Aperture Recruitment
Marketing SaaS/Insurance $150k-$190k + linked equity + health ins
Aperture Recruitment, Austin, Texas, us, 78716
Marketing Lead (Mid‑Senior Level)
Location:
Austin, TX Type:
Full‑time
Reports to:
CEO, CFO, COO, CXO
Executive Summary of Requirements
Dynamic and office‑based in Austin, TX (no remote or hybrid)
SaaS experience a must have
Insurance/Insurtech exposure a distinct advantage
Start‑up and fast‑scaling experience essential
B2B marketing experience at executive and C‑suite level an advantage
Experience in conferences and innovative marketing methodologies
About INTX
INTX is on a mission to modernize the Property & Casualty (P&C) insurance space by delivering powerful, intuitive SaaS solutions. It is a securely funded, fast‑growing startup helping carriers, reinsurers, MGAs and Captives transform the way they work with cutting‑edge technology that brings efficiency, auditability, seamless integration, insight, and simplicity to complex processes.
About the Role
We’re looking for a
Marketing Lead
to be our first and only marketing hire — someone who can own the entire marketing function from strategy to execution. This is a hands‑on role for a self‑starter who thrives in fast‑paced, high‑ownership environments.
Key Responsibilities
Develop and own INTX’s marketing strategy
— from brand positioning to lead generation and customer engagement.
Plan and execute integrated marketing campaigns across digital, email, events, and content.
Manage the company website, SEO/SEM, and drive traffic growth.
Create compelling content — whitepapers, case studies, social media posts, and newsletters.
Set up and optimize marketing tools, CRM, analytics, and performance tracking systems.
Partner with sales to align messaging, generate qualified leads, and shorten sales cycles.
Think out of the box and position INTX in the buyer’s circle.
Define KPIs and report on marketing performance, iterating rapidly based on data.
Manage external marketing and PR agencies — coordinate deliverables, ensure brand/voice consistency, and hold vendors accountable to timelines and ROI.
Build awareness in the P&C insurance space by identifying key channels, events, and communities.
What We’re Looking For
Deep marketing expertise
Proven ability to develop and execute successful marketing strategies in B2B with close partnership to sales teams.
Strong understanding of content marketing, demand generation, branding, and analytics.
Confident in wearing many hats and rolling up sleeves in early stages.
Experience as a one‑person marketing team or in lean teams.
Prioritization, rapid iteration, and balancing strategy with execution.
Strong team‑player mentality.
P&C insurance industry knowledge
Familiarity with carriers, reinsurers, MGAs or other insurance industry knowledge is a plus.
Understanding of industry challenges, language, and buying behaviors.
Experience marketing a SaaS product, including funnels, MQLs/SQLs, product‑led growth (PLG), or ABM tactics.
Qualifications
5–8+ years of marketing experience, with at least 2+ years in a leadership or ownership capacity.
Strong portfolio of marketing campaigns and measurable results.
Excellent writing, storytelling, and visual communication skills.
Proficient with tools like HubSpot, Webflow, Google Analytics, LinkedIn Ads, and marketing automation platforms.
Comfortable with light design work or managing freelancers/agencies.
Self‑driven, curious, and eager to build from scratch.
Why INTX
Be a foundational member of a fast‑growing business.
High ownership and visibility.
Solve meaningful problems in a legacy industry ripe for disruption.
Competitive compensation + potential phantom equity package.
Compensation
Base salary: $150,000 – $190,000 per year.
Health insurance.
Phantom stock options based on achievement of defined marketing and growth objectives; performance measured across four key categories.
Apply
Send your CV to
info@aperture-group.net
and CC
robin@aperture-group.net . If you don’t hear from us, please consider your application unsuccessful; you may follow up with Robin directly as high volumes can result in missed responses.
#J-18808-Ljbffr
Austin, TX Type:
Full‑time
Reports to:
CEO, CFO, COO, CXO
Executive Summary of Requirements
Dynamic and office‑based in Austin, TX (no remote or hybrid)
SaaS experience a must have
Insurance/Insurtech exposure a distinct advantage
Start‑up and fast‑scaling experience essential
B2B marketing experience at executive and C‑suite level an advantage
Experience in conferences and innovative marketing methodologies
About INTX
INTX is on a mission to modernize the Property & Casualty (P&C) insurance space by delivering powerful, intuitive SaaS solutions. It is a securely funded, fast‑growing startup helping carriers, reinsurers, MGAs and Captives transform the way they work with cutting‑edge technology that brings efficiency, auditability, seamless integration, insight, and simplicity to complex processes.
About the Role
We’re looking for a
Marketing Lead
to be our first and only marketing hire — someone who can own the entire marketing function from strategy to execution. This is a hands‑on role for a self‑starter who thrives in fast‑paced, high‑ownership environments.
Key Responsibilities
Develop and own INTX’s marketing strategy
— from brand positioning to lead generation and customer engagement.
Plan and execute integrated marketing campaigns across digital, email, events, and content.
Manage the company website, SEO/SEM, and drive traffic growth.
Create compelling content — whitepapers, case studies, social media posts, and newsletters.
Set up and optimize marketing tools, CRM, analytics, and performance tracking systems.
Partner with sales to align messaging, generate qualified leads, and shorten sales cycles.
Think out of the box and position INTX in the buyer’s circle.
Define KPIs and report on marketing performance, iterating rapidly based on data.
Manage external marketing and PR agencies — coordinate deliverables, ensure brand/voice consistency, and hold vendors accountable to timelines and ROI.
Build awareness in the P&C insurance space by identifying key channels, events, and communities.
What We’re Looking For
Deep marketing expertise
Proven ability to develop and execute successful marketing strategies in B2B with close partnership to sales teams.
Strong understanding of content marketing, demand generation, branding, and analytics.
Confident in wearing many hats and rolling up sleeves in early stages.
Experience as a one‑person marketing team or in lean teams.
Prioritization, rapid iteration, and balancing strategy with execution.
Strong team‑player mentality.
P&C insurance industry knowledge
Familiarity with carriers, reinsurers, MGAs or other insurance industry knowledge is a plus.
Understanding of industry challenges, language, and buying behaviors.
Experience marketing a SaaS product, including funnels, MQLs/SQLs, product‑led growth (PLG), or ABM tactics.
Qualifications
5–8+ years of marketing experience, with at least 2+ years in a leadership or ownership capacity.
Strong portfolio of marketing campaigns and measurable results.
Excellent writing, storytelling, and visual communication skills.
Proficient with tools like HubSpot, Webflow, Google Analytics, LinkedIn Ads, and marketing automation platforms.
Comfortable with light design work or managing freelancers/agencies.
Self‑driven, curious, and eager to build from scratch.
Why INTX
Be a foundational member of a fast‑growing business.
High ownership and visibility.
Solve meaningful problems in a legacy industry ripe for disruption.
Competitive compensation + potential phantom equity package.
Compensation
Base salary: $150,000 – $190,000 per year.
Health insurance.
Phantom stock options based on achievement of defined marketing and growth objectives; performance measured across four key categories.
Apply
Send your CV to
info@aperture-group.net
and CC
robin@aperture-group.net . If you don’t hear from us, please consider your application unsuccessful; you may follow up with Robin directly as high volumes can result in missed responses.
#J-18808-Ljbffr