responsibilities
Develop and execute social media content, videos, graphics, and promotions
Plan, film, and edit high-quality video content
Design promotional signage for in-store and digital campaigns
Create, schedule, and publish content across Facebook, Instagram, TikTok, and the company website
Travel to store locations and events for content capture
Create marketing briefs and collaborate across departments
Collaborate with store leadership to promote and execute marketing events
Track metrics, analyze performance, and optimize strategy
Maintain website and Google Business listings
Identify and act on trends and growth opportunities
Develop relationships and partnerships with influencers and community organizations for collaboration
Manage online engagement through comments, messages, and interactions
What We’re Looking For
3+ years experience in Marketing, Social Media, or Graphic Design
Bachelor’s degree in Marketing, Communications, Graphic Design, or related field
Strong portfolio showcasing past work
Proficiency in Canva, Adobe Creative Suite, or similar tools
Proven ability to create scroll-stopping visuals and short-form video
Strong eye for design and brand consistency
Excellent time management and adaptability
Insight into analytics, engagement, and digital trends
You’ll Thrive Here If You’re
Creative and forward-thinking
Social media savvy across platforms and formats
Skilled at video editing and design execution
Organized with great follow-through
Collaborative and curious, always bringing new ideas
If you're ready to
Be the Difference
and bring a brand to life through digital content, we want to see your work!
What We Offer
Competitive Pay - $52-$62K
PTO
401k with Company Match
Health, Dental, and Vision Benefits – starts right away
Life and AD&D Insurance
Short Term Disability
Paid Birthday Leave & Paid Holidays
Employee Furniture and Mattress Discounts, Employee Assistance Program (EAP), Working Advantage, and more!
About the Highland River Group:
The Highland River Group is a third-generation Veteran family, owned and operated retail furniture business, dedicated to Our Vision, "Be the Difference", which drives everything we do.
Start your application process here, and include your resume and portfolio.
#J-18808-Ljbffr